...Best Buy Co., Inc. Sustainable Customer Centricity Model Case Study Analysis Amber Keita ADMIN404 November 16, 2013 Table of Contents Executive Summary 3 Introduction and Company Overview 4 Mandate 4 Core Purpose 4 Vision & Major Goals 5 Core Values & Guiding Principles 5 Stakeholder Analysis 6 External Analysis 7 Opportunities 7 Economies of Scale 7 Complementors 7 Global Expansion 8 Threats 8 The Internet 8 Big Competition 9 Government Regulation 9 Internal Analysis 10 Strengths 10 No Commission Sales 10 Customer Centricity Model 10 Broad Market Coverage 11 Multiple Product Lines 11 Weaknesses 12 High Debt – Low Cash 12 Pricing Pressures 12 Legal Issues 13 Short Product Life Cycles 13 References 14 Exhibits 15 Executive Summary Best Buy Co., Inc. is a leading retailer of consumer electronics in the U.S. and Canada with nearly 4,000 stores worldwide. Among the extensive range of products marketed, are mobile phones, televisions, gaming systems, appliances and computers, along with all of their components and accessories. The company pursues a differentiation strategy based on excellent customer service, no commission, highly informed sales staff, and a plethora of end-to-end services. Best Buy was started in 1966, and has acquired seven companies in the path of its growth, all of which either provide a complementary service and/or additional products for its customers. The external analysis identifies...
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...ZhiQing | Student ID No.: | 22012511 | Unit Code & Name: | MNG91002 | Campus: | MDIS | Tutor’s Name: | Frankie-Lim | Assignment No: | 1 | Assignment Title: | Case Analysis Research – Striving for Best Academic Practice | Word Count: | 1193 | Due Date: | 21 Apr 2014 | Date submitted: | 20 Apr 2014 | Declaration: I declare that this assignment is my own original work and has not been submitted for assessment elsewhere. I acknowledge and irrevocably agree that the assessor of this assignment may, for the purpose of assessing this assignment: * Reproduce this assignment and provide a copy to another member of faculty for review and comment, including whether the work is an original work; and/or * Provide a copy of this assignment to a plagiarism checking service for review so that it may determine whether the assignment is an original work. The checking service may retain a copy of the assignment on its database for the purpose of future plagiarism checking. I have read and understand the Rules relating to Awards (Rule 3.17) as contained in the University Handbook. I understand the penalties that apply for plagiarism and agree to be bound by these rules. CHEN ZHIQING 20 Apr 2014 Signature (please type) Date Tutor's comments: Paper Title: Case Analysis Research –...
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...Outline for Case Reports: Please follow this outline for all written case reports. Please note that this follows the discussion below. 1. Situation Analysis 2. Assumptions and Missing Information 3. Problem Definition 4. Development of Alternatives 5. Evaluation of Alternatives and Recommendation to Management 6. Appendix – Used for exhibits such as pro-forma income statements and other detailed analyses. The Case Analysis Framework The case analysis framework presented here is a synthesis of the frameworks used by your professor and other marketing professors who use case analysis in their courses. It will provide a solid structure to organize the diverse information presented in a case. As you work your way through this framework, or a similar approach to case analysis, we offer the following hints to increase your probability of success: 1. No one can analyze a case after reading it only one time, or even worse, doing the analysis during the first reading of the case. You should read through the case once just to get an understanding of the nature of the case. During the second reading, you can begin to structure and classify the issues as they appear. A truly comprehensive case analysis will probably require at least three readings. 2. Don’t get trapped into thinking the “answer” to the case is hidden somewhere in the case text. There is never a single answer to a case just as there is never a single marketing strategy that is...
