...diverse medical and health care systems, practices, and products that are not generally considered part of conventional medicine" (Defining CAM). In this paper alternative, complementary and integrative medicine will be defined and differentiated, and the role of conventional medicine in these medicines will be discussed. There will also be a comparison of the regulations and oversights in conventional and non-conventional medicine in the United States, a review of the CAM philosophy, and a description of the domains of therapies according to the NCCAM website. Finally, a CAM treatment modality within one of the domains will be described and evaluated. Alternative medicine is the use of CAM as a replacement for conventional medicine such as faith healing ("alternative medicine," 2014). Conventional medicine does not play a role in alternative medicine because the conventional methods are discarded for the alternative methods. "An example of an alternative therapy is using a special diet to treat cancer instead of undergoing surgery, radiation, or chemotherapy that has been recommended by a conventional doctor" (NCCAM Clearinghouse, n.d.). Complementary medicine, unlike alternative medicine, is used in addition to conventional medicine. Conventional medicine plays a significant role in this case because it is the primary form of treatment and complementary medicine is used in conjunction with that treatment. An example would be the use of acupuncture as a complementary treatment...
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...F. Damien Santiago Massage Therapy Morrow/English The Benefits of Massage Therapy Massage can be defined as a systematic and scientific manipulation of soft tissues of the body for the purpose of obtaining or maintaining good health. (ABMP) The history of massage and healing touch is long and complex, with more than 75 different types of massage and bodywork modalities, a generic term used to describe massage in its various forms. Now today across the globe, it has grown up to 350 modalities and counting. (NCBTMB) Massage and healing touch have been practiced for thousands of years in all regions of the globe. Massage is very instinctive. It is a natural response to rub our aches and pains, whether or not we are familiar with the medical knowledge behind the instinct to rub our bodies hoping to find relief. In modern healthcare, massage has taken an important role. It is beneficial in several aspects such as to reduce stress, enhance blood circulation, decreased pain, promote sleep, reduce swelling, enhance relaxation, and increase oxygen capacity of the blood. (Santiago) Massage has been also recognized as a nondrug treatment for cancer and post-operative pain. (ABMP) Within my research, I will be looking at the ancient world of massage and how it evolved. The benefits of massage performed on clients which is the major topic of this research and the future of massage therapy. In the ancient East, a concern with illness has been documented in China for several millennia...
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...affect access to complementary therapies Factors that could affect access to complementary therapies could stem from many sources. These could consist of physical barriers, geographical barriers, socio-economical barriers, cultural barriers, educational barriers and the barriers that may be face by referral systems. Physical Barriers includes whether or not a service user can access the building in which the CAM therapy is to take place. For example the individual may face mobility issues such as being in a wheelchair, or other health problems such as COPD (chronic obstructive pulmonary disease) which may result in breathlessness. Geographical barriers would include aspects of an individual’s life associated with where they live which may determine how easy it is to get to and from places in which complementary therapies take place. Various transport options may have to be considered, does the individual drive, or is there reliable access to public transport? Socio-economical barriers arise in association with how financially secure potential service users are. Whether or not an individual can attend a complementary therapy service is dependent on how much the therapy costs, and whether it can be afforded by the individual. Cultural barriers stem from the beliefs of an individual, and whether a particular type of practice is acceptable in relation to their religion or culture, but may also be a result of perceived efficacy of the therapies in question. Educational...
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...treatments with the emphasis being relaxation for people who work and live the large and busy city of London. Room 4 you will be based in South West of London (level 4 zone). Treatments will include full body massage, Indian head massage and Reiki as well as crystal therapy. Market research Market research shows that there is demand for massage Competitor analysis There are some businesses operating in SW19 market of London already with theses competitors focusing both on mental as well as physical needs. Below is a breakdown of the main competitors and what they offer: Relax & Unwind http://www.relaxunwindmassagetherapy.co.uk/ “Relieve everyday stresses and strains of life” “Arnold Green is an experienced massage therapist offering a wide range of massage and bodywork treatments for physical and mental well-being.” Having trained with the renowned Academy of Natural Health in London, Arnold Green takes into consideration not just the body but also the mind, emotions and spirit. After an initial consultation, massage treatments are tailored specifically to your individual needs and carried out in the comfort of your home. Below are some of the treatments available with relax & unwind: * Mobile massage therapy * Mobile massage therapy * Complimentary therapists association * ITEC qualified * Flexible bookings by appointment only * Available 7 days a week (Weekday evenings and all weekend) * Covering all London areas Simply...
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...Massage FAQs: In an effort to help more people become Bodywise, here are some commonly asked questions about Bodywork and Massage Therapy. massage-water-imagery Massage FAQs WHAT SHOULD I EXPECT ON MY FIRST MASSAGE THERAPY VISIT? Most people receive massages in a place that is designated for massage. The environments vary, but the most common is a commercial setting, such as a spa, wellness center, or massage clinic. However, massage is becoming increasing common in other settings such as hospitals and rehabilitation clinics. On site chair massage is also offered in environments such as malls or airports, sporting events, or private parties. This section will continue to describe an appointment conducted in a private practice. Other types...
