...“Greatest Rock ‘n’ Roll Band in the World”, or the “Stones” are all names of which the influential bad boys of Rock ‘n’ Roll go by. The well deserved and hardly argued title of the “Greatest Rock ‘n’ Roll Band in the World” was first bestowed upon them in the 1960s. Although there were other Rock ‘n’ Roll bands rising to fame at this time, almost simultaneously, the Rolling Stones graciously accepted the title and carried it to the top along with them, taking no breaks from the spotlight. The Rolling Stones left a lasting impression on the music industry as well as on most, if not all, of the people that have had the pleasure of enjoying their music, including myself. I was first captivated by the Stones as a kid...
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...Culture Report There were many people and events that shaped my taste in music as a teenager in the 1990’s. My parents raised me in a household of strictly Country & Western music. Grunge music had exploded in the United States. The political atmosphere in the 90’s was going through a transition from a Republican President to a Democratic President that promised many changes. Although my parents raised me on country &western, and grunge was the predominant music style on the 90’s, and the country was going through big changes politically I have matured into my own eclectic taste in music today. When I was growing up my parents only listened to country& western music. They both grew up on farms, and that was the predominant music available to them. My dad was also a huge fan of Elvis Presley, and my mom listened to Willie Nelson, and Kenny Rogers. Around the age of 10 I remember my dad winning the Michael Jackson album Bad in a raffle, and he didn’t want it, so he gave it to me. This is my first memory of really getting to explore a type of music other than country& western. I was hooked on the upbeat dance tempo, and strong message of confidence. The first time my brother showed me the music video for “Bad” on MTV I became addicted to learning the moves of the urban street gang dancers. As a pre-teen my first musical “love” was The New Kids on the Block. I had my entire bedroom plastered with the posters I had ripped out of magazines such as Tiger Beat, and Big Bopper...
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...This report will be describing the Birth of the Cool Concert. The Concert took place in the School’s auditorium. All the seating took place on the actual stage allowing the audience to get a closer experience. The some of those in the audience were dressed in a casual fashion while others were dressed in something a little more formal. The performers of the concert were dressed in nice attire. The attire included kakis and nice buttoned shirts. Both the audience and the performers were both respectful and polite. The concert played a few pieces from the album titled “Birth of the Cool”. I liked all the songs that were played. The song that I enjoyed the most was Moon Dreams. Moon Dreams was originally composed by Johnny Mercer and Chummy MacGregor. The song itself can be labeled under the category of cool jazz. The song has a slow and chill feel to the track. The song was played by a fairly small band consisting of five different instruments. The composition of instruments consisted of a trumpet, baritone sax, alto sax, trombone, and the drums. The song at the time sounded as it was in a minor scale. The song also...
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... stamped an image on American culture” B. On August 15, 1969 in Bethel, New York, the Woodstock Music and Art Fair was three day festival that was all about peace, love, understanding, music, and serious partying. C. It was a historic event that changed many peoples outlook on life and was a big part of what is known as the hippie movement. D. The Woodstock festival of 1969 is widely regarded as one of the greatest and most pivotal moments in popular music history and was listed among Rolling Stone's 50 Moments That Changed the History of Rock and Roll. II. Planning and Preparation A. Four men named Michael Lang, Artie Kornfield, John Roberts, and Joel Rosenman originally established Woodstock. 1. Their original idea was to create a recording studio in Woodstock, New York, which is where top artists of the time such as Bob Dylan were living. a. Their idea then turned into having a concert where the proceeds would go towards the building of this recording studio. B. They were not allowed to have the concert in Woodstock, because the town didn’t have an appropriate site to host the event. C. The next site was in Wallkill, NY and they paid $10,000 to secure the site. 1. It was located in an industrial park. 2. At the last minute, the townspeople who didn’t want 50,000 hippies (which was the number of people originally...
