...The second class of micro-level origin theories, control theories, explores the causes of deviance from an altogether different perspective. Control theories take for granted the existence of a cohesive set of norms shared by most persons in the society and reason that most persons want to and will typically conform to these prevailing social norms. The emphasis in these theories, unlike learning theories, is on the factors that bond individuals to conforming lifestyles. The bonds act as social and psychological constraints on the individual, binding persons to normative conformity (Toby 1957; Hirschi 1969). People deviate from norms when these bonds to conventional lifestyles are weak, and hence, when they have little restraining influence over the individual. Among control theorists, Travis Hirschi (1969) has made the greatest contributions to our knowledge about bonding processes and deviant behavior. Writing on the causes of delinquency, he argued that four aspects of bonding are especially relevant to control theory: emotional attachments to conforming others, psychological commitments to conformity, involvements in conventional activities, and beliefs consistent with conformity to prevailing norms. Among the most important of the bonding elements are emotional attachments individuals may have to conforming others and commitments to conformity—psychological investments or stakes people hold in a conforming lifestyle. Those having weak attachments—that is, people who are...
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...Executive Summary MARKETING PLAN PRODUCT CONCEPT Baby Go Round, Maternity and Children’s Resale Shop’s mission is to provide a place for expecting mothers and their families to buy and sell clean, safe, gently used clothing and other pregnancy/children related items. Baby Go Round is a resale shop that focuses their attention on maternity and children. Pregnancy and childhood go by so quickly who wants to pay full price for these items? Baby Go Round provides families with an alternative to purchasing maternity and children’s clothing and maternity and children’s items at retail price. It also provides an outlet for families to sell their slightly used maternity and children’s clothing and items to the store, providing additional disposable income for these families. Currently, resale shops in this area do not provide the market with both maternity and children’s resale, they mostly focus on just children. Parents will be able to start shopping at Baby Go Round as soon as they find out they are expecting and remain a loyal customer until their child is in their early tweens. Currently, those living in the chosen location, Geneva, Illinois, either have to visit multiple retail stores or a children’s resale store and shop online (like Craigslist) to purchase used maternity clothes. Baby Go Round’s maternity and children’s resale shop provides a cheaper, more convenient and safer way to do both. If a pregnant mother wanted to purchase maternity clothes and...
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...Integrity Glove™ Plan December 10, 2014 Russ Sumpter Table of Contents I. Executive Summary 3 Description of Business 3 Mission Statement 3 The Product 3 Market Analysis 3 Future Projections 4 Financial Overview 4 II. Market Analysis Summary 4 Industry Analysis 5 Market Trends 6 Barriers to Entry 6 Changing Forces 6 Customer Analysis 7 Competitor Analysis 7 Critical Success Factors 8 III. Business Implementation and Evaluation 8 Implementation Plan 9 Evaluation 9 I. Executive Summary Description of Business Increasing demand for accurate score keeping coupled with advances in golfing technologies and the ever expanding locations of golf courses have dramatically altered the golfing world by making golf courses more accessible and have leveled the playing field between novice and experienced golfers. However, unlike times past when scores were tallied based on personal integrity, there is now a way to keep a golfer honest about their score keeping. . This will be accomplished by partnering with local golf courses to promote this new technology during the initial roll out phase of the Integrity Glove (IG). The company will provide a select few North Texas golfers with an opportunity to try out the latest innovation in golf scoring equipment at their preferred course. Innovations that improve the accuracy of scoring will enhance the competition and enjoyment of the game for all parties involved. Scoring has traditionally been a function...
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...chief operating officer at the time, faced a video camera and spoke enthusiastically about the corporate culture that would, he insisted, enable Enron to go from the world's largest energy-trading company to the world's leading company, period. ''People have an obligation to dissent in this company,'' Mr. Skilling said, detailing Enron's core values of respect, communication, excellence and integrity as company posters of a sunflower and a smiling baby girl flashed on the screen of what became a multimedia computer presentation. ''I mean, I sit up here on the 50th floor, in the library. I have no idea what's going on down there, so if you've got a problem with it, speak up. And if you don't speak up, that's not good.'' The video was part of what was supposed to be and, for a few months, was a case study of a phenomenal transformation, prepared by two University of Virginia business professors with exclusive access to Enron's top executives. But what was meant to inspire students has become a cautionary tale, a study in hubris all the more valuable for its intimate picture of life before the fall. ADS BY GOOGLE MBA without Bachelor British Online MBA for Managers Upgrade your career today ! www.college.ch The professors, Robert F. Bruner and Samuel E. Bodily, who teach at the Darden Graduate School of Business Administration, first saw Mr. Skilling in November 1999, when he spoke at the school. What they saw then was someone, they said, who might be the next...
