...1-25-16 SWOT Analysis Amazon.com is a world wide online retailing company that is the largest in the U.S. Amazon started out as an online bookstore that later started selling movies, music, audio books, electronics, apparel, furniture, food, and now has its own line of consumer electronics. It is a company that has rapidly grown and will steadily grow each year. A companies SWOT analysis is a tool that defines the companiess strengths, weaknesses, opportunities, and threats. SWOT helps a company asses what the organization can and can not do as well as potential opportunities and threats. A SWOT analysis determines what will help a company accomplish its objectives and what obstacles the company needs to overcome to reach the desired results. Amazon has many strengths such as cost leadership strategy, quality products and services, strategic acquisitions, and efficient distribution. These strengths are what help the company keep returning customers as well as creating new ones. Amazons cost leadership strategy is a strength because this means that Amazon produces their products and services at a lower cost than its competitors. Amazon is a reliable, convenient, and know for its low prices and fastest shipping as well the great reputation for customer service. This is why quality products and services are among the companies strengths. Another strength Amazon has is the companies strategic acquisitions. This means whatever the years the company has been adding new services...
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...Project………………………………………………………..... 3 Who is Amazon……………………………………………………………………… 3 Why did I choose Amazon…………………………………………………………... 3 Amazon's Channel Design including its use of the Web………………………………... 3-4 Web Beginnings……………………………………………………………………... 4 Today………………………………………………………………………………… 4 Amazon’s future including key strengths and weaknesses……………………………… 4 Amazon’s Vision and the changing Web…………………………………………… 4-5 Key Strengths and Weaknesses……………………………………………………… 5-6 Opportunity and Threats…………………………………………………………….. 6 SWOT Analysis…………….…………………………………………………………… 7-9 Amazon’s Ethical Challenges…………………………………………………………… 9 Changing Web Ethics……………………………………………………………….. 9 Ethical challenges for Amazon……………………………………………………… 9 Strategy Recommendations for Amazon………………………………………………... 9-10 References……………………………………………………………………………….. 11 Introduction Amazon is one on the world’s undisputed leaders in web-based commerce. Although they were not the first company to capitalize on using the World Wide Web for commerce, they certainly raised it to an art form. When you think of shopping on the web, you think of Amazon. Amazon perfected this channel and continues to innovate as the technology and access to web grows. Amazon has zero brick and mortar retail locations, it’s business was founded on the web and this basic model is the delivery mechanism for it products, content and services from manufacturers, wholesalers, and publishers from around the world. Amazon has over 40 distribution centers...
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...Analysis of Wish You Wood Toy Store Date:10/11/2015 Introduction Wish you Toy store is a store that sells hand-crafted kids toys. It is located is a special location, yet has limited customers. To enhance potential growth, it launched an online store with a partnership with Amazon.com.At the beginning, the purchase rate was high. However, it started going down because of the competitive prices of Amazon itself. This business brief discusses toys store in terms of d strengths, weaknesses, opportunities and threats. It also discusses possible strategies to overcome weaknesses and threats and enhances strengths and opportunities. Strengths The key strength is the special location in the main shopping strip. The location brought loyal and regular customers. It also sells original and unique toys which are rare these days. It also offers entertainment and fun for families and people who pass by the shop. In addition, having a particular web site has helped the shop to obtain more customers and keep regular ones updated about the new items. Weaknesses One of the store major weaknesses is the limitation of customers. Many customers' purchases are seasonal. Mostly they buy during occasions like Christmas and Birthdays. Others come to enjoy browsing the items but not purchasing them. Although the store has its own website, it remained on dealing and communication with the same in store customers. Opportunities Targeting the online market is a potential growth opportunity for...