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...Beatlemania is a term that was used for fans of the band group Beatles. On August 23, 1963 marked the earnest start of 'Beatlemania' on home ground in England since the Beatles released the single 'She Loves You', which then took first place on the British charts for seven weeks. It was especially young girls, who waited outside the Beatles TV studio for days, to get one of the few tickets to their concerts. “Beatlemania: 'the screamers' and other tales of fandom” is an article about the Beatlemanias who was a fan group who choked the older generation. The sender is a music writer from “The Guardian” named Dorian Lynskey. The expression “Beatlemania” allegedly coined when a radio reporter saw the fans behavior and Went to the promoter who told him that the Beatles caused their reaction. “ A Radio Scotland reporter turned to Lothian and gasped, "For God's sake Andi, what's happening?" .."Don't worry, it's only… Beatlemania." A ticket to a Beatle concert was not easy to get, therefore young girls would go a little bit to fare, just to get a ticket. When Beatles was playing, the crowd was very noisy, the girls screamed a lot, and they were all happy to see their favorite bands. “"All the girls talked about marrying their favorite Beatle and I think that terrified our parents," says Linda Ihle, who was a 13-year-old”. “Throughout 1963 there had been reports of teenage girls screaming, crying, fainting and chasing the band down the street”. Teenage girls were crazy...
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...is a mixture of indigenous foreign countries. The United States occupied the Islands in 1898 until 1946, and introduced American blues folk music, Rock &Blues, and rock and roll became popular. In the late 1950s, native performers adapted Tagalog lyrics for North American rock and roll music, resulting in the seminal origins of Philippine rock. The most notable achievement in Philippine rock of the 1960s was the hit song "Killer Joe," which propelled the group "Rocky Fellers" which reached number sixteen on the American radio charts. Up until the 1970s, popular rock musicians began writing and producing in English. In the early 1970s, rock music began to be written using local languages, with bands like the Juan Dela Cruz Band being among the first popular bands to do so. Mixing tagalog, and English lyrics. Background of the Study Joseph William Feliciano Smith born on December 25, 1947 is a Filipino singer-songwriter, drummer, and guitarist. More commonly known alternately as Joey Smith or Pepe Smith, he is an icon of original Filipino rock music or "Pinoy Rock". His father, Edgar William Smith, was a United States Airforce, and his mother, Conchita Feliciano, was from Angeles, Pampanga, where the huge Clark Air Force base was located. Joey spent his first years in Angeles, often visiting the airbase, where his father would take him to the flight line to watch the United States military aircraft take off and land. To this day, he has a fascination...
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...your founding team. (The Executive Summary should be completed last. It should stand on its own.) 3.a. What problem do you address? 3.b. What is your proposed solution and organization? What business is it, or will it be, in? 3.c. What makes your product/service unique? What is your competitive advantage? 3.d. Who are your customers? How do you know that customers want your product or service? 3.e. What are the projected financials for the project? How much money is needed to start the venture? Where will you obtain funding? 3.f. Who is on the founding team? What are each member’s skills and talents? 3.g. Summarize the key points from each section. 4. Business Concept Red Stick Music Venue is for music lovers who want to see big artists without having to travel to different cities outside of Baton Rouge, the venue is an amphitheater that hosts live entertainment. Unlike New Orleans, this service will be located locally in...
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...sports centre, and venues where big events are held. This list of regional facilities should also include the Groningen Arts Centre. In other words, Groningen ranks as one of the ten top cities in the Netherlands. The Groningen Arts Centre (GAC) includes four venues; * the large concert hall, which seats 1,200; * the small concert hall, which seats 450; * the city theatre, which seats 700; * the indoor plaza, which seats 100. The GAC is the home base of the North Netherlands Orchestra (NNO). The NNO plays in the large concert hall, which is a suitable venue for all kinds of performances, ranging from concerts to flamenco and from the St Matthew Passion to children’s musicals. The theatre offers most of the main theatre, dance and opera productions that are put on in the Netherlands. The plaza and the small concert hall are suited to a wide range of music and theatre performances. All these forms of entertainment are examples of the performing arts. The GAC is owned by the municipality of Groningen, which is made up of a number of departments, including the Education Culture Sports Welfare Department. This department consists of a number of subdepartments, including the Arts & Culture Subdepartment. Each subdepartment is made up of a number of operating entities. One of the operating entities within the Art & Culture Subdepartment is the GAC. Contracts The GAC draws up contracts for all the performances and concerts to be given at its venues....