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...Financial Prospectus Content Paper Starting a new business involves time, money, expectation, planning, and decision. New venture needs to create a business plan outlining business ideas, concepts, goals, trends, strength, and weakness. There are 7 components of a financial prospectus to put a business into motion such as: - Business description - Market analysis - Market plan - Competitor Assessment - Operating Plan - Financial Plan - Executive summary The new business venture I planned to invest would be a Shrimp Farmer. The market demands of organic food have increased the global production of freshwater shrimp farming. Shrimp has become the most popular seafood in the United States. On the other hand, consumers are becoming more conscious and concerned about the environment damage. Many shrimp farmers often use antibiotics and hormones to increase the shrimp production. The methods used before to meet the shrimp’s demands have dramatically damage environment. Now, many advances in researcher found new methods and technology that have changed the scenario. Business Description Carrillo’s Shrimp Farm would be placed in the Desert of Imperial Valley to combine the effects of the hot sun with the qualities of deep pumping well water allowing a faster growth. The shrimp would be raise in a pond with significantly depth water having as a mission a fresh, healthy, and free hormone shrimp. Since the well water rich in mineral would be...
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...needs and wants. At the peak of the online brokerage and banking industry, E-Trade has more than 2.5 million account holders who execute their transactions almost solely over the Internet and the minority over the phone. E-Trade has expanded its online services to products such as, mutual funds, exchange traded funds, options, fixed income products and portfolio management. On the banking side E-Trade Bank offers the standard online savings, checking, money market, and certificate deposit accounts and its most attractive feature, allowing consumers to transfer funds between bank accounts and brokerage accounts in real time. On the corporate side of E-Trade offers its corporate clients online trade clearing and employee stock option plans. History of the Company: E-Trade was formed in 1982 by William A. Porter and Bernard Newcomb initially as the company TradePlus. In late 1991 Porter branched out to create a new company, E-Trade Securities, Inc. using capital for startup from TradePlus. The company began to offer online brokerage services via American Online and CompuServe for trading services,...
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...Strengths 6 B. Weaknesses 7 C. Opportunities 8 D. Threats 8 E. Matching Strengths to Opportunities/Converting Weaknesses and Threats 9 IV. Marketing Objectives 9 V. Marketing Strategies 10 A. Target Market(s) 10 B. Marketing Mix 11 VI. Marketing Implementation 13 B. Activities, Responsibility, and Timetables for Completion. 14 VII. Evaluation and Control 15 A. Performance Standards and Financial Controls 15 B. Monitoring Procedures 16 Target Corporation Marketing Plan I. Executive Summary Target is an upscale retail store offering trendy, high quality merchandise at discount prices. Their slogan is “Expect More-Pay Less”. Target Corporation operates Target.com, an online, electronic retail store, as well as Super Target, which offers a full line grocery store in addition to the Target retail operation. The company’s other key business include Target Financial Services, which encompass the Target Red and Target Visa card business. Target Corporation, originally called the Dayton Corporation, was formed in 1902 by George Dayton. The company recorded revenues of $59,490 million during the fiscal year ending January 2007. Target Corporation prides itself on its corporate responsibility which includes charitable contributions and being an environmentally friendly corporation. This, in fact, is one of Target Corporations’ many strong points. Their strengths would include branding, market presence, design, and their innovative marketing...
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...written by Ken Follet, is the work to be talked about. Let’s take a better look into it, with all the regard and carefulness it deserves. As a point of departing, the first literary element to be discussed about is the characters. To start, there is Jack Jackson, the son of Jacques Cherbourg and Ellen. He’s a red-headed, blue-eyed, smart, instinctive, passionate young architect, the stepson to Tom Builder. He adores Aliena as a kid and throughout his life, and dreams of building a cathedral with the different styles he has seen in France and Spain. Jack Jackson is a round character because he’s a fully developed character throughout the story and because one would feel Jack is real. We have Tom Builder, as well, who’s a tall architect, thorough worker, a concerned and somewhat ingenuous father who looks forward to the welfare of his family; loving of both Agnes, his dead wife, and Ellen, his lover. He’s a round character because on his account the storyline of the book changes. Then, there’s Ellen, a beautiful, athletic, determined, wild, unreserved, amber-eyed woman, mother to Jack Jackson. Early in her life, she was hurt by other people...
