...Chrysalis Diploma in Psychotherapeutic Counselling Year One – Hypnotherapy and Counselling Skills – Module Two Course code IPSWI 1A 13 Tutor name Sue Smith Student name Lyudmyla Nuttall Module 2 Essay Title “A personalised induction will always be more effective”. Word count 1907 "A personalised induction will always be more effective." Introduction In this essay we will be looking at the methods and techniques we use to personalize our screeds to suit the client that we are working with and discuss if a personalized induction will always be more effective. Although all humans appear quite similar we are different in many ways. We have different likes and dislikes, come from different cultural backgrounds and will have been brought up in environments that have provided us with different outlooks, values and perspectives. When we use hypnosis with a client we are working with the subconscious mind so in order to achieve the best chance of success we need to do our utmost to assist our clients to realise the most beneficial state possible. There are several techniques that we can employ that alter the language we use to suit the personality and individuality of the client. When we communicate with other people it seems that we generally do so using language- in fact this is not entirely true because our body language, tone and volume are far more important ingredients in communication than the words that we utter. In fact the words that...
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...HUMAN RESOURCE MANAGEMENT MGT 201 – ANALYTICAL ESSAY 28/07/2013 TOPIC: Analysing Staff Turnover, its Cost and Effects on the Business and Developing Strategies to Improve Staff Retention: Student Name: Fabio De Souza Lima Student Number: 0053455T Lecturer: Nathalie Hudson Sunday, 28 July 2013, 11:55pm In comparison with other types of industry, excess of labour turnover has become a chronic problem for Tourism related enterprises, especially in the Hospitality sector. It has the potential to cause (directly or indirectly) serious issues and generate a multitude of costs to a business. For example, the whole process of recruitment and training can be very expensive and, even costlier can be the potential decline in the levels of service quality and productivity, which can culminate in customer dissatisfaction and consequential weakening of the business. This paper seeks to analyse such scenario by investigating staff turnover cases occurred throughout a variety of corporations in the hospitality industry. It discusses how such situation will affect businesses and, at the same time, suggests how Human Resource Departments should approach the issue, in order to help companies retain its most valuable asset, the employees. The difference between staff turnover rates amongst managerial positions and other more peripheral positions became evident after research and so did the notion that staff turnover rates will vary depending on the size of corporations. But, above...
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...Google Green Project Many people only identify Google as a search and software giant, but there are so many other ventures that Google it taking part in. Green energy is something that Google has been investing in and piloting for quite a while now. Google has publicly acknowledged that investing in green is their environmental responsibility. They have also admitted that it is not just their moral obligation, but that it also makes sense business wise. By investing and piloting advances in renewable energy it increases its overall proficiency and decreases long-term cost. Google has invested in the research and development of a wide range of renewable energy initiatives to include: wind, solar, and geothermal. Not only does this look good from the community prospective, but it is a smart business choice as well. Currently, renewable energy makes up a small part of Google’s overall business plan, but as this develops and pays off, it will likely find a bigger place among the company. In 2007, Google installed the largest of its kind solar grid array at the Mountain View campus. This array produces 1.7MW and provides 30% of the campus’ power. Not only will this solar array pay for itself with 6 years, but it will continue to provide power for the foreseeable future. Furthermore, Google is entering into long-term contracts with green energy providers that will provide a fair portion of the power to its data centers worldwide. This started out as philanthropic in nature...
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...DIVYA BHASKAR – A Case In 1996, the forty year old Bhopal-based newspaper group Dainik Bhaskar had a circulation of 350,000 copies per day in Madhya Pradesh. By 2004, this had grown by more than 1000 percent to 3.5 million (2.3 million in Hindi and 1.2 million in Gujarati across six states in India: Madhya Pradesh, Chhattisgarh, Rajasthan, Haryana, Chandigarh and Gujarat), making it one of the top twenty-five dailies in the world. In a little over ten years, Bhaskar has achieved circulation figures that others in global newspaper business taken nearly a century to achieve. Today Bhaskar has a collective circulation of a approximately 4.4 million across its titles – Dainik Bhaskar, Divya Bhaskar, Saurashtra Samchar, Prabhat Kiran, Business Bhaskar, DB Star and DNA. Bhaskar’s rapid growth has occurred in an unlikely setting. All the large, powerful media groups in India are based in the English language. Although Hindi is the most widely used spoken language in India, the vernacular press is highly segmented with small, regional papers holdings sway. No local language newspaper has been able to cut across states the way English newspaper have. Further, the newspaper business was, and still is, a game of slow growth over generation of readers. People don’t easily change newspaper-reading habits and if they do, it takes several years of persistent wooing to get them to shift. But consider this: In Jaipur, its first city of launch outside Madhya Pradesh, Dainik Bhaskar...
