...seemingly middle class, and they plan to not have any more children, based on the words “being done,” written on the pillow in the ad. With benefits segmentation, the makers of this ad are grouping their target market based on the benefits they seek, which would be contraception. As the demographic segmentation produces a large market, coupled with benefits segmentation, a concentrated niche marketing strategy emerges. The segment further narrows and targets middle class mothers in their mid-thirties-forties who seek long- term contraception remedies. The average notion of an American family has been the white picket fence with 2 children, a boy and a girl. The traditional concept of a mother, father, and 2 children and the words “I love having kids,” is easy to relate to when viewing this ad. The photo captured in the ad would not only be relatable to women in this lifecycle stage, but to average women who can relate to the same situation. With the two children in the ad, a boy and a girl, many would understand the couple’s decision to not have more children as they already “have it all”. The activity in the picture seems fun and joyous, a woman simply enjoying her family. Her positioning in the ad is the main focus. The family is viewed as one unit while she is an individual. While holding a pillow above her head, there is a sense of dominance and control in this lively horseplay. Her whole family is dressed in white while she is wearing...
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...making them feel more powerful. Since Raja is a male condom, it is targeted toward the men in the villages. Maya, which means beauty, is a birth control pill that has been marketed toward women, but as stated before, women do not hold the purchasing power. Women both listen to their doctors or their husbands when it comes to contraceptives and do not do their own research. In a fairly crowded market, the Maya pill, produced by Population Services International, has a negative image. PSI’s mission is to sell subsidized contraceptives through commercial outlets because they are “there to create the climate in which socially desirable products become a part of the daily life of the marketplace.” PSI wants the availability of their product to become routine and expected. However, because PSI is selling Maya at a low price compared to its competitors, it is assumed that Maya is a low quality product. Even consumers of other pills believe they are taking Maya when they experience negative side effects; thus why sales are pretty low compared to its competitors. PSI’s competitors in the birth control pill market are the Bangladesh government, USAID and privately held pharmaceutical firms. Although the local government, USAID and PSI are competing to sell oral contraceptives, they’re still working together to sell the idea of taking birth control pills. Unlike for-profit companies, they first have to sell the...
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...Introduction: I picked the topic of Birth Control Technologies because I am very interested in seeing how things have changed over time whether positive or negative when it comes to birth control. I do believe the usage of birth control is important when it comes to helping control the growth of the population. What other purposes does it serve? How did it become such a politically driven issue? Government always feels the need to step in and control people’s lives but is it really necessary. It also has become evident that women are pressured into taking precautions when it comes to sex and reproduction. Whereas, men are not required to have the same responsibility even though several different methods of contraception have been created for them as well. So I plan to explore the history, significance, future, political implications and many other aspects of birth control. I. Module 1: Definition of the problem. Birth control is used in the prevention of pregnancy and assists with the timing of pregnancy when warranted. People have used birth control methods for thousands of years. Today, there are many safe and effective birth control methods available to women and men. However, birth control methods are not one-size-fits-all. A method that’s perfect for one woman may not be right for another. According to www.womenshealth.gov website there are options that one can choose from to fit their situation listed below: Types of Birth Control • Continuous abstinence means...
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...suggests American teens don't have more sex than teens elsewhere, but that they suffer more "despair" due to poverty. By Stephanie Hanes, Correspondent / May 22, 2012 Weekly review of global news and ideas Balanced, insightful and trustworthy Subscribe in print or digital SPECIAL OFFER Print Digital Teenage pregnancy was the focus of a 2010 Candies Foundation campaign featuring Bristol Palin to educate teens about the consequences of pregnancy. A new study links "despair" and poverty to the relatively high US teenage pregnancy rates. PRNewsFoto/The Candie's Foundation Enlarge About these ads 268 Recommend Tweet 10 0 and 0 Green Cabinets and Countertops Why is a teenage girl in Mississippi four times as likely to give birth than a teenage girl in New Hampshire? (And 15 times more likely to give birth than a teen in Switzerland?) Or why is the teen birth rate in Massachusetts 19.6 per 1,000, while it’s 47.7 per 1,000 in Washington, D.C.? Stephanie Hanes Correspondent Stephanie Hanes is the lead writer for Modern Parenthood and a longtime Monitor correspondent. She lives in Andover, Mass. with her husband, Christopher, her daughter, Madeline Thuli, a South Africa Labrador retriever, Karoo, and an imperialist cat named Kipling. And why, despite a 40 percent drop over two decades, are teen moms still far more common in the US than elsewhere across the developed world? (And nope, it’s not...
