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Behavior Corporate Finance

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Submitted By carolinabn
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CORPORATE FINANCE
HONOURS 2011-2012
Topic: Behavioural corporate finance

Lecturer: Yue (Lucy) Liu
E-mail: Yue.Liu@ed.ac.uk

Outline

Psychological phenomena
Biases
Heuristics
Framing effects
Impact on corporate finance
Valuation
Capital Budgeting
Capital structure
Dividend policy
Mergers and acquisitions

Yue (Lucy) Liu 2011/2012

Corporate Finance

2

Psychological phenomena

Bias
Excessive optimism
Overconfidence
Confirmation bias
Illusion of control
Heuristics
Representativeness
Availability
Anchoring and adjustment
Affect Heuristic
Framing effects
Loss aversion
Aversion to a sure loss

Yue (Lucy) Liu 2011/2012

Corporate Finance

3

Biases
Bias
A predisposition toward error.
– Excessive optimism
People overestimate how frequently they will experience favorable outcomes and underestimate how frequently they will experience unfavorable outcomes. – Overconfidence
People make mistakes more frequently than they believe and view themselves as better than average.
– Confirmation bias
People attach too much importance to information that supports their views relative to information that runs counter to their views.
– Illusion of control
People overestimate the extent to which they can control events.
Yue (Lucy) Liu 2011/2012

Corporate Finance

4

Heuristics
Heuristic
A rule of thumb used to make a decision.
– Representativeness
People make judgments based on stereotypic thinking, asking how representative an object or idea is for the class to which it belongs.
– Availability
People overweight information that is readily available and intuitive relative to information that is less salient and more abstract, thereby biasing judgments.
– Anchoring and adjustment
People form an estimate by beginning with an initial number and adjusting to reflect new information or circumstances. However,

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