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Business in Asia

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Submitted By danielcheong
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Table of Contents 1.0 Introduction 1 2.0 Reasons MNC goes IPN 2 2.1 New Economic Geography (NEG) 2 2.1.1 Economies of Scale 2 2.1.2 Thickness of Markets 2 2.2 Production Fragmentation 3 2.2.1 Factor-cost and technology advantage 4 2.2.2 Low International Trade Cost 4 3.0 Using two case studies of firms headquartered in two different countries, show how the growth of trade and investment links among several Asian economies is related to the strategic production and location decisions of firms and how firms took into consideration the main factors affecting such decision. 6 3.1 First Case Study of Firm; Toyota Motor Corporation Headquartered in Japan 6 3.2 Second Case Study of Firm; Apple Inc Headquartered in U.S. 7 3.3 Comparisons between Toyota Motor Corporation and Apple Inc. 7 3.4 Factors Toyota and Apple took such strategic production and location decisions 8 4.0 Conclusion and Recommendation 9 5.0 References 10

1.0 Introduction
East Asian region has been seen as the world’s fastest growth centre for decades with the emerging of East Asian Tigers- Hong Kong, Singapore, South Korea and Taiwan- shows that the world’s economic centre of gravity is gradually shifting East (Ando & Kimura, 2005). The World Bank (1993) listed this as “East Asian Miracle”. With more and more acceptance of globalization and trade liberalization in East Asia had formed international production network (IPN) – the cross-borders trades of parts and components to other countries or regions before the assembly of final product is completed (Saslavsky & Shepherd, 2012) – that caused East Asia countries to experience economic growth (Milberg & Winkler, 2010).
Based on the above description of IPN, this paper describes the reasons why MNC in Asia utilize multiple production locations located in several countries for production of parts and components

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