...Research Background My name is Joshua Mangaraja from Entrepreneur class 2015, before I elaborate more about the iPhone jack, I would like to tell why did I choose iPhone, first of all we all know apple is big, and actually apple is the world largest tech companies recorded in 2016 based on the Forbes Magazine. But recently, on the iPhone 7 apple made one huge changes which is the jack for the headset is missing. That is what I’m going to explain here, I’m going to explain why did apple make this changes and how they make this changes an advantage for them. The "mini" connector with a diameter of 3.5 mm (approx. 1⁄8 inch) is actually derived from the phone connector which was invented for use in telephone switchboards in the 19th century and is still widely used. In its original configuration, the outside diameter of the "sleeve" conductor is 1⁄4 inch (exactly 6.35 mm) and...
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...Apple Inc. Management project Apple Inc. has stakes in several areas of technology including PCs, tablets, cell phones, portable media devices, and digital music distribution. There are threats from each area that Apple has to constantly monitor and overcome. Apple uses its own OS and on its own hardware which has both advantages and disadvantages. Since Apple has more control using this method their products are high-quality or sometimes referred to as premium. However there is less room for customization and the consequences can be seen on several of their product lines. One example is in the wireless market, where new cell phones are being released frequently. Apple has the iPhone and the iOS which are only updated once a year. Meanwhile there is another highly popular OS called Android and is developed by Google and given away for free. Several cell phone manufactures then create phones and use the Android OS which can be customized by the manufacture or simply left the way it is. With different manufactures, Android based phones are released more frequently and have different features which give consumers a variety of options. Features that are a direct threat to the iPhone include increased screen size, removable storage, and more options for customization. The latest iPhones always start at $199 USD with a 2-year contract and a similar Android phone is about the same. One major issue is the fact that the $199 version has 16GB of storage and for more storage (32GB)...
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...Conditions Competitive Analysis Apple, Inc. is a multinational. Their leading product is a smartphone called the iPhone, which began selling in the early 2000's. It has made them billions of dollars over time because their cost to manufacture the phone is less than what they can charge to sell the phone to consumers. Apple is known to have expensive products, but their products still have a high consumer demand. In this paper, we will discuss Apple Inc. competitive market analysis. Company History Apple Computers Inc. was founded back in April, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. Their main goal was to develop and sell personal computers. Since then, Apple has become more than a company that just sells computers. They have now broadened their line of products to phones, music purchasing software, MP3 players, televisions and even a form of payment. Later in 2007, they changed their name to Apple, Inc. It reflected their shift from a personal computer only to consumer electronics. After Samsung, Apple is the second largest information technology company, according to revenue. In March 2015, they joined the Dow Jones Industrial Average. Their iPhone has revolutionized the cellphone industry. It's operated by Apple's operating system iOS. Since its debut in 2007, the iPhone has had eight generations – starting with the first generation model and its current models, iPhone 6 and 6 Plus. With each new model, major changes were made to improve the user-friendly...
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...Marketing Opportunities for Apple Name: Institutional Affiliation: Date: Table of Contents Introduction 3 History of apple 3 Market Presence and Revenue Standings 4 Market research 4 Secondary market research 5 Apple brand review 5 Market segmentation 5 Research analysis of consumer needs and wants 7 Summary on the client's wants and needs 9 Research analysis on apple products Preferences 9 Summary 10 Conclusion and recommendations 10 Reference: 11 Introduction History of apple Apple lnc was founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The main idea of establishing the Apple lnc at the time was to sell Apple 1, which is a personal computer kit. Steve Jobs during the establishment was one of the majority shareholders with approximately 45% of the total shares, Steve Wozniak also had share as Steve Jobs of 45%. Wayne owned the remaining 10% ownership (bott.org, 2014). During the formation of the Apple, Inc. Company, both Jobs and Wozniak were young entrepreneurs with no asset to their names. They were therefore not afraid of taking any risk. On the other hand, Wayne was a little bit older and had his own personal assets. Due to his fear of undergoing a huge risk, he sold his company ownership stake to Steve and Wozniak for 800$. The valuation of Wayne’s ownership compared to today’s company’s market value, it would be exceeding 3...
