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A World of Ideas

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Submitted By alfabet
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Introduction: We use the word `idea` in lots of different contexts: `idea` may describe thoughts and suggestions (It would be an awesome idea to spend the winter holiday in Austria), new concepts (The idea of this website is to help people match their pets) or even opinions and beliefs (My idea is that public transportation remains the best way to travel across the city). However, this wide variety of uses creates a little bit of confusion: if the ideas are so ubiquitous, why, in many cases, it seems so difficult to make them happen? Cobb, the main character from Inception, has a possible answer. No idea is simple when you need to plant it in somebody else’s mind, he states. Indeed, ideas represent only a basic step (yet an important one, for sure) in the evolution: they act like a bridge between `imagining` and `doing`. What is really interesting to be followed here is the way ideas transform themselves when meeting the collective mind: either they are validated and accepted or they die. Ideas are important. At the same time, ideas surround us: they are in our heads, in the people around us, in places, buildings, animals, what someone is wearing, a snippet of conversation, something you hear, a smell. Basically, ideas are everywhere since they act as mental representations of the world. Thus, ideas begin in the mind: they are the object of thoughts (Adler: 1981, p. 14) . Moreover, ideas make the world, for they are the guide to future practice. Even the flimsiest ideas rooted in prejudice and ignorance make history and form public culture…Ideas, when mobilized, become the templates of thought and practice (Amin, O’Neill: 2009, p. 9). However, most of the ideas we have die in their own crib as they are not powerful enough or maybe it is just difficult to spread them. This makes us wonder: what kind of ideas matter and why some ideas win out over

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