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...Strengths 6 B. Weaknesses 7 C. Opportunities 8 D. Threats 8 E. Matching Strengths to Opportunities/Converting Weaknesses and Threats 9 IV. Marketing Objectives 9 V. Marketing Strategies 10 A. Target Market(s) 10 B. Marketing Mix 11 VI. Marketing Implementation 13 B. Activities, Responsibility, and Timetables for Completion. 14 VII. Evaluation and Control 15 A. Performance Standards and Financial Controls 15 B. Monitoring Procedures 16 Target Corporation Marketing Plan I. Executive Summary Target is an upscale retail store offering trendy, high quality merchandise at discount prices. Their slogan is “Expect More-Pay Less”. Target Corporation operates Target.com, an online, electronic retail store, as well as Super Target, which offers a full line grocery store in addition to the Target retail operation. The company’s other key business include Target Financial Services, which encompass the Target Red and Target Visa card business. Target Corporation, originally called the Dayton Corporation, was formed in 1902 by George Dayton. The company recorded revenues of $59,490 million during the fiscal year ending January 2007. Target Corporation prides itself on its corporate responsibility which includes charitable contributions and being an environmentally friendly corporation. This, in fact, is one of Target Corporations’ many strong points. Their strengths would include branding, market presence, design, and their innovative marketing...
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...BUSINESS PLAN: Express Bottle Maker, GmbH Table of Contents 1. Executing Summary 4 2. The Business 5 2.1. The Opportunity 5 2.2. The Description of the Business 6 2.3. Competitive Advantage 7 2.4. Current Status and Requirement 9 3. Management Team 10 3.1. Management Team 10 3.2. Board of Directors and Advisers 12 3.3. Key Professional Services Providers 13 4. Company Structure, Intellectual Property, and Ownership 13 4.1. Organizational Structure 13 4.2. Legal Structure 15 4.3. Intellectual Property 16 5. Industry Analysis 16 5.1. Industry Description 16 5.2. Target Market 20 5.3. Competitive Position within Target Market 25 6. Marketing Plan 25 6.1. Product Feasibility and Strategy 25 6.1.1. Product Strategy 26 6.1.2. Concept Testing 26 6.1.3. Usability Testing 26 6.2. Pricing Strategy 27 6.3. Channels of Distribution 27 6.4. Promotions and Advertising 28 7. Operational Plan 29 7.1. Method of Services Delivery 29 7.2. Availability of Qualified Labor Pool 30 7.3. Business Partnership 30 7.4. Quality Control 31 7.5. Customer Support 31 8. Financial Plan 32 8.1. Capital Requirements for the Next Three to Five Years 32 8.2. Overview of Financial Projection 33 8.3. Income Statements 33 8.4. Cash Flow Projections 33 8.5. Balance Sheet 34 8.6. Payback and Exit Strategy 34 9. Critical Risk Factors 35 ...
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...five-memb team, to b led o t f L re d ber be by managing dire ectors Ross Jo ones and Bra adley Bloom and senior a associate Mich hael Ascione (See e. Exhib 2 for biogr bit raphical sketc ches.) The tea would hav less than e am ve eight weeks to move throu all o ugh the stages of a Gol ldman Sachs-led auction— —from initial r research and due diligenc to valuation and ce bid st trategy. In addition to running the auction and thereby serv ving as Carter agent, Go r’s oldman Sachs (GS) s would be offering “staple-on” financing. Under this arr d g rangement, th winning b he bidder would have d the op ption to finan the deal th nce hrough a prep packaged capi structure proposed by Goldman Sachs.1 ital Cart ter’s Ca arter’s was fo ounded in 18 in Needham, Massach 865 husetts. Over the course o 136 years i the of in highly competitive apparel industry, the company bec y e c came the lar rgest branded manufactur of d rer toddle and baby apparel in the United...