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...IPhone in Japan The IPhone is now known as the most successful smartphone in the entire world. Millions of people all over use their IPhone for worldwide communication and for various recreational activities. The growth of the smartphone has reduced the need for planners, calendars and contact lists, as the millions of applications these devices can do is limitless. Information can easily be accessed by the push of a button, and the ease of use is a great selling point when trying to infiltrate the Japanese smartphone market. Japan is portrayed in two different views; traditional, such as Geishas, kimonos, and old time samurai; and modern, with their digital billboards littering the streets and high speed monorail system. Traditional culture is still alive in the remote regions of the country, but given that Japans’ major cities are home to millions of people in tight, confined spaces, the modern digital culture and entertainment business are instrumental in the selling of technology to the Japanese people. “Japan's strengths are in interactive digital gaming, the use of animation in digital entertainment, and the adaptation of the lowly cell phone into a ubiquitous multimedia apparatus of ever-broadening applications (Evans)”. IPhones are capable of doing all the above, and although there will be some barriers to selling the phone to the people, the technology and features given will be more than enough to guarantee success in Japan. The First Generation IPhone debuted...
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...An Built heydays. nearly as avid in creating Nxxx,2012-01-22,A,001,Bs-BK,E3 all of the Abroad of Almost Empire Almost all millionnotheydays. heydays. Almost the 70 in America. Today, few are. mous companies were in theirall of 70 million the 70 million Apple employsApple employs 43,000 43,000 peoAmerican jobs as other faiPhones, 30 million iPads iPads andiPadsApple employs 43,000 peoand iPhones, 30 million30 million iPhones, and Almost all of the 70 million heydays. plemous companies were in their and inple inUnited States and the the United States 59 43,000 other other products Apin America. products other products Ap- ple in the United States 59 million million ApApple employs million peo- 59 Today, few are. iPhones, 30 million iPads and overseas, a Late Edition small fracple sold last year year manu- were manu- 20,000 a small fracAlmost last sold were manu-heydays. ple and of the last year ple in the United Statessoldallplewere 70 million20,00020,000 overseas, overseas, a small 59 million other products ApAppleof Timesover 400,000 Ameri-YOR the employs 43,000 over Today, clouds the peotion over 400,000 Ameri- high iPhones, 30 million iPads andtion ofNew York thetion of and sunshine, 400,000 Am facturedNo. 55,658 overseas. VOL. CLXI .factured factured . © 2012 The NEW ple sold last year were manu- 20,000 overseas, a small .frac-overseas. overseas. © 2012 The New York Tonight, cloudy, a bitand NEW YO of in workers StatesMoVOL. CLXI . No. 55...
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...(Ahmed).In America there have been multiple shootings in the past year and the Federal Bureau of Investigation is trying to stop them by finding evidence and getting leads to stop future terrorists.The FBI has been investigating the San Bernardino attack because there main goal is to stop terrorism in America and make it a safer place and recently, the FBI acquired Syed Farook’s iPhone and is trying to unlock it ,but since the Apple Iphone is very secure with a six digit passcode it would take five and a half years long to unlock it at 12 tries a second (Guo).The FBI has asked Apple many times to help unlock the phone and they have denied every time and the FBI has brought it to court. This is a problem for the FBI because they could unlock the iPhone and find encrypted data, that would reveal much needed terrorist information. Apple should unlock the Iphone of the terrorist even though it violates his privacy because the Patriot Act allows the FBI...
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...will send good qualified workers to oversee the operations overseas. 2. How does this case illustrate the threats and opportunities facing global companies in developing their strategies? The threat facing Apple was the negative image it had after President Obama’s inquiry on outsourced jobs. This gave the perception that Apple did not care about their customers or their country. It also gives the perception of greed which a global company can face. The opportunity for Apple was being able to produce their product at a lower cost and making more profit. The break down in the case study was that it cost a total of $179 to produce an IPhone and it retailed at $500 leaving a profit of $321. This would mean more profit for the global company. 3. Comment on the Apple executive’s assertion that the company’s only obligation is making the best product possible. “We don’t have an obligation to solve America’s problems.” Although, it seems harsh and cruel I agree with this statement. He is an executive and represents his firm. Since this is a for-profit business that produces goods, his main concern is to make the best product for his consumers and the most profit he can. In order to do so, his company must develop quality products at lower cost. If on the other hand, Apple were a political company and or a non-profit organization then he would have an obligation to some extent. 4. Who are the stakeholders in this situation and what, if any, obligations...