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...SWOT Analysis Amazon Strengths * Customer Relationship Management (CRM) and Information Technology (IT) support Amazon’s business strategy. The company carefully records data on customer buyer behavior. This enables them to offer to individual specific items, or bundles of items, based upon preferences demonstrated through purchases or items visited. * Amazon is a huge global brand. It is recognizable for two main reasons. It was one of the original dotcoms, and over the last decade it has developed a customer base of around 30 million people. It was an early exploiter of online technologies for e-commerce, which made it one of the first online retailers. It has built on nits early successes with books, and now has product categories that include electronics, toys and games, DIY and more. Weaknesses * As Amazon adds new categories to its business, it risks damaging its brand. Amazon is the number one retailer for books. Toy-R-Us is the number one retailers for toys and games. Imagine if Toys-R-Us began to sell books. This would confuse its consumers and endanger its brands. In the same way, many of the new categories, for example automotive, may prove to be too confusing for customers. * The company may at some point need to reconsider its strategy of offering free shipping to customers. It is a fair strategy since one could visit a more local retailer, and pay no costs. However, it is rumored that shipping costs could be up to $500m, and such a high figure would...
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...Financial Analysis Project Throughout the last decade, Amazon has become one of the most sustainable companies within its industry. One of the major reasons that Amazon has been able to achieve a long term competitive advantage is by offering superior pricing power, capitalizing on a large market share and creating a well-known brand name. Through these achievements Amazon has been able to produce long term advantages that have made it difficult for other companies to duplicate. Amazon has an elite status within itself, throughout out the past decade it has both surpassed bench marks and created new ones. Amazon has set the bar so high that it would be extremely difficult for a company to reproduce their success. Amazon was first developed when e-commerce was in an infancy stage. This gave Amazon the opportunity to create and expand on the platform that we know today. It would prove to be very difficult if a similar firm were to try and duplicate the same success as Amazon. A similar firm would need to develop the credibility and reputation that Amazon has taken years to develop. Then it would need to establish a large client base that can bring together both buyers and sellers. One of the second major tools that a new firm would need to be competitive with Amazon is large amounts of capital. If a firm was to borrow capital the result would cause the company to become highly leveraged, which would mean that the margin of error would...
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...Principles of Marketing 10/27/2015 Situational Analysis Report for Amazon Drive-Thru Grocery Ryerson University Situational Analysis Strengths Amazon has been in business for over 20 years and is known for its wide distribution network and low prices.Amazon Fresh builds on this network distribution centers. Amazon’s management team is led by “clear thinking and a cohesive vision, even if it takes a while for rivals to figure out Amazon’s motives.”Amazon Fresh’s most marketable feature that will resonate with customers the most is that it offers local products. Amazon Fresh works with small business, which gives customers“more of a local flavor than places like Wal-Mart.”Thanks to Amazon’s close relationship with its suppliers allows it to offer the lowest overall prices for household items. Weaknesses Amazon Fresh is currently in a few cities. Amazon Fresh will need a lot of time to expand. Think about how long it took Wal-Mart to expand. Amazon Fresh must also built dedicated refrigerated warehouses to be able to handle fresh fruit and frozen items.With properties over valued in Canada it will limit Amazon’s ability to expand. Amazon Fresh may have trouble hiring people because workers have told Business Insider that it’s a “bruising workplace where employees are asked to harshly critique their peers, and those suffering personal crises are often pushed out of their positions.” Another weakness lies in Amazon Fresh’s search feature. Many users reported that they “either...
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...HAL’S WOODWORKING SWOT ANALYSIS CSIS 405 Table of Contents SWOT Diagram…...………………………………………………….......3 Introduction…………….………………………………………………. ..4 Weaknesses……………………………………………………………….5 Opportunities……………………………………………………………..5 Threats….………………………………………………………………...5 Conclusions and Recommendation………………………………………6 References…..……………………………………………………………7 | | Strengths | | | | | Weaknesses | | | | | | | | | | | | | • | Family owned business | | | • | Local presence | | | • | Local community presence | | | • | Limited Internet website | | • | Service oriented tradition. | | | • | Small online selection | | • | Established tradition | | | • | No internet business knowledge | • | Has established customer base. | | • | Limited staff | | | • | Management is committed to company. | | • | Limited budget | | | • | Qualified and knowledgeable staff | | • | Don't have a detailed plan yet. | | | | | | | • | We would be a small player. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | SWOT | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | Opportunities | | | | | Threats | | | | | | | ...