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...Van Kevin January 15, 2015 Health 1st period Mr. Kirby Birth Control Preventions Birth control is the practice of preventing unwanted pregnancies, typically by use of contraception. They can come in many forms, pills, condoms or injections. One birth control pill is known as Yaz (drospirenone/ethinyl estradiol tablets). It is a popular pill, nearly as 100+ million women been asking it since, 2006. It was made by Bayer, and became popular through its commercial ads. The cost of Yaz us reasonably a fair price, $20-$50. Yaz also cause changes in your cervical and uterine lining, making it harder for sperm to reach the uterus and harder for a fertilized egg to attach to the uterus. Yaz is one of the most trust worthy birth control pill there is out there. When it comes to pill, the active ingredient is water, so it could disperse and enter the blood stream. With every positive, not becoming pregnant, there is always a negative. In this case they are side effects. These include sudden numbness or weakness, especially on one side of the body; * sudden and severe headache, confusion, problems with vision, speech, or balance; * chest pain or heavy feeling, pain spreading to the arm or shoulder, nausea, sweating, general ill feeling; * sudden cough, wheezing, rapid breathing, coughing up blood; * pain, swelling, warmth, or redness in one or both legs; * a change in the pattern or severity of migraine headaches; * nausea, upper stomach pain, itching,...
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...history in the United States dating as far back as 1916. This company believes in the fundamental right of each individual to manage his or her fertility regardless of income, marital status, race, age, national origin, or sexual orientation. Planned Parenthood has been providing birth control to women in the United States since 1916 when Margaret Sanger opened the first birth control clinic in Brooklyn, New York (Planned Parenthood, n.d.). Planned Parenthood is often the only source of family planning for a large proportion of the women served. This organization provides care, testing, and treatments to a large part of the population including teenagers, men and women. There are many people who are against this organization but there are also many people who thoroughly support everything that Planned Parenthood stands for. Product Planned Parenthood offers many different services to women and men, for men they offer checkups for reproductive or sexual health problems, infertility screening and referral, routine physical exams, vasectomy, and prostate cancer screenings along with many more services. The products and services that are offered for women are much greater and include abortions, birth control, and morning after pill, pregnancy testing, prenatal care, infertility, general health care and screenings, and testing and treatment of sexually transmitted diseases (STDs), along with many more services. Pricing Each service offered is priced differently based upon the service...
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...majority. _________________________________________________Pro-life is pro-family. Pro-abortionists are anti-family. Abortion destroys the family. Legal abortion helps parents limit their families to the number of children they want and can afford. This strengthens and stabilizes the family unit. Therefore, pro-choice is pro-child and pro-family. Anti-abortion laws can cause stress and hardship for families with insufficient resources to raise unwanted children. Families with unwanted children often consist of a child and her child, living at the lowest levels of society. _________________________________________________The right of the unborn to live supersedes any right of a woman to "control her own body." Margaret Sanger said, "No woman can call herself free who does not own and control her own body." This concept is fundamental for women. Bearing a child alters a woman's life more than anything else. Other women's rights are hollow if women are forced to be mothers. Being born is a gift, not a right. People don't ask to be born, and some even wish they weren't. _________________________________________________If a woman has sex, she must pay the...