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...Case Study Method in Management Management education is mainly aimed at developing managerial skills in students. Amongst the various methods adopted in teaching management and management functions, the case study method developed in 1910 in U.S.A. and is now being propagated during the last decade or so, providing opportunities to both the teacher and the taught to promote managerial I understanding and competence, since it helps in contemplation and discussion of an actual situation. It is a wrong notion that the case studies are confined to management students. Cases may pertain lo any discipline, where skills for solving complex unstructured problems or preparing plans are required. The origin of case study methods itself can be traced to Harward Lawyers. Cases may describe problems facing individuals, groups, institutions or even Nations. Through a case study one learns a broad range of skills and has many alternatives. Case studies encourage the practice and attainment of analytical and communicative skills. Case studies allow a different kind of learning. It is close to the learn by doing' approach. Cases are intended to stimulate the reality of the manager's job. The material in the case provides data for analysis and decision-making. Cases require the student to make decisions about the situations presented and to defend those decisions. In real decision-making the student will have lo persuade superiors that his analysis and solutions are the best and hence the...
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...How to Solve a Case Study Cases are included in many courses in Administrative Studies to give students an appreciation of the hard realities of business and the constraints involved in decision making. By exposure to a variety of situations and diverse problems, the student can experience, to some degree, the challenges and dilemmas of the decision maker. Cases are usually based on real situations. For reasons of privacy and confidentiality, the persons, the companies, and the locations involved are typically disguised. When assigning case analyses, instructors expect that students will: • Study the information provided in each case, • Attempt to diagnose the nature of the problem or problems involved, • Search for alternative ways in which the problems can be resolved, • Recommend and justify the course of action that is most likely to be effective. The justification should rely, to a large extent, on theoretical principles. Sometimes students feel disappointed because the cases sometimes do not appear to be “dramatic.” However, because the cases do represent the realities of organizations, they are often likely to be somewhat mundane, at least to the outside observer. Most of the incidents are based on events that were actually faced by managers and their subordinates on a day-today basis. Very often, cases do not contain all the information that the student would like to have. This is often done intentionally, or at least knowingly, by the case writer. In real...
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...Cases are included in many courses in Administrative Studies to give students an appreciation of the hard realities of business and the constraints involved in decision making. By exposure to a variety of situations and diverse problems, the student can experience, to some degree, the challenges and dilemmas of the decision maker. Cases are usually based on real situations. For reasons of privacy and confidentiality, the persons, the companies, and the locations involved are typically disguised. When assigning case analyses, instructors expect that students will: • study the information provided in each case, • attempt to diagnose the nature of the problem or problems involved, • search for alternative ways in which the problems can be resolved, • recommend and justify the course of action that is most likely to be effective. The justification should rely, to a large extent, on theoretical principles. Sometimes students feel disappointed because the cases sometimes do not appear to be “dramatic.” However, because the cases do represent the realities of organizations, they are often likely to be somewhat mundane, at least to the outside observer. Most of the incidents are based on events that were actually faced by managers and their subordinates on a day-today basis. Very often, cases do not contain all the information that the student would like to have. This is often done intentionally, or at least knowingly, by the case writer. In real life, a manager must frequently make decisions...
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...MGMT 20124: Preparing a Report for a Case Study In addition to the correct format of your report there are content issues you need to consider. It is useful to read through the case a couple of times and get a feel as to what you will need to find before you go searching for articles. This is always problematic, but you do need to summarise the articles for support in your report, using the content, findings and conclusions. Therefore it is important that the articles are used in the detailed analysis, and argument in development of alternatives. The ‘knowledge & understanding, as well as “research skills” can be satisfied by finding arguments (through the literature) for and against, the issues that are raised within the facts of the case. That is, how well you critically analyze the facts and refer to theories, models and concepts. It will also have a bearing on how well the recommendation/s put forward will have the predictive likelihood of success. To get to that point means that you will have to put forward a range of options and on balanced argument make your decision as to what you recommend and why. Essentially it falls under what can be termed as, triangulation. (see the diagram below.) Your “Guide for Students” also gives good advice re this format. There is no “right or wrong” answer here. The marks to be gained will rise or fall based on the decision (recommendation) you make, as in the real world, and the quality of your ‘reasoned’ argument. Always...