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...www.it-ebooks.info www.it-ebooks.info Praise “A must-read resource for anyone who is serious about embracing the opportunity of big data.” — Craig Vaughan Global Vice President at SAP “This timely book says out loud what has finally become apparent: in the modern world, Data is Business, and you can no longer think business without thinking data. Read this book and you will understand the Science behind thinking data.” — Ron Bekkerman Chief Data Officer at Carmel Ventures “A great book for business managers who lead or interact with data scientists, who wish to better understand the principals and algorithms available without the technical details of single-disciplinary books.” — Ronny Kohavi Partner Architect at Microsoft Online Services Division “Provost and Fawcett have distilled their mastery of both the art and science of real-world data analysis into an unrivalled introduction to the field.” —Geoff Webb Editor-in-Chief of Data Mining and Knowledge Discovery Journal “I would love it if everyone I had to work with had read this book.” — Claudia Perlich Chief Scientist of M6D (Media6Degrees) and Advertising Research Foundation Innovation Award Grand Winner (2013) www.it-ebooks.info “A foundational piece in the fast developing world of Data Science. A must read for anyone interested in the Big Data revolution." —Justin Gapper Business Unit Analytics Manager at Teledyne Scientific and Imaging “The authors, both renowned experts in data science before it had a name, have...
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...Changing Behavior: Insights and Applications Annette Frahm, project manager Dave Galvin Gail Gensler Gail Savina Anne Moser December 1995 Revised June 2001 Local Hazardous Waste Management Program in King County King County Water Pollution Control Division 130 Nickerson St., Suite 100 Seattle, Washington 98109 (206) 263-3050; haz.waste@metrokc.gov Prog-3(12/95)rev.6/01 Introduction Have you ever tried to get a smoker to stop? A kid to start wearing a bike helmet? An aerosol user to switch? Changing behavior is both art and science, and much can be learned from others’ attempts to change behavior that can make our work more effective. A project team at the Local Hazardous Waste Management Program in King County, Washington, spent several months in 1995 reading behavior change literature from energy conservation, recycling, health education and other fields, looking for insights. We distilled many of the principles found in the literature into workshops for staff, hoping to make their efforts to change business’ and the public’s hazardous waste behavior more effective. At the workshops, we presented some key behavior change principles, a panel shared their insights, and staff worked through an exercise to learn how to apply the principles to their work. This report summarizes our findings and includes examples from field experience. A key insight from the project is that information alone is not enough to change behavior. As government workers, we often try to...
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...How to teach Grammar What is Grammar? Why should we teach Grammar? APPROACHES The deductive approach – rule-driven learning The inductive approach – the rule-discovery path The functional- notional approach Teaching grammar in situational contexts Teaching grammar through texts Teaching grammar through stories Teaching grammar through songs and rhymes Some rules for teaching grammar 2 3 6 10 15 21 25 27 28 31 1 What is Grammar? • • Language user’s subconscious internal system Linguists’ attempt to codify or describe that system • Sounds of language • Structure and form of words • Arrangement of words into larger units • Meanings of language • Functions of language & its use in context • • • • • Phonology Morphology Syntax Semantics Pragmatics • • “Grammar is the business of taking a language to pieces, to see how it works.” (David Crystal) Grammar is the system of a language. People sometimes describe grammar as the "rules" of a language; but in fact no language has rules. If we use the word "rules", we suggest that somebody created the rules first and then spoke the language, like a new game. But languages did not start like that. Languages started by people making sounds which evolved into words, phrases and sentences. No commonly-spoken language is fixed. All languages change over time. What we call "grammar" is simply a reflection of a language at a particular time. Grammar is the mental system of rules and categories that allows humans to form and...
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...Learning that lasts through AGES Dr. Lila Davachi, Dr. Tobias Kiefer, Dr. David Rock and Lisa Rock NeuroLeadershipjournal issue THREE 2010 The attached copy is furnished to the author for non-commercial research and education use, including for instruction at the author’s institution, sharing with colleagues and providing to institutional administration. Other uses, including reproduction and distribution, or selling or licensing copies, or posting to personal, institutional or thirdparty websites are prohibited. In most cases authors are permitted to post a version of the article to their personal website or institutional repository. Authors requiring further information regarding the NeuroLeadership journal’s archiving and management policies are encouraged to send inquiries to: support@neuroleadership.org www.NeuroLeadership.org © NeuroLeadership Institute 2010 For Permissions, email support@neuroleadership.org This article was published in the © NeuroLeadership Institute 2010 For Permissions, email support@neuroleadership.org This article was published in the NeuroLeadership journal. The attached copy is furnished to the author for non-commercial research and education use, including for instruction at the author’s institution, sharing with colleagues and providing to institutional administration. Other uses, including reproduction and distribution, or selling or licensing copies, or posting to personal, institutional or thirdparty websites...