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...Project Management – Case Study 2 Film Prioritisation The purpose of this case is to give you experience in using a project priority sys-tem that ranks proposed projects by their contribution to the organization’s objectives and strategic plan. COMPANY PROFILE The company is the film division for a large entertainment conglomerate. The main office is located in Anaheim, California. In addition to the feature film division, the conglomerate includes theme parks, home videos, a television channel, interactive games, and theatrical productions. The company has been enjoying steady growth over the past 10 years. Last year total revenues increased by 12% to $21.2 billion. The company is engaged in negotiations to expand its theme park empire to mainland China and Poland. The film division generated $274 million in revenues, which was an increase of 7% over the past year. Profit margin was down 3 to 16% because of the poor response to three of the five major film releases for the year. COMPANY MISSION The mission for the firm: Our overriding objective is to create shareholder value by continuing to be the world’s premier entertainment company from a creative, strategic, and financial stand point. The film division supports this mission by producing four to six high-quality, family entertainment films for mass distribution each year. In recent years, the CEO of the company has advocated that the firm take a leadership position in championing environmental concerns. COMPANY...
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...Determine the image that Sears is attempting to create with its “Don’t Just Go Back. Arrive,” Arrive Lounge, and other partnerships with social network sites. If you want to communicate with teens and their pre-pubescent counterparts, otherwise known as tweens, you need an expert and that doesn't mean a parent. In order to connect with teens and tweens on their level, you need to play where they play. Teen and tween virtual worlds and the people who create, monitor and brand on them offer a direct, immersive channel for communicating with this unpredictable demographic. With 1.6 million apparel items "bought" on Zwinky and a million instances of Sears’s clothes being tried on and saved on Meez, the brand engagement exceeded expectations, says Dave Bazant, Sears' advertising manager for online and emerging media. "The effort was about learning as much as we can," Bazant says. "Working with a younger target that doesn't necessarily consider our brand, [the campaign] certainly drives up our name with this audience." "Engagement" is the operative word on virtual sites where brands can splash their name around the environment by opening boutiques in virtual malls or sponsoring lounges where users can congregate. To build up its back-to-school campaign, Sears did just that on the teen and tween sister sites Zwinky and Meez. In its Arrive Lounge on Zwinky, a Sears-created video featuring High School Musical 3 star Vanessa Hudgens played in the background. Users could...
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...The legend of Michael Jackson Michael Joseph Jackson was born in African American working-class family, in 1958, Gary, Indiana. His career began at age 6 with his brothers Jackie, Tito, Jermaine and Marlon in a band formed by his father. An R&B, soul, funk, disco group “The Jackson 5” was founded in 1964 and became very famous after reaching the top of Billboard hot 100 with their four first major labels “I Want You Back”, “ABC”, “The Love You Save” and “I'll Be There”. It became noticeable that Michael is the most talented member of a band so he began a solo career in 1971 and released his debut album “Got to Be There” in 1972. In the early 80's, Jackson became a dominant figure in popular music. The music videos of his songs like “Beat It”, “Billy Jean”, “Thriller” were credited with transforming the medium into an art form and a promotional tool. Popularity of his videos helped to bring a new TV channel MTV to a fame. Jackson's album “Thriller” (1982) is the best-selling album of all time with his other albums also in top 10. This unique case of extreme popularity and fame from such a young age made Michael Jackson a mysterious figure surrounded by more rumours and legends than any other artist. Even now, after his death in 2009, it's hard to tell what is true and what is false and even to describe what exactly image Michael Jackson has because his personality is really controversial and there are so many aspects and variations in his career. Although there are no doubts...
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...Innovative Models for Doing Business in the Music Industry Table of Contents 1 Introduction 1 2 Reasons for Changes in Consumer Thinking 2 2.1 New Technology Changes the Way Consumers Experience Media 3 2.2 Development of P2P File Sharing 3 2.2.1 Generation 1: Napster 3 2.2.2 Generation 2: The Pirate Bay 4 3 Company Attitudes Towards Changing Business Climate 5 3.1 The Industry Reaction on File Sharing 5 3.2 Technologial Countermeasures 6 3.3 Taking Chances with the New Climate 7 4 Analysis of Different Business Models and Market Conditions 9 4.1 A New Business Model – A Good Business Model? 10 4.1.1 Streaming Media Services 11 4.1.1.1 Spotify 12 4.1.2 Single-song Download Services – Online Music Stores 13 4.1.3 Music Rental Services 14 4.2 Study Case: Tip-Jar - The Radiohead Business Model 15 4.3 Study Case: CD-giveaway - The Prince Business Model 16 5 Conclusions 18 References 19 Introduction The emergence of new media, digital technology, and changing consumer expectations has given the music industry the challenging task of scrutinizing their own business models and methods, forcing companies to revise their business structure and adopt new sources of revenue for the twenty-first century. The main goal of this study was to find out the trends which have affected the industry past years and shaped it towards the present state, reveal how the current climate is, and point out some possible future success factors and new models of...