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...CHAPTER I THE PROBLEM AND ITS SETTING Introduction As we all know, overpopulation does not only affect the smallest unit of the society, which is family itself, but also, our country as a whole. It may alter the development and quality of life of every family since parenthood does not merely end on giving birth, but extends to the upbringing of every child, and providing for all their needs. In the Philippines, we often affiliate the concept of family planning to responsible parenthood and contraception. Contraception is a fundamental health care service, and a basic public health measure. The ability to plan, space, and discontinue bearing children has transformed everyday life for women, families, and communities. Along with other improvements in medical care and public health, it has vastly enhanced women’s autonomy, professional and educational achievement, and emotional satisfaction. Nevertheless, there are still mothers who are not persuaded in the use of contraceptives. According to previous studies, some of the reasons behind this are the forces acting around them. These may include the people surrounding them such as their spouses, friends, family, their culture and beliefs, or the information they obtain from media. With that, the researchers devised a study that aims to measure the influence of the advertisement campaigns from the contraceptive brand TRUST to family planning as perceived by women. Also, to find out whether these advertisements...
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...Introduction to Kyrgyzstan Location Figure 1.1: Map of Central Asia Located in Central Asia, Kyrgyzstan, a country that obtained its independence from Soviet Union on 1991, 31st August is a mountainous country with 95% of its area covered by the Tien Shan mountain range. With a total area of 199,951 square kilometer, 94% of the country is 3,300ft above sea level with an average height of 9,020ft. Kyrgyzstan is bordered by four countries with Kazakhstan on the north and northwest, Uzbekistan on the southwest, Tajikistan on the south, and China in the east. As a common issue of Central Asian nations whereby the borders where not clearly defined by the Soviet rules, there are areas where the borders are yet to be mark off. There is an exclave of Kyrgyzstan, a small village Barak which is located in the Fergana Valley surrounded by the Uzbekistan territory. On the other way round, there is also four village of Uzbekistan and two village of Tajikistan which is enclave within the Kyrgyzstan territory. As compared to other countries, Kyrgyzstan which is located on the mainland is considered far away from the sea. The rivers are flowed into a closed drainage systems which do not reach the sea. Despite that, Kyrgyzstan still owns the second largest lake in the world, the Issyk-Kul Lake which is located in the northeast of Tien Shan. Climate Climate in Kyrgyzstan is continental with great regional variations. Kyrgyzstan is roughly separated by the Talas Alatau and Fergana...
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...|There are many ways to get information. The most common research methods are: literature searches, talking with people, focus groups, personal interviews, | |telephone surveys, mail surveys, email surveys, and internet surveys. | |A literature search involves reviewing all readily available materials. These materials can include internal company information, relevant trade | |publications, newspapers, magazines, annual reports, company literature, on-line data bases, and any other published materials. It is a very inexpensive | |method of gathering information, although it often does not yield timely information. Literature searches over the web are the fastest, while library | |literature searches can take between one and eight weeks. | |Talking with people is a good way to get information during the initial stages of a research project. It can be used to gather information that is not | |publicly available, or that is too new to be found in the literature. Examples might include meetings with prospects, customers, suppliers, and other types | |of business conversations at trade shows, seminars, and association meetings. Although often valuable, the information has questionable validity because it | |is highly subjective and might not be representative of the...
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...The Effects of Birth Control on Women’s Lives On May 9, 1960, the Food and Drug Administration approved a drug that would revolutionize women’s lives. The life changing drug was an oral contraceptive, commonly known as “the Pill,” that would prevent pregnancy if taken correctly. Several other birth-control methods have been developed in the past ten years that are just as effective. Birth control has had effects on women’s mental, physical and social lives since its debut in the United States fifty years ago. One of the most researched drugs is the birth control pill. A great deal of information has arisen to improve the drug but there is one aspect that has not been studied as thoroughly, its effect on mood. The least publicized mental effect of the pill is that many women developed depression, until recently. There has not been any direct proof to back up the statement that hormonal contraceptives are the cause. Enovid, the first birth control on the market in the 1960’s, acknowledged in their packaging that there were cases where psychic depression occurred, but also declared that the relationship between the two were not clear. This is the only identified mental side effect that is thought to be associated with birth control. There are several physical effects that birth control has on women’s lives. The medical side-effects are commonly known because of commercials. These side effects include nausea, headaches and possible blood clots. The pill...
