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Problem: Electronics Products Division is facing performance decline due to the poor management of new Vice President and General Manager, Don Rogers.

Cause #1: Don Rogers has very little management experience.
Evidence #1: • Employees question his confidence “some also had questions about how comfortable he was with conflicts (p.187)”. • “Rogers does not listen to well. He interrupts, which prevents from hearing others’ opinions (…), does not want criticism. (…) does not always hear what you are saying (p.189)” • he has research and development work experience, not management experience
Action Plan Ideas#1: • Rogers needs to get some management training. He needs to have someone by his side, who will teach him how to become a strong leader and a good listener. • Roger needs to listen to the problems that his employees are facing and take their opinion in creating the problems’ solutions.

Cause #2: He is a week leader who does not hold departments accountable for their performance.
Evidence 2: • Employees of EPD feel that Roger is a week leader “he has been to soft on me. He should be holding me to my goals (p.189)”. • “marketing people have to look ahead more, predict better future. They always need it yesterday(p.193)” • slippage in goals and the underlying reasons for it were rarely discussed • “if function did not meat the goals (…) new deadlines were set (p195)”
Action Plan Idea#2: • people should be held accountable for their performance. • The departments need to meet deadlines otherwise there will be consequences for poor performance.

Cause #3: There are no common goals between the departments. Major conflicts between marketing, sales, and management cause decline if EPD performance.
Evidence #3: • work orders have been taken by salespeople without knowing that the

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