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...#DBForum digital BRAND marketing 13 2013+ sustained strategic shifts_ 1.17.13 @StevenCook CMO Brand building DNA - global Fortune 50 B2C brand builder that shifted to Silicon Valley funded start-up - not a ‘digital native’ … am a ‘hybrid’ brand marketer … stay current, curious, courageous - strong belief in understanding people & their user experience WW Director Brand Marketing WW VP Strategic Brand Marketing, Biz Dev & Innovation SVP, CMO U.S., Canada, Mexico Global CMO & Biz Dev Contributing writer Contributing writer Brief - digital BRAND marketing state of union - 2013 forecast Goals: I hope our discussion does one or all: - validates your current beliefs and strategic activity - gives you additional business case proof points to advance your digital brand marketing initiatives inside your company or with your clients - gives you something new to think about - gets your juices flowing and your mind racing - gives you additional reasons to connect with Neustar AdAdvisor & Legolas Media About 107,000,000 results About 107,000,000 results insightful & inspirational sources digital BRAND marketing ‘state of union’ How would you characterize the era that we’re in now with regard to the relationship between digital and brands? “Brands for the last 15 years have been looking at online as another media channel to buy ads on. So they buy or rent eyeballs or audiences or uniques from the media properties that provide them. Now you’ve got with all...
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...evaluate and rank each proposal. Be prepared to report your rankings and justify your decisions. Proposal 1: My Life with Dalai Lama Meets all safety and environmental standards: Yes. After reading the proposal, I determined that it posed no risk to environmental and safety standards since it involves working with animals. PG or G rating: Yes. The story is based upon a children’s book and has animals as the main characters. No adverse effect on other operations: Yes. Because the film utilizes animals, it would not take actors away from other projects or impact the budget for other movies. Win Best Picture of the Year: 0 due to the low probability of winning an award of the caliber. Win Best Animated Feature Film: 0 because the film is not animated. Generate additional merchandise: 20 because there is a high potential since it is a children’s movie. Raise environmental concerns: 0 because it focuses on the life of the Dalai Lama and not environmental issues. Generate profit greater than 18%: 70 due to there being a 50% chance for the ROI to be 18%. Advance state of film animation: 0 because this is not an animated film. Provide basis for new theme ride: 10 because it is a children’s movie, there is a low potential that if a character becomes popular, a children’s ride could be developed or an existing ride be renamed. Proposal 2: Heidi Meets all safety and environmental standards: Yes. Because it is a big budget film that takes place in the Swiss Alps...
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...KAZIAN GLOBAL SCHOOL OF BUSINESS MANAGEMENT MARKS: 80 COURSE: GDM Sem-III SUBJECT: Marketing Management N.B: 1} Attempt all questions Name: Chellappan Pillai Radhakrishnan Mangalappallil Reference Number: KM-00312-30891 ____________________________________________________________________________________ Case 1 Marks-16 1997 saw the US$19 billion merger of Guinness and Grand Met to form Diageo, the world’s largest drinks company. Guinness was the group’s top- selling beverage after Smirnoff vodka, and the group’s third most profitable brand, with an estimated global value of US$ 1.2 billion. More than 10 million glasses of the world’s most popular stout were sold every day, predominantly in Guinness’ top markets: respectively, the UK, Ireland, Nigeria, the USA and Cameroon. However, the famous dark stout with the white, creamy head was causing some strategic concerns for Diageo. In 1999, for the first time in the 241-year history of Guinness, sales fell. In early 2002 Diageo CEO Paul Walsh announced to the group’s concerned shareholders that global volume growth of Guinness was down 4 per cent in the last six month of 2001 and, more alarmingly, sales were also down 4 per cent in its home markets, Ireland. How should Diageo address falling sales in the centuries- old brand shrouded in Irish mystique and tradition? The changing face of the Irish beer market The Irish were very fond of beer and even fonder of Guinness. With close to 200 liters per capita drunk each year- the...
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