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...In its early days, Apple usually didn’t look beyond its own backyard to manufacture its devices. A few years after Apple started to make the Macintosh computer back in 1983, Steve Jobs bragged that it was “a machine that was made in America.” As late as the early 2000s, Apple still manufactured many of its computers at the company’s iMac plant in Elk Grove, California. Jobs often said that he was as proud of the Apple’s manufacturing plants as he was of the devices themselves. By 2004, however, Apple had largely turned to foreign manufacturing. The shift to offshore manufacturing reached its peak with the iconic iPhone, which Apple first introduced in 2007. All iPhones contain hundreds of parts, an estimated 90 percent of which are manufactured abroad. Advanced semiconductors come from Germany and Taiwan, memory from Korea and Japan, display panels and circuitry from Korea and Taiwan, chip sets from Europe, and rare metals from Africa and Asia. Apple’s major subcontractor, the Taiwanese multinational firm, Foxconn, performs final assembly in China. Apple still employees some 43,000 people in the United States, and it has kept important activities at home, including product design, software engineering, and marketing. Furthermore, Apple claims that its business supports another 254,000 jobs in the United States in engineering, manufacturing, and transportation. For example, the glass for the iPhone is manufactured at Corning’s U.S. plants in Kentucky and New York. But an...
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...APPLE INC IN CONSUMER ELECTRONICS (WORLD) December 2011 SCOPE OF THE REPORT Scope This profile of Apple Inc focuses on its operations in consumer electronics as well as its product distribution lines, and examines future opportunities and challenges for the company globally. Disclaimer Much of the information in this briefing is of a statistical nature and, while every attempt has been made to ensure accuracy and reliability, Euromonitor International cannot be held responsible for omissions or errors. Figures in tables and analyses are calculated from unrounded data and may not sum. Analyses found in the briefings may not totally reflect the companies’ opinions, reader discretion is advised. Apple Inc Consumer electronics Retailing Portable computers Electronics and appliance specialist retailers Portable media players Internet retailing This profile of Apple Inc examines the company’s operations in consumer electronics and retailing, with a focus on forward looking analysis of its prospects in computers and portable consumer electronics. A brief overview of Apple Inc’s content retailing and operational specifics is provided to supplement the core analysis. Smartphones © Euromonitor International CONSUMER ELECTRONICS: APPLE INC PASSPORT 2 STRATEGIC EVALUATION COMPETITIVE POSITIONING MARKET ASSESSMENT CATEGORY OPPORTUNITIES BRAND STRATEGY OPERATIONS RECOMMENDATIONS STRATEGIC EVALUATION Key company facts Apple Inc...
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...Firm History: Apple Inc. operates in the U.S. the company designs and manufactures computer electronics, computer software and personal computers. Which include Macintosh computers, iPod, iPhones, iPads, and Mac OS X operating system among many other products. The company was established in 1976 in California. The company changed its name from Apple computer Inc. in 2007 to Apple Inc. to reflect the growth and expansion undergone by the company in the electronics industry. Steve Jobs and Steve Woaniak founded Apple. Key dates 1985: John Sculley Ceo 1997: Steve Jobs takes over CEO till his death in 2011, 1998: all in one mac 2002: Ipod, 2007: IPhone, 2010:Ipad. Apple Inc. was named by fortune magazine as the most admired company in the U.S. Apple’s Mission: Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and internet offerings. Performance analysis: As of April, 2010 Apple announced its revenue to be around 13.5 billion dollars, with the current stock price of around 600 dollars. Apple holds over 40 billion in cash reserves. In 2010 there current ratio was around 1.8(current assets/current liabilities), debt to equity ratio of .8(Total liabilities/shareholders equity), efficiency ratio of almost 3(net credit sales/avg. accounts receivable). For the last few years Apples revenue and profitability has sky rocketed due to iPhones and ipads...
