...1. Introduction It is highly believed that fashion magazines contain various portrayals of women not only because fashion magazines target women as their biggest readers, but also become the facilitator to teach women how they view themselves in feminine elegant ways just like most women want them to be. Nonetheless, those views are more likely shaped by how the society views a woman. As such, if fashion magazines are indeed in the means of shaping women's view as well as society's view of a woman, then the representation of women in the magazines becomes very important in order to explore how women are portrayed according to those two views. Reading a fashion magazine on the surface simply contains fashion-related articles in thick glossy pages. On deeper surface, on the other hand, those articles actively are where women as well as society see how a woman should be. It is also implied that they become the source of stereotypes of women which many of them are always about marginalising women. Amongst many high fashion magazines, Elle is strongly believed to be one of the most leading high fashion magazines in regards to the fact that this French origin magazine widely spreads its international editions published in over 60 countries which one of those includes Indonesia. Like other Elle editions worldwide and other mainstream high fashion magazines, many ultra expensive bags, clothes, perfumes, and the sorts appear in Elle Indonesia in two forms: articles and advertisements...
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...Unit 3 Case Brief Jon E. Johnson Kaplan, University Unit 3 Case Brief Case: Mitchell v.Lovington Good Samaritan Center Inc., 555 P.2d 696 (N.M. 1976) Facts: On 6/4/1974 the Petitioner, Zelma Mitchell, was terminated from her employment at Lovington Good Samaritan Center, INC., for alleged misconduct. On 6/12/1974, Mitchell applied for unemployment compensation and was found ineligible due to her being terminated for misconduct. She was found to be ineligible by an Unemployment Security Commission Deputy. Mrs. Mitchell filed an appeal to the Appeal Tribunal, and the referee of the Tribunal, reversed the decision of the Unemployment Security Commission Deputy, and her benefits were reinstated. On September 13, 1974, the Good Samaritan Center INC., appealed the decision of the Appeal Tribunal, to the entire Commission pursuant to s 59-9-6(E), N.M.S.A. 1953, and the Appeals Tribunal’s decision was overruled, and Mrs. Mitchell was again disqualified from receiving unemployment benefits. Mrs. Mitchell then asked for and received a review of the Commission’s decision, from the District Court of Bernalillo County, pursuant to s 59-9-6(K), N.M.S.A. 1953. On 01/16/1976, the District Court overturned the Commission’s decision, and Mrs. Mitchell was again reinstated to receive her unemployment benefits. On June 4, 1974, the Petitioner, Mrs. Mitchell, was caught by Center’s director filling in her time sheet, prior to commencing her shift. When questioned about why she was doing...
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...* ------------------------------------------------- Text analysis provides some insight into media messages but only a critical political economy approach can adequately explain how the media work today * * Whoever Controls the media, controls the mind. This is an interesting quote by Jim Morrison that shows the power of the media and its messages at the present day. Media has played a huge role in the cultures it inhabited. Starting from the Printing Press, and then evolving into the radio, the television till the World Wide Web. The evolution of the mass media took many different shapes and with this evolution, it shaped our cultures and understandings differently, which caused its effects to be more influential. Throughout the history the mass media molded our ideologies by its messages and changed the way we look at things around us. “When we consume mass media, there are a lot of physical and mental activities going on” (Fourie, 2001, p.283). At the present time when we decide to sit and watch a movie, there are millions of messages being interpreted to us as audiences that shape how we speak, dress, and behave. It is believed that the media determines what we should know and how we should think. But the vital question is who controls the media and controls its messages, and how does the media work today. This essay will therefore attempt to discuss the different approaches that are used to analyze and evaluate media messages, and how these various approaches operate...