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...out in a stress free environment. I have been looking into becoming a massage therapists because I know that each person graduates with the skills needed to get the right job to begin helping people. All massage therapy school embraces a lot of hands-on training to prepare each student with the knowledge and proficiencies to pass the West Virginia Massage Board exams called the MBLEX. Students are instructed in musculature, anatomy, and multiple massage therapy techniques. By the time we graduate, we have enough practical experience...
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...increase revenue? | This document will identify, compare and analyze various pricing models currently used by competitors and recommend a pricing strategy for Wellness, Inc. to increase revenue and maximize profit. | 8/12/2013 8/12/2013 Outline 1. Introduction 2. Background of Wellness, Inc. a. Type of business b. Market segment 3. Background of Industry 4. Wellness, Inc.’s current pricing model 5. Comparison Competitor pricing models: c. Massage Envy- two part tariff d. Rubs – two part tariff e. Massage Goat – third degree f. Massage Retreats–second degree 6. Recommended Pricing Strategy for Wellness, Inc. 7. Next Steps Introduction Wellness, Inc., Inc., WELLNESS, INC., is a massage and wellness studio with one treatment room located within Salon 101. WELLNESS, INC. is differentiated from other spas and massage therapist in the Milton and Pensacola area based on being the only Ayurvedic Massage therapist in the area and offering natural and organic products. Salon 101 is a busy hair salon with six hair stylist offering hair care and one dedicated nail technician and two hair stylists that offer nail services. Salon 101 client segment is primarily female clients with incomes of $60,000 or less with approximately 20% with income above this bracket. WELLNESS, INC. has plans for expansion within the next year to increase room usage to maximum capacity and expand to at least four treatment...
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...new wellness program I am proposing that our organization implements the stress management technique of Visualization in the workplace. This is a technique that is very minimal in cost because it can virtually be done anywhere and will enable employees to benefit on a personal level as well as a professional level. People who visualize their future will develop less or no resistance to changes that correspond to their visualizations. Visualizations create positive energy, inspiration and focus. (Kerklaan, 2011) In this paper I will provide an analysis of how I would have possibly responded to other stress management techniques along with their personal effectiveness while ranking them techniques. How do you think you would have responded to other stress management techniques? Ranked in order of personal effectiveness: Visualization Deep Breathing Progressive Muscle Relaxation Mediation Yoga Massage Therapy Hypnosis Visualization- I believe that visualization is a very effective stress management technique. This method has proven benefits related to workplace, family and personal stress for individuals. Visualization is a method that be done anywhere at any time making it effective for all individuals to be benefit from. The cost and time investment is minimal for an individual to utilize this method of stress management; typically just requiring a quiet place and about 15 to 20 minutes. Deep Breathing- This is a great technique that is very effective for stress...
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...Career research #2- Massage Therapist 1.) Massage Therapists 2.) Athletic Trainers, Chiropractors 3.) Nationally, according to ONET, massage therapists are estimated to take home about $35, 970. Based on careerinfonet.com, massage therapists in the state of Oregon take home between $31,700- $84,600. Of course, the wage difference would depend on experience, successfully gaining clients, and promoting well. 4.) Massage therapists typical hours worked can be all over the place. It depends on the environment you work in. The environment can range from personal care services, offices of chiropractors, traveler accommodation, including hotels and motels, and fitness and recreational sports centers. Most massage therapists, especially if they are self-employed, provide their own table or chair, sheets, pillows, body lotions or oils. Based on bls.com, many massage therapists work part time, only about 1 out of 4 worked full time in 2010. So, a massage therapist does not have specific hours and it will vary from week to week. 5.) Benefits will be determined to whether or not you are self-employed or work for a company. If you are self-employed, then you would be taking care of your own medical, dental, vacation, you are your own boss. If you work for a chiropractor’s office, then they may offer benefits and vacation time. 6.) Based on careerinfonet.com, the prompted website from ONET, the trends are in favor for a career in massage therapy. In 2010, nationally...
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...In Home Therapies - A Business Proposal Introduction The stress associated with daily living has a negative impact on people of all ages. This stress comes from challenges experienced in personal and professional lives. People need an outlet to help reduce or relieve the pressures of life that has lasting effects. Massage is one way to reduce stress and helps the body release every day tensions, reduce muscle pain, and restore balance to body and mind. Imagine you are in the comfort of your home and a licensed massage therapist arrives on schedule to give that opportunity. This business proposal is for a mobile spa business that brings qualified, trained staff to your location. The services and products provided by In Home Therapies are designed to improve consumers’ wellness and quality of life. The economy is experiencing a slow recovery from the most recent recession. Macroeconomic factors such as economic output, unemployment, inflation, savings, and investment are key indicators of economic performance. Sivy, M. (2013) states “Economic growth has averaged less than 2.25% since the recovery began and is estimated to have slowed to less than 1% in the most recent quarter” (para . 1). A current credit market report states that Treasury prices remain high based on uncertain economic data and the looming debate in Congress on spending cuts in March (Ross, 2013). Influencing factors include the highest Treasury Inflation Protected Securities auctioned yield in a year...