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...Business Plan Melanie Thornton Undergraduate Student Table of Contents Title Page………………………………………………………………………………………….1 Table of Contents………………………………………………………………………………….2 Executive Summary……………………………………………………………………………..3-4 Service and/or Equipment Description……………………………………………………….....5-6 Organizational Chart………………………………………………………………………………7 Organization Plan………………………………………………………………………………….7 Marketing Segment……………………………………………………………………………...8-9 Financial Analysis……………………………………………………………………………......10 Typical Income…………………………………………………………………………………..11 Reference Page………………………………………………………………………………….12 Executive Summary Babies are born every day and as states focus more vividly on making sure that the mother’s health is monitored while pregnant, Northwestern Hospital of Evanston is funding the start-up along with the first and second year of operations for a birthing center called, The House of Births. The business will be owned and supervised by Dr. Melanie Thornton, MD as a sole proprietorship. (Edmonds, Olds, McNair, Tsay, 2010, p 288). She will be responsible for maintaining good health for all of her patients and establishing a welcoming and beneficial birthing center. To get a better feel for the atmosphere, during the first year, Dr. Thornton will work side-by-side with supervising doctors and financial officers to help get the business started off on the right track. Dr. Melanie Thornton, M.D., is a specialist in obstetrics, gynecology, infertility, adolescent...
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...1. Purpose of The Document A feasibility study is a study that assesses the viability of an idea. It seeks to identify potential problems and to determine whether an idea will work. It provides details on how a business can succeed, and it serves as a tool for creating a good business plan. A feasibility study is important because the information it gathers and presents helps people list everything they need to make a business work, develop marketing strategies to persuade an investor or bank that the business is a worthwhile investment and identify business-related problems and solutions. The project feasibility may form the basis of an important investment decision and in order to serve this objective, the document/study covers various aspects of project concept development, start-up, and production, finance and business management. 2. Project Profile The project is about starting a Day Care Center for infants and children of age up to 5. The proposed plan is to offer programs ranging from Infant Care for infants of more than 6 months of age to Kindergarten for children of age up to 5 years. 2.1 Project Brief The study provides information regarding investment opportunity for setting up a Day Care Center in Comilla City. However, such a project could also be feasible for other cities of Bangladesh but initial market research/survey would be required to identify its need. 2.2 Opportunity Rationale Day Care Center is the place where learning and fun become one...
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...advancement. * Support good works and charities in each community . * Meet the responsibility to the stockholders by making a sound profit, while continuing research and development. 3. Historical background of the company Three brothers, Robert Wood Johnson, James Wood Johnson and Edward Mead Johnson, found Johnson & Johnson in New Brunswick, New Jersey, U.S in 1886 Their initial focus was on bandages, sterile sutures, wound care and baby products. Their first-aid kits, originally sold to railroad workers, would later become a staple in nearly every household. They also sold women’s health products, including sanitary protection products and maternity kits with first-aid products to assist in home births. Johnson and Johnson in India Johnson & Johnson spread its root into India 67 years ago. Since then, the Company has brought many innovative ideas, products and services to improve the health and well-being of people in India. The Company today employs more than 3,000 people and is organized into three business segments: Consumer Healthcare, Medical Devices and Pharmaceuticals. Current Product Range Johnson & Johnson launched Clean & Clear Advantage in the 2000s as an anti-acne line. It includes cleansers, scrubs and moisturizers. 1. Foaming face wash 2. Morning...
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...LORRAINE ANSBERRY H A Raisinin the Sun Characters RUTH YOUNGER TRAVIS YOUNGER WALTER LEE YOUNGER (BROTHER) BENEATHA YOUNGER LENA YOUNGER (MAMA) JOSEPH ASAGAI GEORGE MURCHISON MRS. JOHNSON KARL LINDNER BOBO MOVING MEN The action of the playis set in Chicago's side, sometime South between World War II and thepresent. Act I Scene I Friday morning. Scene II Thefollowing morning. Act II Scene I Later, thesame day. Scene II Friday night, a few later. weeks Scene III Moving day, one later. week Act III An hour later. ACT I SCENEI The YOUNGER living room would comfortable wellbe a and ordered roomifitwere for a not number of indestructible contradictions to this stateofbeing. furnishings andunIts typical are 486 Lorraine Hansberry distinguished and their primary feature now is that they have clearly had to accommodate the livingof too many people too for many years—and they aretired.Still,we can seethatatsome time, a time probably no longer rememberedby the (except perfamily haps for MAMA),the furnishings this room were actually selected of with care and love and even hope—and brought tothis apartment and arranged with taste and pride. That was a long time ago. Now the once loved patternof the couch upholstery has to fight to show from under of itself acres crocheted doilies and couch covers which have themselvesfinally come to be more important than the upholstery. And hereatable or a chair has been moved to disguisetheworn places thecarpet; in but the carpet...
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