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...------------------------------------------------- Phone: 334-727-8733 ------------------------------------------------- Email: crumblyj@mytu.tuskegee.edu ------------------------------------------------- ------------------------------------------------- Textbooks: Basic Marketing Research Using Microsoft Excel Data Analysis, 3rd edition by Alvin C. Burns and Ronald F. Bush; Prentice Hall, Upper Saddle River, NJ: Pearson Education Inc. ------------------------------------------------- ISBN: 978-0-13-507822-8 ------------------------------------------------- ------------------------------------------------- Course Description & Purpose The purpose of this course is to provide you with the knowledge and skills necessary to conduct a market research project from its inception to completion, including problem formulation, research design, sampling, data analysis, and interpretation of results. Students are exposed to a number of research techniques, including several descriptive analyses, mean comparison methods, multiple regression analyses, and data reduction techniques. The Statistical Package for the Social Sciences (SPSS) is provided with the text and will be...
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...DAU replaced the expired courses with new ones. The project’s primary goal is completing the certification process for all the required courses before the September 30, 2015 deadline both within time and budget for the company. The DAU/FAI certified courses are BMRA’s primary source of revenue, therefore making this project of the utmost importance. The courses affecting BMRA are listed in the chart below. Previous Course (Expired) Replacement Course (New) CON 215: Intermediate Contracting for Mission Support CON 280: Source Selection and Administration of Contracts CON 217: Cost Analysis and Negotiation Techniques CON 270: Intermediation Cost and Price Analysis CON 218: Advanced Contracting for Mission Support CON 290: Contract Administration and Negotiation Techniques CON 353: Advanced Business Solutions for Mission Support CON 360: Contracting for Decision Makers According to the text, a project is defined as, “a temporary endeavor undertaken to create a unique product, service, or result” (Larson & Gray, 2014). The process of reviewing, editing, and submitting the...
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...Professor: Dr. Sandra M. Best Office: Colston Adm. Building – Room 120 Phone: (912) 358-4194 FAX: (912) 358-3664 E-mail: bestsm@savannahstate.edu *Do not use the ELearning email system* Office Hours: M-F 11:00 a.m. – 12 noon and by appointment Class Info: Tues and Thurs 2:00 p.m. – 3:15 p.m. in Jordan Rm. 203 COURSE DESCRIPTION: This course will cover basic principles of business management such as planning, decision making, and leading. In this course you will learn both the theory and the practice of management concepts and have the opportunity to practice some of them during class activities. PREREQUISITES: This course may only be taken by students with junior standing, or successful completion of 60 hours of coursework. Students who are enrolled in MGNT 3165 Management in Organizations are advised with this notice that they must have a grade of C or better in the above-listed prerequisite courses, prior to enrollment in this course. With your continued presence on the official roll, you are certifying that you have satisfactorily completed all of the required prerequisites prior to enrolling in this course. Students further acknowledge that, should the instructor, or the administration, subsequently determine, at any time hereafter, that this certification is invalid; violator(s) will be subject to administrative withdrawal from this course. Should such administrative withdrawal occur, after the official date to withdraw without a grade penalty, the grade assigned...
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...Video Analysis Through out the course we have been wrestling with how the media is made and who influences it. A lot of time there are underlying narratives to stories produced in the media. They use everything from lighting to shot angles to make a certain impression on the viewer. In this essay I will do a video analysis on Adele’s song “Someone like you. My goal is to illustrate my understanding of the many ways media producers make meaning and how we interpret that meaning. I will use narrative and semiotic analysis to see what strategies are being used to make the video. Through a careful analysis of how the video is being made we can see what type of meaning is trying to be expressed. Theoretical Frame To be able to do a video analysis it is important to understand semiotics. Semiotics is the discipline that studies the nature of any type of communication (Grossberg p.143). Its important to understand this does not only involve language but other forms of communicating such as traffic light codes, dress codes, or rolls that men and woman play. In all these things we are communicating with each other by using a system that we all understand and can relate to. Semiotics define that system as codes and those codes are constructed signs. For example the English language is a code that we use to communicate with each other. The code consist of words or signs that arbitrarily symbolize something for us. As mentioned above the traffic light is another code of communicating...