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...Apple Manufacturing in China I became extremely interested in the topic of the United States not manufacturing in its country after everyone in class said which country their t-shirts and sweaters were made in. Not a single student said they were wearing something that was made in the United States. This should not be a surprise to me since I work in retail and everything I help to sell is from out of this country, but it caught my attention. Why doesn’t America manufacture in its country? After surfing the web for a while I came across a couple articles that helped me to understand why some companies, like Apple, do not manufacture in the states. Several companies decide to open facilities in foreign countries because of lower costs and the opportunity to enter new markets. There are several reasons why companies decide to have their products manufactured outside their home countries. One reason why companies operate in foreign countries is because of the operating costs. Several foreign countries offer operating costs at lower prices. This includes a lower labor cost. There have been some companies that reported they saved as high as 50% in payments for salary due to operating in foreign countries (Joseph, n.d.). The savings in costs is probably the most obvious benefit to operating outside home countries. Business owners can get their work done at lower costs to the company. The wage differences between countries of the west and countries of Asia helps businesses to save...
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...the smart phone device, the “Generation,” set to be released by the team’s company, “Centurion Mobile,” this fall. This new device is similar to Apple’s iPhone. As a result, some of this analysis focuses on the competition of Samsung on Apple. This analysis will also provide a description Samsung that will be Centurion Mobile’s main competitor. It will also focus on issues that Apple has had in the marketplace because these issues may pertain to problems that Centurion will face in implementing the Generation (University of Phoenix, 2011). Competition Samsung is a global leader for electronic devices. However, unlike most others the company did not start dealing with electronics, but with groceries and from 1958 started expanding to other industrial sectors such as media, chemicals, and shipbuilding until the 1970s. Samsung began dealing electronics in 1969 when it established the products Samsung is known for like mobile phones, computer devices, and other electronics. In the 1990s, the company began to establish factories in other parts of the world like The United States of America, Germany, Thailand, Mexico, and China. Toward the end of the 20th century Samsung developed smart phones and phones combined with MP3 (Rowley, 1998, p. 108-110). Today the company focuses to the 4G industry in which it has made steady growth. The Samsung Galaxy Note 4 may provide the most competition to the Generation (Mills, 2014). According to Mills (2014) “Samsung's Galaxy Note...
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...Apple IPhone Apple IPhone for years has aimed its focus on the modern individual. With a top-notch smartphone that has wireless internet capacities with intuitive user-interface. A Survey from the TechNewsDaily back in 2011 described IPhone/iOS users as “more likely liberal, outgoing city-dwellers who make more money, take more vacations and enjoy the finer things in life.” () The IPhone was introduced to us January of 2007. Said to be 5 years ahead of it time, the phone could give you access to the internet, a screen the reacted to the touch, iPod features and had mobile capabilities. Steve Jobs put on a demonstration of this revolutionary phone at the Macworld stage. The phone debuted at $599 for the 8GB and $499 for the 4GB model when you entered in to an AT&T contract. Though the price was considered high it was not unheard of, but this did mean that Apple was not going to target the mainstream market. Impressed by the products breakthrough capabilities people didn’t care that the price tag was high, they lined up to purchase the product. Eight months later at the Apple’s “The Beat Goes On” event, it was accounted that the 4GB was going to be dropped entirely and the price of 8GB model would drop in price from $599 to $399. They wanted to be sure that more customers could effort the product. This showed to be effective with results from surveys showing that customer satisfactory was higher than ever before. A year after the phone was introduced Apple introduced...
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...that the research would be centered around the problems owners were experiencing with their iphones. The problems according to the secondary research explored, include signal strength, battery life and a number of other issues (BBC, 2010). It was decided to choose this as the research topic due to the fact that Apple have become the predominant mobile phone provider since releasing the iphone in 2007. Apple currently boast a 44.9 percent share of the market. Additionally a number of articles were published talking about the problems that iphone users were experiencing with their phones. It is important to discover whether the same problems reported by those in the articles were also being faced by the students with iphones at the University of Glamorgan. The main aim of the research is to evaluate the University of Glamorgan students overall levels of satisfaction of owning and using an Apple iphone. Four objectives to achieve in the research were outlined. Firstly it is important to identify what other handsets students considered purchasing at the time of buying their iphone, to reveal Apple’s main competitors. Secondly understanding the problems that students were facing with their iphones were disclosed. The next objective was to establish which features of the iphone students would most like to improve. Lastly the overall satisfaction levels of students using their Apple iphone in relation to their expectations were measured. Taking the four objectives into consideration...
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