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Arguments Against Seals

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This is a call to action ad. This ad is trying to appeal to the reader’s emotions. The setting is depressing with dim lighting to reflect this mood. Animals are often used in emotional ads to grab the reader’s attention because of their associated innocence. The seal is asleep angelically and innocently like a little child making us more think of it as helpless and wanting to help it. Now that the seal has taken on a human like role, what does it represent? The seal looks like a homeless person; therefore, the seal is homeless. Where is the home of seals? Seals live in the colder regions around the polar ice caps. This is their home. These ice caps are slowly dwindling and the seals are loosing their habitat. This is their home. The argument

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