AB299: Final Project

Section # 01

07/09/2011

Executive Summary
This section provides an overview of your findings. This section should be no more than half a page at the most but a paragraph that is about 6-8 sentences is about the right length. This summarizes everything you wrote about in your report. This is also the conclusion for your report. If a business person didn’t have time to read an entire report or business plan, the Executive Summary should be the overview of the information.
Tim’s coffee shop has the potential of being a very profitable business. This business has a great location and a large pool of good employees. In order to get the business to operate at its full potential, the owner, Tim needs to change several aspects of the business. The first thing that needs to be addressed is his lack of strong managerial skills. Secondly, the HR practices of Tim’s Coffee shop needs to be changed, because they do not support the managers and supervisors at their job. Next, marketing needs to be done on a larger and more aggressive level. This aggressive marketing will be useful when competing with Queequeg’s. Lastly, the finances of the business can be improved by careful planning. If Tim cuts down on the business costs without affecting quality then his profit would increase.

Regulations and Management Summary:

Provide a detailed summary of what you observed in regulations and management area of the business. Then describe any strengths and weaknesses.

Tim’s management style needs to change in order to make the organization more profitable. He needs to become an overall stronger manager. The first thing that needs to change at Tim’s is the amount of written warnings given to individuals. It is clear that after three written warnings an employee is not improving; especially when these all