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...Problem Statement Should amazon continue with its current online business model, or diversify by opening retail locations. Situation Analysis – mission, objectives, background, forecast * One of the first online shopping places, launched in 1995. The first online market place to focus exclusively on books. * Ranked as one of the most visited sites online, with one of the highest unique visitor rates * Aside from the original amazon.com for US Customers, the company has 5 additional websites to serve particular countries including sites for Canada, Japan, United Kingdom, Germany and France. * Unique features include: One click purchase option with receipt delivered to email with email verification, extensive database of customer reviews, and market leadership in establishing eBooks with instant deliveries to Kindle. * Initial model was centered around Amazon being the middle supplier, and not holding on to any inventory. The vendor would ship the item directly to the end customer, thus amazon would benefit from not having to take on any inventory costs. However due to various issues, such as vendor inability to honor shipment times, Amazon had to change its model and acquire warehouses and become an actual distributor. * Amazon currently has 10 large scale warehouses, with over 1 Million square footage dedicated to warehousing activities. * The warehousing is supplemented by an state of the art automated supply chain management system with automatic...
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...adapt to the market prospect and constant changes. The key for this success relates to the effective use and analysis of data and information. Managing data can be a difficult process for some companies because data increases exponentially. Companies such as Amazon, Microsoft, and Google have managed their data efficiently using databases and data warehouses, which makes then leaders in e-commerce. This research composition will cover how Amazon uses information systems to support their business processes. The essay will also cover the potential weaknesses and strengths of those information systems, and propose solution to improve the systems. Amazon.com: Welcome to the cloud Managing data efficiently is the key to success for any business or organization because data increases and changes exponentially. Successful companies such as Microsoft, Google, and Amazon manage their data using data warehouses and databases. Managing their data through those systems allows them to improve business knowledge, assist decision-making processes, and offer a better service to their customers. This essay will cover how Amazon uses information systems to support business processes, and the potential strengths and weaknesses of those information systems. Amazon.com. Inc. overview Founded in 1994 by Jeffrey P. Bezos, the company debuted on the Internet in 1995 and “quickly became the number one book-related site on the Web” Answer...
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... DVDs, toys, jewelry, beauty products and any other name brand product you can name ("Hoovers: A D&B Company"). Becoming on of the worlds largest online retailer, its best selling products are the Kindle, which is exclusively sold through Amazon ("Amazon.com"). Amazon.com is a great role model and sets unprecedented standards for the Internet industry. Using the SWOL analysis I will describe why Amazon.com has a variety of qualities as well as new goals and achievements that have been done. First beginning with strengths of the business Amazon.com, one of my personal favorites is the ease. I can order anything on my computer with a click of my finger, without having to bother with long lines or inconveniences in the stores. Shipping is fast and efficient also saving the consumer gas and time wasted had they have driven to the store. In addition, anything over $25 has a shipping cost of $0 ("Amazon"). Who can beat that, and most items that you buy will easily be over the $25 limit. Another benefit is you can search Amazon.com for practically any product with competitive prices and shipping companies thus giving the buyer many options for where they would like for their money to go. The biggest and most profitable strength is the Amazon Kindle, an electronic book reader now integrated with Internet and games. Book purchases and other online apps can be purchased through the...
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...Industry Analysis Case Best Buy’s Turn-Around Strategy GBA 525 September 30, 2014 The consumer electronic industry has experienced a number of ups and downs during the past few years. In the beginning, the consumer electronic industry was taking off because of the emergence of suburban retail stores after WWII. With the decreasing cost in technology, the increase in the demand for consumers electronics particularly televisions came about. During this time, the consumers were usually more price sensitive, and were willing to accept low customer service in exchange for lower prices. This lead to the rapid growth of the discount stores. Because there are not many substitutes for consumer electronics, the sales for these products continue to increase over time. Consumers can decide which retailer that they want to purchase their electronics from. They have the option of purchasing it directly from that particular retailer or even just ordering it online. Because of the high exit barriers, increasing buyer demand, and increasing sales, it is recommended that Best Buy continues to try to change its strategy to be able to gain its past sales trend again in the consumer electronics industry. In the beginning, Best Buy started off strong with increasing sales and profits, but over time this trend started to change. As shown in Exhibit 7, Best Buy is the only competitor within the consumer electronics industry that has experienced a recent trend of decreasing sales. Some of this...
