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Business Failure Analysis: Blockbuster

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Business Failure Analysis Many companies lose their businesses due to underestimating startup costs, depending on others, and hiring the wrong people. Then there are others that become successful from having an understanding of the customer, having charisma and perseverance as well as seeing failure as an opportunity to learn (Conrad, (n.d.). Blockbuster is known for their business failure back in 2010. The rental chain which was one of the largest video rental chains in the United States filed for bankruptcy. Around the same time Hollywood videos filed for bankruptcy. That signaled the end of store-based video rentals. Their failure was a result of not preparing for the change from store video rentals to streaming and online rentals. Both paid the price when their mistakes lead to a failed business.
The best time for their business was in the 1980s and 1990s. In that time many people owned a videocassette recorder and renting from a store was the only alternative to a movie theater. Around this time video rental companies did not exist; only from small home owned stores. This allowed for David Cook and his wife Sandy to open their first Blockbuster rental company in Dallas, Texas. Because of his inexperience in the rental business he lost his funds due to an article written by Barron. At this point the company finished with $3.2 million in 1986. After this incident he ended up selling a majority position for $18 million to a group of investors. Wayne Huizenga was a part of the deal. David Cook and Wayne Huizenga did not get along because of their separate views on how to business should go forward. David Cook ended up leaving the business to Wayne Huizenga.
Huizenga expanded the Blockbuster business opening 400 franchises. In that same year Mark Wattles opened a video rental store called Hollywood Video in Portland, Oregon. By 1994 Blockbuster owned 3,400

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