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...| | | | | Blog Male birth control pill moves a step closer16th August 2012Researchers have finally found a compound that may offer the first effective and hormone-free birth control pill for men.The study, published today in the journal Cell, describes how the small molecule makes male mice reversibly infertile, without putting a damper on their sex drive. When the animals stop taking this new form of birth control, their sperm rebound and they are able to produce perfectly healthy offspring once again."This compound produces a rapid and reversible decrease in sperm count and motility with profound effects on fertility," said James Bradner of the Dana-Farber Cancer Institute and lead author of the study.A male birth control pill has been difficult to come by, in large part because of the challenge of getting any drug across the blood:testis barrier, where it can reach the sperm-generating cells. That lack of contraceptive alternatives for men is partially responsible for the high rate of unplanned pregnancies. Despite the unsatisfactory options for male contraception, nearly one-third of couples rely on male-directed birth control methods.Known as JQ1, the new compound developed in the Bradner lab works by targeting a testis-specific protein called BRDT that is essential for fertility. When mice are given the BRDT-inhibiting molecule, they begin producing fewer sperm and those sperm they do produce don't swim as well."This is a good reason to get excited about low sperm...
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...1. How do systemic factors affect personal behaviors such as teen pregnancy and substance abuse? Discuss specific systemic factors that are related to disparities in rates of teen pregnancy; also discuss systemic factors related to substance use. Use examples from at least three related chapters/course readings in your response. You may also use data from the PowerPoint slides posted on Blackboard. Structure creates culture. William Julius Wilson points out this by stating that “structure trumps culture” in his book, More Than Just Race. In this quotation, he implies that systemic factors (“structure”) affect personal behaviors (“culture”). Systemic factors refer to the factors that emerge from the social structure and give impact on the social constituents of structure. Because the social constituents should live within the social structure, they obviously are influenced by the systemic factors. Thus, systemic factors have an underlying linkage with personal behaviors. Systemic factors, such as education, poverty, and economic change, strongly influence on an individual’s behaviors such as teen pregnancy and substance abuse. Education, poverty, and economic changes are systemic factors that have created major shifts in general behaviors of teen pregnancy. According to the article “After the Sexual Revolution,” some factors contribute to these shifts: success of abstinent education, positive effect of comprehensive sex education cultural backlash against sexual revolution...
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...urinate before having sex again • Emergency contraceptives should be used if the method fails How withdrawal methods work? It prevents sperm coming into contact with an oocyte and therefore prevents fertilization by preventing sperm entering the woman’s uterus. Benefits of Withdrawal Contraceptive • It has no side effects • It is available to all couples as a primary or backup method • It is priceless • It may encourage couples to communicate and promotes male responsibility for contraceptive protection • It help males to manage premature ejaculation Limitations of Withdrawal Contraception • It is one of the least effective contraceptive methods • High levels of self control is required from the male partner • It may interfere with sexual pleasure Advantages • Is that it can be used by people who have objections to or do not have access to other forms of contraception • To avoid effects such as depression, mood swings, vaginal dryness, decreased libido, weight gain, nausea, and headaches...
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...rising energy and food prices have once again raised the spectre of the human population outstripping the planet's natural resources. Ever since Malthus, pessimists have believed that mankind is doomed due to overpopulation and over consumption, while optimists have argued that technological innovation will improve standards of living and that population growth is at most a minor issue (Lomborg, 2001 and Ehrlich, 2005). While this renewed debate at the global level receives widespread media attention, another less visible but equally important discussion of the impact of demographic trends and policy options is under way among the leaders of the least- developed countries. A large majority of these leaders agree that population growth and birth rates are too high (United Nations, 2007). In many developing countries, these concerns have led to action. Since the 1960s, alongside efforts to increase educational opportunity and improve health conditions, the main policy response to concern about rapid population growth has been the implementation of voluntary family planning programs that provide information about, and access to, contraceptives. In the developing world, 137 million women who don't want to get pregnant are not practicing contraception (United Nations, 2007). The key cause of this unmet need for contraception is that contraception is often quite costly to individuals in terms of commodities (pills, condoms, Intrauterine devices (IUDs) etc.), transportation, and provider...
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