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...BUSA 2105, Fall 2015 Sections 01 and 03 Communicating in the Business Environment Instructor: Melanie Strickland Brown Office: Howard Jordan – Room E-mail: brownme@savannahstate.edu Mobile/Text Msg: 912-398-9823 Office Hours: Tuesday and Thursday from 5:00-6:00 p.m.or by phone/text most of the time COURSE DESCRIPTION: This course will cover basic principles of effective business communication. Written communication components include reports, positive and negative letters, emails, and resumes and cover letters. Oral communication components include brief summaries of exercises, a mock interview, a team presentation, and meeting management skills. Also, the class will cover cross-cultural communication, personal interaction skills, and business etiquette with a focus on electronic communication. Written documents and oral presentations must include correct grammar, spelling, and punctuation. PREREQUISITES: 1. You must have successfully completed (grade C or better) CSCI/CISM 1130, Computer and Its Applications. 2. You must have successfully completed (grade C or better) ENGL 1102, English Composition II. Remember: You are responsible for insuring that you have met the prerequisite requirements. If you are on the official roll of this course, you are certifying that you have satisfactorily completed these prerequisites prior to enrolling in BUSA 2105. If, at any time, we discover that this certification is invalid, you will be withdrawn...
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...Table of Contents Introduction 2 Marketing Mix 3 Website Audit 6 Situational Analysis 9 PEST Analysis 12 Competitive Analysis 13 Segmentation 14 Targeting 16 Differentiation & Positioning 17 Communication Tools & Manufacturing Policy 18 Objectives 19 E-marketing Tactics (7 C’s) 20 E-Marketing Strategy 23 Action plan 25 Evaluation plan 26 References 28 Appendix 31 Task Allocation 32 Introduction Founded by Spanish retail group, Intidex, in mid-70, Zara is the flagship brand for the house. Zara is high-street fashion brand that is based on in terms of product quality, affordability, fashion trends and customer satisfaction. Zara's Unique Selling Proposition (USP) is to create or imitate the latest trends within a short two-week period. Intidex, (2010) High-fashion/low-cost brand message is really appreciated by customers all over the world. (Source: armschool.com) Marketing Mix The Marketing Mix, also known as the 4P’s of Marketing, is the combination of four elements: product, price, place, and promotion. (Hines & Bruce, Fashion Marketing) Product Zara produces high-fashion clothes for women, men, and children and sells it for the low cost. It has a rapid design changes. Zara offers more choices in more current fashions and it delivers merchandise to its stores twice a week. Small batch production leads to impulsive buying among customers and makes clothes scarcity. Shehzade, (2009) Zara is a remarkable for...
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...Introduction Do you still remember the time when you were waiting your mother for looking for a telephone number in her cumbersome contact book? After hardly finding the personal, poor handing writing became another challenge for her, as she had to guess what she actually wrote down. Back to the age when email was not popular, when computer or the Internet was hardly accessed, communication within distant people mainly relied on massive posts. You may not realize, information management was done in both cases as a personal was trying to organize information in a deliverable manner to others or his/herself. The term “information management” may be quite unfamiliar to general public. People would think that it might be related to computer science and information technology, which are newly brought out in this century. By the Dr. T.D. Wilson (University of Sheffield), information management refers to how information is acquired, organized, controlled and disseminated (Wilson). Indeed, information management has long been existed and “living” with us. Experts have different comments on Information management models. Some said models are typically wrong in nature but somehow useful (Box & Draper 1987). To summarise the features of IM model, it could be the representation of structure or diagnostic tool (HKU). This essay introduces four information management models and how they are involved in daily life. Each model would be illustrated with certain examples to let readers...
