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Benefit of E-Commerce

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INTRODUCTION E-commerce is the short form from “electronic commerce”. E-commerce means it does a business transaction like buying and selling of product and service between services and consumers conduct over the web. Every transaction is made without used any paper document. Electronic commerce operates in all four of the major market segment: business to business (B2B), business to consumer (B2C), consumer to consumer (C2C) and consumer to business (C2B). E-tailing is the traditional retailer. E-tailing is business to customer (B2C) typed business model. There are three types of e-tailing for example virtual merchants like pure-plays (100% online) and bricks (offline) and clicks (online), Manufacturer-direct, and catalog merchant. For example of pure-play e-tailing used internet as its primary means of retailing. So does not have physical storefront. For example are Dell and Amazon.com. A brick and click e-tailing uses the internet service to push its good and service but also it has the traditional physical storefront (general store) available to the customer. By combining this new type of retail and the old of general store is a new type of store which is a part of the green economics movement, promoting ethical consumerism. There are advantages and disadvantages of e-tailing from this table below: Advantages Disadvantages

Pure plays allows for a retailer to be able to E-tailing is failing to meet the need of the reach customer worldwide. online customer and have one chance to make a good impression if they want their customer return. Whilst still only maintaining one location for Possible problems: each and every customer visit For customer, e-tailing can be fast and convenient way to shop, but problems

sometimes can be occurring. For example:   Operate 24hour and 7 days a week Has opportunity turn higher profit margin as many overhead

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