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Aravind Eye Hospital

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Submitted By mohit91gupta
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1. Executive Summary
The present case concerns Aravind Eye hospital which is a privately owned hospital and provides free services to the poor and needy people. Dr.Venkataswamy who is the founder of the hospital wants to expand Aravind Eye hospital to all parts of India, Asia, Africa and rest of the world so that quality and free eye services can be provided to the poor and needy people who have curable blindness but can’t afford to pay for their treatment. Dr. V is interested in knowing how this expansion can be achieved through the franchisee model.The case writer has been hired as a consultant to advice Dr. V as to how to realize his dream.
The statement ‘Once Aravind, always Aravind’, supported by the whole staff of AEH, reflects this mission and partly validates the business model of Aravind Eye Care System. This model aims to make eye care available to all, regardless of income. A sense of compassion and commitment, dedication to quality and cost control and strong leadership are key elements in the success of this innovative health care model.
After examining the case we can observes that there are various problems which need to be looked at. These include ensuring that the model is self-sustainable and the franchisee is able to recover his cost of capital, to ensure that the main purpose of the hospital of providing free services to the poor and needy is not compromised, quality man power is available to ensure smooth functioning of the franchises and to address the social cultural and legal issues while expanding outside India.
The case study was a collaborative undertaking to examine quality issues. Its purpose was to learn and to share the knowledge. It was a challenging journey for all concerned.

2. Introduction
Aravind Eye Hospital
As Dr. G. Venkataswamy, founder of Aravind Eye Hospitals, said in an interview in 2003 at the age of 83: ‘You

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