Bisleri
Bisleri
BUSINESS ENVIRONMENT
SWOT ANALYASIS REPORT ON
BISLERI INTERNATIONAL PVT LTD.
INDEX
|S.R. NO. |TOPIC |PAGE NO. |REMARK |
|1. |INTRODUCTION | | |
|2. |STRENGTH OF BISLERI COMPANY | | |
|3. |WEAKNESS OF BISLERI COMPANY | | |
|4. |OPPORTUNITIES OF BISLERI COMPANY | | |
|5. |THREATS OF BISLERI COMPANY | | |
|6. |CONCLUSION OF BISLERI COMPANY | | |
INTRODUCTION
Water is one of the basic necessities for human life to survive on this planet & today getting pure water is not an easy task with so much harmful chemical being disposed into the water by various industries is making the water harmful for drinking.
71% of the earth is made of water out of which only 1% of water can be used by living beings. Among this 1% of water 50% of water is polluted.
According to the Bureau of Indian Standards there are 1,200 bottled water factories all over India (of which 600 are in one state -- Tamil Nadu). Over 100 brands are vying for the Rs. 1,000-crore (Rs. 10 billion) bottled water market and are hard selling their products in every way possible -- better margins to dealers, aggressive advertising, catchy taglines.... In such a scenario, The Strategist takes a look at how it all started -- with Bisleri -- and how Ramesh Chauhan, chairman, Bisleri...