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...Western or Eastern Massage? Shannon Hankins COM/170 May 29, 2012 Mary E. Blackford What Is the Difference Between Western and Eastern Massage? Massage an international phenomenon that has been passed down from generation to generation within groups of people. Massage is a systematic manipulation of soft tissues of the body to enhance health and healing. The primary characteristics of massage are touch and movement. There are many styles of massage therapy. This essay will cover two of the most common groups of massage modalities, Western and Eastern, and explain the overall benefits of massage, the similarities and differences of Western and Eastern massage techniques, and Western and Eastern philosophy of healing behind each one. Although Western and Eastern massage outcome are similar, it is amazing how different their concepts are. Western and Eastern Massage have similar environments. For example, in the massage room sounds of soft tranquil music will be playing, the soft light of candles or dim lighting, the trickling sounds from a water fountain, a lovely sent of aroma therapy and a massage therapist eager to help his or her next client. There are some differences between the two environments. Western massage rooms have a massage table, where his or her clients will undress and get under the sheets like getting into bed. The massage therapist will use lotion or oil on his or her client’s skin during the massage session. Eastern massage rooms have a shiatsu...
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...physical signs. Stress will cause headaches, irritability, high blood pressure, insomnia, anxiety, and much more. One of the best ways to combat these ailments is to have regular work done to your body to help you stay calm and learn to distress. There are several ways to do this. You can simply go for walks, work out, take a hot shower, or you can have massage or polarity therapy. You will want to choose the best method for you. Massage Therapy For The Soul One of the best ways to help your body combat stress and stay healthy is through massage. This type of bodywork offers you many types of benefits. The sense of touch offers an emotional calming that helps the body to relax. This lowers blood pressure and helps to relax muscles. A therapist will massage the muscles vigorously to help blood flow and to release toxins from the tissues. These toxins can now easily exit the body, allowing it to be healthier. When our bodies feel better physically, we will feel better spiritually and emotionally. Our attitude improves and we are less irritable. Massage helps you reach a better place both physically and mentally....
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...Business 5 Daisy XXXXXX Jennifer XXXXXX May 12, 2009 Daimond Spa and Saloon [pic] 26 April 2009 Chase 401 Davis St # B Vacaville, CA 95688 Dear Mr. Jones: We are currently seeking an investor for our company, Daimond Spa and Saloon, which provides a variety of upscale spa and salon services. Based on your interest in providing SBA loans for upcoming small businesses, we strongly believe that our business plan may be of immense interest to you. Enclosed is a copy of our business plan. The company will become an industry leader in spa and salon services. Our mission is to run a profitable business by providing high-end therapeutic massage and aesthetician services in a compassionate, upscale, professional environment. We have targeted potential clients seeking injury recovery, self-pampering/relaxation, alternative care users, and beauty care users. Our competitive advantage stems from our ability to market affectively and ingeniously attract customers. We have a strong management team, which includes Daisy XXXXXX and Jennifer XXXXXX, who are both owners of the business. We are seeking $100,000 for our company. The funds will be used for our start up expenses in the company. Thank you for your consideration and interest in Daimond Spa and Saloon. Please contact us with any questions or concerns you have, and we will be pleased to provide you with any additional information you require. If, upon completing your review, you would like to discuss this...
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...This paper will define and explore Chiropractic in the United States as a complementary health approach. This essay will also explore the beneficial and who would benefit the most from this therapy. Chiropractic according to nih.gov., is a health care profession that focuses on the relationship between the body’s structure mainly the spine and its functioning. Although practitioners may use a variety of treatment approaches, they primarily perform adjustments to the spine or other parts of the body with the goal of correcting alignment problems. In the United States NIH, gov., reports chiropractic is often considered a complementary health approach, in fact, 2007 National Health Interview Survey(NHIS), which include a comprehensive...
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...Business 5 Daisy XXXXXX Jennifer XXXXXX May 12, 2009 Daimond Spa and Saloon 26 April 2009 Chase 401 Davis St # B Vacaville, CA 95688 Dear Mr. Jones: We are currently seeking an investor for our company, Daimond Spa and Saloon, which provides a variety of upscale spa and salon services. Based on your interest in providing SBA loans for upcoming small businesses, we strongly believe that our business plan may be of immense interest to you. Enclosed is a copy of our business plan. The company will become an industry leader in spa and salon services. Our mission is to run a profitable business by providing high-end therapeutic massage and aesthetician services in a compassionate, upscale, professional environment. We have targeted potential clients seeking injury recovery, self-pampering/relaxation, alternative care users, and beauty care users. Our competitive advantage stems from our ability to market affectively and ingeniously attract customers. We have a strong management team, which includes Daisy XXXXXX and Jennifer XXXXXX, who are both owners of the business. We are seeking $100,000 for our company. The funds will be used for our start up expenses in the company. Thank you for your consideration and interest in Daimond Spa and Saloon. Please contact us with any questions or concerns you have, and we will be pleased to provide you with any additional information you require. If, upon completing your review...
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