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Business Cw

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Submitted By daniaal
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Shareholders
Interests: for share prices to increase, to have a higher profit each year and how well the business is doing and the reputation of the business.
Influence: Interested in a good long-term return on their investment, having a say in decision-making. So the positive influence is that they could invest more into the organisation whilst the negative influence they could have is that they could take their money out of the organisation and take it somewhere else.
Customers
Interests: To buy good quality vehicles, to make sure the vehicles are safe and to buy attractive/good looking vehicles.
Influence: If a customer is satisfied with the product then they will recommend it to their associates, and vice versa.
Suppliers
Interests: For the organisation to sell as many vehicles as they can. Sell parts to the organisation and for the organisation to expand.
Influence: Price because if the supplier sells it at an expensive rate then the company/organisation will also have to increase the value of their product/goods, Stock because if they supply a low level of stock then the goods/products’ value will increase due to the fact that a lot of people will want it but the organisation wont have enough stock to match the customers’ needs so they will increase the value but if the supplier sells a lot of stock to the organisation then it will become easier to buy so the price will decrease, they also influence satisfaction of the customer by selling good or bad quality goods.
Pressure groups
Interests: To have the customer satisfied with their product, keep workers and customers safe, to make sure that employees are being treated fairly and are paid at least minimum wage.
Influence: Employee pay, health and safety, working conditions
Employees
Interests: Good sales, good service to the client/customer, to get bonuses/rewards and to get promotions
Influence:

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