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Breach of Contract

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Business Law

Breach of Contract

A.
The offeror in this dispute is Oakley, and the offeree is world famous golfer Rory McIlroy. Oakley fits the offeror position by offering Rory McIlroy money for them to sponsor him in return advertising their brand of merchandise. Rory McIlroy fits the position of offeree by being the person that accepted the contract and agreed to advertise Oakleys goods. The provisions of that contract include a "right of first refusal" issued to Oakley. This inclusion would allow Oakley the chance to approach McIlroy to present a competing offer against any other sponsorship or marketing deal offered by another company. B.
It was never stated in the article for sure but one can assume with a brand like Oakley there was a substantial amount of money paid to the golfer and that there were free gifts that were given to him for the purpose of advertisement. C.
Within the suit, Oakley claims that Nike has negotiated a new deal with the golfer. Oakley claims to have submitted an offer to match the terms of that deal, but that offer was not addressed by the star or his agent. In this way, Oakley claims that it was denied the right of first refusal as outlined in the contract.
D.
Oakley is claiming that McIlroy's refusal to renew his existing contract has caused the company irreparable damage, including the loss of $300,000 for a photo shoot of the star and products he was meant to promote in 2013. The company is asking for an injunction that would prevent Nike and McIlroy from moving forward with their contract.

E. In the article the outcome of this case was not noted unfortunately, there may still be an ongoing suit. The outcome in my mind, what I think would be fair for all parties involved is, McIlroy should pay the $300,000 for the photo shoot that he cost them and be required to pay them a monetary amount for the small infraction on his contract. There should not be any actions taken against Nike for trying to sponsor the same golfer.

Clarion Ledger, "Rory McIlroy lawsuit: No. 1 golfer sued by Oakley for breach of contract," Dec. 18, 2012.

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