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...managers both create and are influenced by organizational culture. [LO 2-5] 3 Appreciate how moods and emotions influence all members of an organization. [LO 2-3] jon62538_ch02_044-077.indd 44 11/1/13 7:13 PM Final PDF to printer No wonder the fabrics perform so well! With an inventor like Kevin Plank, Under Armour’s innovative endurance products give larger sporting goods companies a run for their money. MANAGEMENT SNAPSHOT Kevin Plank’s Determination at Under Armour What Does It Take to Succeed Against Tough Odds? W hen Kevin Plank was a walk-on fullback football player at the University of Maryland in the 1990s, he often became annoyed that his T-shirt was soaked and weighted down with sweat. Always an original thinker, he wondered why athletic apparel couldn’t be made out of some kind of polyester blend that would help athletes’ and sports aficionados’ muscles stay cool while wicking away, and not holding, moisture from sweat.1 As he was finishing his undergraduate studies at Maryland, he started experimenting with different fabrics, testing their durability, comfort, and water resistance with the help of a local tailor. A prototype of Under Armour’s first product—the 0039 compression shirt—was developed.2 Upon graduation from the University of Maryland, Plank was offered a position at...
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...S ARAH B ROWN W ESSLING 2010 N ATIONAL T EACHER OF THE Y EAR M A K I N G A D I F F E R E N C E – S H A P I N G T H E F U T U R E SARAH BROWN WESSLING 2010 Iowa Teacher of the Year Johnston High School Johnston, IA School profile: Students in district: Students in building: Suburban 5700 1250 Teaching area: Teaching level: Years in teaching: Years in present position: 2010 National Teacher of the Year Sarah Brown Wessling English 10 - 12 11 10 Page 1 II. Educational History and Professional Development Activities: DEEPENING THE LAYERS ACADEMIC BACKGROUND Iowa State University, Ames, Iowa. Master of Arts, August, 2003. • MAJOR: English. Specialization: Literature. • THESIS TITLE: Using Literary Theory in an Advanced Placement English Classroom. • AWARDS: o Excellence in Research for Master's thesis, 2003. o Albert Walker Excellence in English Award, 2003. o Critical Writing Award (for critical scholarship), 2003. Iowa State University, Ames, Iowa. Bachelor of Arts, Graduated with distinction, May 1998. • MAJOR: English Education. • Honors: o Phi Beta Kappa Liberal Arts and Sciences Honor Society, 1998. o Mortar Board Honor Society, VICE PRESIDENT, 1997-1998. o Phi Kappa Phi International Honor Society, 1997-1998. o Kappa Delta Pi, FOUNDATION REPRESENTATIVE, 1997-1998. o Golden Key National Honor Society, 1996-1998. o Dean's List: 1995-1998. EMPLOYMENT HISTORY Johnston Community School District, Johnston...
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...Social Network Sites: Definition, History, and Scholarship danah m. boyd School of Information University of California-Berkeley Nicole B. Ellison Department of Telecommunication, Information Studies, and Media Michigan State University ------------------------------------------------- Top of Form Bottom of Form Abstract Social network sites (SNSs) are increasingly attracting the attention of academic and industry researchers intrigued by their affordances and reach. This special theme section of theJournal of Computer-Mediated Communication brings together scholarship on these emergent phenomena. In this introductory article, we describe features of SNSs and propose a comprehensive definition. We then present one perspective on the history of such sites, discussing key changes and developments. After briefly summarizing existing scholarship concerning SNSs, we discuss the articles in this special section and conclude with considerations for future research. Introduction Since their introduction, social network sites (SNSs) such as MySpace, Facebook, Cyworld, and Bebo have attracted millions of users, many of whom have integrated these sites into their daily practices. As of this writing, there are hundreds of SNSs, with various technological affordances, supporting a wide range of interests and practices. While their key technological features are fairly consistent, the cultures that emerge around SNSs are varied. Most sites...