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...Tips to solve Case Study Case study is a story given about some company which involves the issues related to the company related to a particular topic/subject like Human Resource Management, Logistics Management and so on. How to crack a case study- 1) Collect the facts and analyze them - While reading the case, underline the main factual statements, decisions made by the firm and key points which will highlight the main problems of the case and then analyze the facts by interpreting and reviewing the decisions of the individuals and the firm. 2) Identify the main problems/key issues and analyze - Problems in the case are mostly hidden. So read the case again and again to identify the key issues. Facts may help you in identifying the problem. Analyze the characteristics and reasons of the issues involved in the case. Examine them with your knowledge of the concepts related to the subject. 3) Do SWOT analysis of the case - Find out the strengths, weakness, opportunities and threats of the company/ case which will help you to find the possible solutions to the problems. 4) List alternative course of action and evaluate them and then Recommend the best course of action – Be precise about which alternative is best and make realistic conclusion. It should reveal your good understanding of the case and have logical reasoning. Steps to solve the case- 1) Summary of the case – It’s the summary of the case i.e. what you have understood about the case. You can start like this –...
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...Case Study 보고서의 구성 표지; 사례제목,분반, 팀명, 팀원(학번,전공,이름) 본문에 포함되어야 할 내용(보편적 분석 방법); 1) 사례의 주제 2) 대상 기업의 중요한 연혁 및 일반현황 요약 3) 현황분석(케이스에 제시된 자료에 의한) 4) 제시된 문제점 5) 제시된 해결책 및 해결책에 대한 평가 - 내용 - 장단점 및 기대효과 - 평가 Case Study Questions 1. 답 2. 답 3. 요구되는 답이 새로운 대안이나 전략의 제시일 경우 - 내용 - 장단점 및 기대효과 등에 대하여 상세히 설명하여야 한다. 첨부; 참고자료 * 참고한 문헌 및 웹페이지 주소를 본문과 보고서 마지막에 첨부 하여야 한다. HOW TO PREPARE A CASE STUDY There is no single right way to prepare a case study, but this note may help you develop your own methods for preparation that will be effective in understanding the issues presented in the case and preparing for class discussion of those issues. In general, I have found the following approach helpful in analyzing a case study for class discussion. 1. Read the case as quickly as you can as if it were a story. Ask yourself, "What is this case generally about and what types of issues are being discussed?" Examine the introductory and concluding sections especially for hints regarding the key issues addressed in the case. 2. Review the case again, looking carefully for key facts and underlining key information as you go. Ask yourself, "What are the basic problems this manager or company needs to resolve?" and "What data do we have available to analyze the issues raised in the case?" Try to put yourself in the position of the manager and develop a sense of involvement in his or her position. Do not use lack of information...
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...Observable Methods of Research Case studies and other observable methods of research are designed around investigations that full describe a particular person's, group's or situation's particular and pertinent considerations, actions and reactions, for an extended period of time. Qualitative research that is used to look at individuals, a small group of participants, or a group as a whole naturally yield themselves to case studies. Researchers form case studies by collecting data about the subject or sub-subjects under scrutiny. They employ observations, personal dialogue, procedural etiquette, tests, inspection of records, and collection of writing samples. The reason for this essay is to describe how case studies, psychobiography, archival...