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...Demonstrative Communication student BCOM/275 August 18, 2014 BSAM1DKL755 Demonstrative Communication Introduction During the process of communication there are several things that you can differentiate about nonverbal and unwritten communication. When you are talking to someone or someone is talking to you, you will understand by their body language and facial expressions if they are interested in what you are saying “Communication is an exchange of information via verbal or written messages and is the process of sending and receiving messages.” (Cheesebro, O’Connor, and Rios, 2010) Nonverbal cues Non- verbal cues are used in everyday interactions and can often times speak louder than verbal communication. Think back to childhood how momma’s eye contact was understood and nothing had to be said and what she wanted was done just by the look she gave. How about in school? Students were instructed to raise their hands when asking or answering a question. Teachers understand these gestures. The same is true in business where managers and employees communicate frequently through expectations; for instance the time clock is a symbol for receiving an accurate pay check. Employees want to be paid so they punch the clock. Managers want to acknowledge punctual employees so they review time sheets generated from time clocks. In essence demonstrative communication is of great importance and is an essential part of communication. A well respected leader will have more...
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...LILABALI.COM “Choice is yours” About Us Marriage is not just a one-day celebration; it is a celebration of togetherness for a lifetime. LILABALI.COM is the beginning of a new era in the search for a lifetime companion exclusively for Bangladeshis. Actually this is a service based Company. Our one and only main service is online matchmaking. The website will help you to find your best life partner... The mandate to 'Team LILABALI.COM is clear - • Understand the needs and concerns of singles Bangladeshi all over the world through tireless research and analysis • Provide a pleasant, satisfying, and superior matchmaking experience to our customers. • Give our customers complete control through easy to use interfaces and features that can help them identify, contact potential partners. • Satisfying the valuable customer by replying mail or any queries • The above objectives from the 4 pillars upon’ Team Shaanai.com' is built | | || | |Username: ...
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...competitive advantage. I Introduction Accompanying the technological revolution of the 1990s there are many new opportunities and challenges for the tourism and hospitality industries. Since tourism, global industry information is its life-blood and technology has become fundamental to the ability of the industry to operate effectively and competitively. Poon (1993) suggests that the whole system of information technologies is being rapidly diffused throughout the tourism industry and no player will escape information technologies impacts. The report below gives an insight into the importance of application of information technologies and the use of Internet in tourism and hospitality industries. Two given strategic frameworks provide the analysis of the Internet and its impact on these sectors. This paper also aims to show how technological innovations and information systems can be beneficial for the hotel companies, by using the example of Hilton Hotels Group. II IMPORTANCE OF TECHNOLOGY IN TOURISM AND HOSPITALITY SECTORS Market wisdom today suggests that hospitality companies must embrace technology to compete against traditional competitors, as well as entrants that build their businesses with the latest technology. In this changing environment, new models of distribution must be designed to lead the charge. A strategic information management function should facilitate the business mission of its enterprise through managed information, managed processes, and managed Information...
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... | |The following picture presents the advert of computer CPU | | |Intel Core 2 Duo manufactured by the computer company Intel.| | |The advert appeared in the United States in 2007 and it | | |caused varied reactions. | | |In this analysis, I would like to concentrate on the message| | |directed at potential customers in order to persuade them to| | |buy the new product. | | |The ad is full of graphic and textual material. There is no | | |blank space. The elements of the advert are well-located...
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...Case Analysis: As you are probably aware, case analysis is the most essential part of a business analyst’s toolbox. As such, it is of paramount importance that you learn how to do case analysis thoroughly. As with any analysis we follow a certain framework when we conduct case analysis. Please understand that the framework that we are going to follow in this class is one of many and there is disagreement among the academic and professional communities as to which one of these frameworks is the best. That said, in my humble opinion, the framework that follows is a good start to the case analysis process. What we gather from the initial analysis can then be used to direct functional departments (finance, supply chain, marketing etc.) to gather relevant data, which can be used to do further analysis. The initial analysis should follow the following process: ------------------------------------------------- Part 1 Points assigned: 15 (financial + external+ internal) A) Financial Analysis: Look for both accounting and economic measure of performance in the case. If any such indicators are not given in the case or you can’t calculate these indicators from the data provided in the case (i.e. profit-loss statement, balance sheet, and relevant data associated with WACC calculation etc.), skip this part of the analysis. However, if such data is present please go ahead and calculate relevant financial ratio and economic indicators of performance as instructed in the text and discussed...
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