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...Business Plan Hotel LUX: it starts here Kristel Lako 120547 Vivian de Lange 121181 Anne- Sophie Kersten 121104 Nadia Hassoune 123094 ------------------------------------------------- Team assignment Business Plan Team managers: R. van Ginneken & Maarten Staps Deadline: 07-6-2013 Class: 1HM 14 Vivian de Lange 121181 Anne-Sophie 121104 Kristel Lako 120547 Nadia Hassoune 123094 Executive Summary "When there is true hospitality, not many words are needed" The core purpose of this report is to show an idea of a feasible business hotel in Munich. The business plan explains all points, while going into debt in accounting, finance, marketing and Human Resource, why this concept will be profitable on long term. Hotel LUX is a 4 star business hotel and the main target group will be young entrepreneurs and local partners. The hotel is strategically located in the city centre of Munich and it enables its guests to be at the heart of the business community. The long-term goal of hotel LUX is to become one of the top choices in Munich for temporary lodging. This will be accomplished by creating a differentiated experience capitalizing on personal service, the facilities that the hotel provides and its unique location in one of the most attractive places in Germany, for business as well as leisure guests. We plan to be more than just lodging and accommodation and we aim for a social and warm atmosphere to relax in, and an inspiring...
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...Business communication Introduction: 1- Memo: Inside Company 2 -Letter: outside company -Good letter – bad letter -Persuasive message: selling things, to help some body 1- Phax: get a crispy message –bad machine. 2- E-mail: haking- not confidential-but advanced –speed (time –zone-barriers) • 3 steps to make a message: planning-writing-completing. • Use “you attitude” as I am here to serve you. • In letter must be: (no racism-no he or she-no bias language-no age-no gender) Chapter 4 1. Letterhead 6.Introduction (body-recommendation) 2. Date 3. References #. 7. Complementary close e.g. sincerely or faithfully yours 4. Name& address of the sender 8 SIGNITURE 9.Enclosure or p.s. (post script) 5. Name &address of the receiver. Every business letter should be: 1. Purposeful: mean a goal-to inform-persuade or solve a problem. 2. Audience centered: the writer should take into consideration, interest etc. also he she must Use the you attitude, that is to have in mind the clients’ needs and point of views. 3. Concise: the letter should be brief, direct to the point, write to express not to impress. The three steps to consider: 1. Planning: gathering data and it takes ½ of the time and include choosing the channel (Memo, presentation, letter, and phone calls). ...
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...New Age Hypnosis 1 Self Hypnosis REVISED EDITION Easy Ways to Hypnotize Your Problems Away DR. BRUCE GOLDBERG New Page Books A division of The Career Press, Inc. Franklin Lakes, NJ 2 Self-Hypnosis Copyright ∞ 2006 by Dr. Bruce Goldberg All rights reserved under the Pan-American and International Copyright Conventions. This book may not be reproduced, in whole or in part, in any form or by any means electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system now known or hereafter invented, without written permission from the publisher, The Career Press. SELF HYPNOSIS, REVISED EDITION EDITED BY CHRISTOPHER CAROLEI Cover design by Lu Rossman/Digi Dog Design NYC Printed in the U.S.A. by Book-mart Press To order this title, please call toll-free 1-800-CAREER-1 (NJ and Canada: 201848-0310) to order using VISA or MasterCard, or for further information on books from Career Press. The Career Press, Inc., 3 Tice Road, PO Box 687, Franklin Lakes, NJ 07417 www.careerpress.com www.newpagebooks.com Library of Congress Cataloging-in-Publication Data Goldberg, Bruce, 1948Self hypnosis : easy ways to hypnotize your problems away / by Bruce Goldberg.— Rev. ed. p. cm. Includes bibliographical references and index. ISBN-13: *978-1-56414-885-8 (pbk.) ISBN-10: 1-56414-885-8 (pbk.) 1. Mental suggestion. I. Title. BF1156.S8G65 2006 154.7—dc22 2005056737 New Age Hypnosis 3 DEDICATION This book is dedicated...
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...Copyright © 2013 by McGraw-Hill Education. All rights reserved. Except as permitted under the United States Copyright Act of 1976, no part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written permission of the publisher. ISBN: 978-0-07-180360-1 MHID: 0-07-180360-2 The material in this eBook also appears in the print version of this title: ISBN: 978-0-07-180359-5, MHID: 0-07180359-9. E-book conversion by Codemantra Version 1.0 All trademarks are trademarks of their respective owners. Rather than put a trademark symbol after every occurrence of a trademarked name, we use names in an editorial fashion only, and to the benefit of the trademark owner, with no intention of infringement of the trademark. Where such designations appear in this book, they have been printed with initial caps. McGraw-Hill Education eBooks are available at special quantity discounts to use as premiums and sales promotions or for use in corporate training programs. To contact a representative please visit the Contact Us page at www.mhprofessional.com. Trademarks: McGraw-Hill Education, the McGraw-Hill Education logo, 5 Steps to a 5 and related trade dress are trademarks or registered trademarks of McGraw-Hill Education and/or its affiliates in the United States and other countries and may not be used without written permission. All other trademarks are the property...
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