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Baderman Resort

In: Business and Management

Submitted By kwquinn76
Words 354
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a. They can go public through an IPO
Baderman Island Resort is a self-contained resort, surrounded by Kelsey Island. It is all inclusive resort that offers almost unlimited activities for entertainment as well as relaxation. The resort has plenty of opportunity for expansion but they have to decide which option is best for their organization. One option is through an IPO (Initial Public Offering). A SWOT analysis is the best way to investigate this option.
Strengths: An IPO brings new capital quickly for expansion in order to make the resort more profitable and offer more activities for the visitors. It also makes the stock more valuable for the investors. Expansion of the resort makes the resort more appealing to the public which will in turn make more money for the resort and the investors.
Weaknesses: With investors, there are more splits in the profits as well as more red tape to make decisions within the company. Although the organization is making more profits, it has to be divided amongst the investors and the company. On top of that, the organization has to answer to a board of directors in order to make changes or expansions to the property. There has to be a vote before a decision can be made to any of the existing or future amenities that the resort holds.
Opportunities: With an IPO, there is opportunity to make changes to the resort. Expansion is an option which gives the company more value. This gives more stock options which in turn brings in more money. Once the company has entered into an IPO, additional transactions are much easier to move forward.
Threats: Going public comes with risks. If one investor accumulates a majority of the stock, a takeover is possible and changes that are not wanted by others could be made which could be detrimental to the company. That could cost loss of business, reduction of interest, or loss in profits. Going

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