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...Running head: CASE STUDY 1 1 There are many methods to case analysis to include the Brenau University method, the Marketing Management (MK715) method and the Hitt, Ireland & Hoskisson’s method. Each approach has its advantages and disadvantages. This paper discusses those advantages and disadvantages and offers a hybrid approach to thoroughly analyze cases for the duration of the Strategic Management capstone course. Brenau University Approach The three goals of this case analysis are to analyze complex situations; to differentiate significant data from interesting data, and to practice decision-making based on generating alternatives. In this approach, students are encouraged to read the case three times to (1) understand the overall situation; (2) to integrate the reading with associated data tables and spreadsheets, and (3) to categorize thinking. This approach has five sections: analysis of the current situation; alternative solutions; recommended alternative; implementation of the plan, and consideration of other factors related to the results (Case analysis and presentation, 2010). Marketing Management Approach In Brenau’s Marketing Management course, students are taught another way to analyze cases as it applies to marketing. Although the process is geared towards analyzing marketing cases, it is applicable to other business scenarios. Seven steps define this approach, which begins with a summary of the background and facts. Students are then...
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...Dr. Pepper Snapple Group Case Study Marcela Beas Dr. Pepper Snapple Group March 5th, 2013 Current Situation Analysis Mission/Vision Statement The Dr. pepper Snapple Group fuses its vision and mission statements saying, “At Dr. Pepper Snapple Group, it is our vision to be the best beverage business in the Americas. Our brands have been synonymous with refreshment, fun and flavor for generations, and our sales are poised to keep growing in the future.” This stamen is straightforward and informatively average. It establishes the company’s goal and core values. Also, it highlights DPS’ interest in future sales growth. The company includes its business strategy stating that it focuses on building and enhancing leading brands, pursuing profitable channels, packages and categories, leveraging an integrated business model, strengthening routes to markets, and improving operating efficiency (Dr. Pepper Snapple Group). External Analysis Government policies and regulations affect business development and growth. Products have to be consistent with the USDA’s dietary guidelines and adhere to the FDA’s standards for health claims. Due to the current post-recession economy, growth is expected to be slow since existing demand patterns are expected to change as consumers become more health conscious. Moreover, global awareness and concern regarding the impact of climate change continues to be a focal point as business seek to achieve better business in terms of reduced cost...
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...Resources Module 1: Case analysis approach Getting started Before you begin Module 1, please read the Introduction to PA1 for important information on how to study this course and complete the competency-based assignments. For an overview of your assignment responsibilities in this course, check the course schedule in the navigation pane. Online discussion instructions that outline the steps for starting work with your discussion group are provided in the Module 2 assignment. Module 1 assignment is an individual submission of multiple-choice and case questions. You will notice that the self-test and demonstration case solutions provided in this module and other modules attempt to cover all possible solutions and to provide an example of an “exceeds” solution. They may, therefore, be longer than would be required in an examination situation. You may wish to use the Competency Area Checklist to help you sort through the case data. Once you have determined which competency areas are relevant, consider the specific issues that need to be addressed. At times, the course materials use generic dates rather than real dates. When you come across instances of generic dates, consider the date to correspond with standards that are currently in effect. Overview In keeping with your role as an accountant, your ability to communicate effectively is a professional quality and skill that you are expected to demonstrate in all of your assignments, whether for study or for work. You...
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...This case deals with the ethical dilemma that Tobacco manufactures face when selling tobacco products in third world countries. First, there is the ethical dilemma of business versus health. The opening and development of the tobacco business in Third World countries like China, Malaysia, Indonesia, India and Africa, is considered against the health consequences of tobacco use which according to an Oxford University epidemiologist, has estimated to cost 3 million lives annually rising to 10 million by 2050 without effective tobacco control program A second ethical dilemma is employment versus impoverishment, where the opportunities for work in the tobacco industry are considered against a background of malnutrition. This is a problem that is certainly worth consideration, but with those who have the power to change things reaping huge profits, I am not sure if anything will be done. 1. Use the model in Exhibit 1 as a guide and assess the ethical and social responsibility implications of the situation described Exhibit 1 is a decision tree. A model for incorporating ethical and social responsibility issues into multinational business decisions. The decisions are decided by the users’ responses to a number of relevant questions regarding the matter at hand. The first question the model asks is whether the decision efficiently optimizes the common good or benefits of the business firm, society, the economy, and the individual. From the tobacco business standpoint, the answer...
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