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...Before performing a specific SWOT analysis it is often useful to perform a SCAN (strategic creative analysis), or similar objective setting analysis. Objectives vary between companies. For instance, many companies would want to increase market share. But Tesco is under investigation by the monopolies commission, therefore they might be better concentrating on objectives like "increase sales revenue". The following discussion provides a general overview of the strengths, weaknesses, opportunities and threats surrounding Tesco. Use it as a basis for conducting your own, specific, SWOT analysis of Tesco (or similar companies.) It is a teaching resource for students or managers that can be used to provide inspiration for any specific SWOT analysis. Threats to Tesco First, let's take the T in SWOT and look at possible threats to Tesco. Examples of possible financial threats are fluctuations in the stock market and tax increases. Remember, if the objectives of Tesco are not threatened by these factors then they are not threats. But, as most companies would be worried about a tax increase, a general, continuing objective might be to decrease the tax burden. Other objectives may take precedence, and make the tax threat insignificant (for a period). The biggest, most obvious, threat is: * Online and offline innovation by other supermarkets aimed directly at taking customers from Tesco. Examples of specific threats that might affect Tesco in the future, are shown in...
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... * Is (verb) * He (subject pronoun) * Person (noun) I know him/her * Know (verb) He /him (subject/object) Black Friday * In the red (-) * In the black (+) A P&L statement (Profit & Loss) Amazon: Delivery Inside: 20 futbol 300 parquets at second We wanted now 4 clicks Anything you wanted on earth Amazon fresh The same day A big idea Invention Amazon web services: a large computer infrastructure. FULFILMENT CENTER Warehouse (bodega) EBAY (N) AN AUCTION – Subasta (V) TO AUCTION Companies (businesses) * Multinational: many country * Transnational: national people * Family / mon & pop store =(very small people) (operation) Red tape: “burocracia” Bottleneck: “cuello de botella” * Subsidiary (subsidiaries) * SME´s (small and medium – sized enterprises) * SOLE Traders/Proprietor * Freelance The company I work for is TSV del Paraguay Where is HQ (headquarters)? The HQ is in Asunción What does it sell? It sold Services of technology for Surveillance Who are its customers? His costumers are the Police and Government Strengths/weaknesses? Strengths: They implement the 911 Center for Asuncion, and now for 5 cities in Py Weaknesses: They get some job for Contacts in Government What you would like to change/implement? I like to implement some standard for organization. Transnational Post Get a prenup 90 day number (income - can (present) can you...
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...price fell 5.4% on the release of the earnings information. Best Buy struggled domestically: revenue fell 4% versus the prior-year period. Most notably, there was double-digit decline in sales of entertainment hardware and software and TVs. Consumer demand for new television technologies was not a significant revenue-generator. Where the domestic segment declined, it was offset by the 4% increase in the international segment. This increase is mostly due to new store openings and a favorable fluctuation in currency exchange rates during this time. As Benzinga readers already know, Best Buy has missed quarterly estimates badly in the last year, and is considering the possibility that it may have to lower prices to remain competitive with Amazon (NASDAQ: AMZN) and Wal-Mart (NYSE: WMT). The question remains, how likely is it that Best Buy can remain profitable competing with these two companies. Best Buy has a similar problem that the bookseller industry is currently experiencing. Barnes...
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...and a category management system. New technological growth such as the “Title Sleuth” and e-commerce capabilities allow Borders to stay competitive. The book retail industry is affected by the recent decline of the USA economy, though Borders continues to make a profit. Globalization and technology are factors of the industry, as well as dealing with large amounts of inventory. The competition is fierce and aggressive, consisting of Barnes and Noble, Amazon, Books-A-Million, independent book sellers, Wal-Mart, Target, and Sam’s Club. Rivalry among competitors is amplified between Borders and Barnes and Noble. Other forces, such as substitutes, buyers, suppliers, of the industry environment range in strength. Comparing Borders and Barnes and Noble’s financial data shows that Borders appears to be gaining more profits and using equity more advantageously than the competitor. Yet, Borders must not lose sight of its own weaknesses and threats. Focusing on strengths and opportunities, while improving weaknesses is key for Borders’ success. The value net for Borders is another consideration for the company. Although customers are the number one priority, Borders must realize the effect its decisions have on the stakeholders. Borders seems to be leading the market, and should remain competitive if it can...
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