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4p's Program

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ABSTRACT
AVENILLA, VAN NIEL A., BELLEZA, MARIA FATIMA A., CASALLOS, MICHELLE JAMIE B., “IEC STRATEGY OF THE FAMILY DEVELOPMENT SESSION OF THE BENEFICIARIES OF THE PANTAWID PAMILYANG PILIPINO PROGRAM OF BRGY. BALATAS, NAGA CITY”. (An Undergraduate Thesis in Partial fulfillment of the requirements for the degree of Bachelor of Arts in Development Communication.
Adviser: Karlos Jerome N. Llorin, MDC
The 4Ps is a human development program and the poverty reduction strategy of the national government that provides CCT grants to extremely poor families in order to improve their health, nutrition and education especially the children aged 0- 14. The said program has two objectives: 1) Social Assistance, which aims to grant cash assistance to the poor to address their immediate need; and 2) Social Development, which aims to break the intergenerational poverty cycle through investments in human capital.
One of the conditions under the said program before the beneficiaries will receive their CCT is the Family Development Session (FDS). It aims to widen the knowledge and boost the skills of parents and help them to understand and meet the health and education conditions of the program. The FDS is being done by the 4P’s workers through home visits, the use of modules on modular sessions guide for parents, family drug prevention program, parent effectiveness service and empowerment and viii reaffirmation of paternal abilities. The role of the parents in helping their children attain their health and educational growth is very important, the mothers or the heads of households are required to attend the FDS at least once a month.
The study used the qualitative method wherein the researchers utilized the interview method and observation method. In order to gather the data needed, the researchers utilized an interview guide which was divided into three parts. the first

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