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Automotive Production Levels

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Automotive Production Levels
The automotive industry is a competitive yet lucrative business industry. Every automotive manufacturer is designing and developing the latest revolutionary model car. Automotive manufacturers and dealers are able to price their products at exorbitant prices if they so choose because in most cases the consumer does not have a choice but to purchase a car. We all need transportation and with that in mind automotive traders basically determine product pricing.
The market structure of the automotive industry is relative to the number, size, kind and distribution of buyers and sellers (Modern Ir LLC [MILLC], 2008). Needless to say the automotive industry is a very huge market. The automotive industry is considered to be in the perfectly monopolistic competition market structure, having many sellers of a similar product yet each seller’s product is somewhat unique to the producer. There are no seller or buyer entry barriers and there are numerous buyers and sellers within this market structure. One main purpose of the producers of the automotive industry is profit.
Measuring product development performance is neither simple nor straightforward due to its complex nature. This section examines these measures quality and customer satisfaction, market share, profitability, lead time, and productivity for Toyota. The data show that while this company’s system excels along all the measures, both companies score extremely well along several and thus constitute best-practice models of product development.
Toyota Profit per Vehicle Worldwide
Fiscal Year Net Automotive Earnings (1000s) Factory Sales Worldwide (1000s) Profit/Loss Per Vehicle (after tax)
2008 $6,225 5,384 $1500
2009 $2,175 4,512 $482
2010 $1,626 4,446 $366
2011 $1,136 4,130 $275
Toyota Automotive Earnings Worldwide
Toyota Motor Corporation is one of the premier automobile

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