BUSINESS PLAN Format

EXECUTIVE SUMMARY 1. Brief Description of the Project 2. Brief Profile of the Entrepreneur 3. Project’s Contributions to the Economy

Section I MARKETING PLAN 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 1.9 1.10 1.11 1.12 Description of the Product Comparison of the Product with Its Competitors Location Market Area Main Customers Total Demand Market Share Selling Price Sales Forecast Promotional Measures Marketing Strategy Marketing Budget

Section 2 PRODUCTION PLAN 2.1 2.2 2.3 2.4 2.5 2.6 2.7 2.8 Production Process Fixed Capital Life of Fixed Capital Maintenance and Repairs Sources of Equipment Planned Capacity Future Capacity Terms and Conditions of Purchase of Equipment

2.9 2.10 2.11 2.12 2.13 2.14 2.15 2.16 2.17 2.18

Factory Location and Layout Raw Materials Cost of Raw Materials Raw Materials Availability Labour Cost of Labour Labour Availability Labour Productivity Factory Overhead Expenses Production Cost

Section 3 ORGANIZATION AND MANAGEMENT PLAN 3.1 3.2 3.3 3.4 3.5 3.6 3.7 Form of Business Organizational Structure Business Experience and Qualifications of the Entrepreneur Pre-Operating Activities Pre-Operating Expenses Office Equipment Administrative Expenses

Section 4 FINANCIAL PLAN 4.1 4.2 4.3 4.4 4.5 4.6 4.7 4.8 4.9 4.10 Project Cost Financing Plan and Loan Requirement Security for Loan Profit and Loss Statement Cash Flow Statement Balance Sheet Loan Repayment Schedule Break-even Point (BEP) Return on Investment (ROI) Financial Analysis

BUSINESS PLAN Guide Questions

EXECUTIVE SUMMARY 1. 2. 3. What is the nature of the project? What are the entrepreneur’s competencies and qualifications? What are the project’s contributions to the local and national economy?

Section 1 MARKETING PLAN 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 1.9 1.10 1.11 1.12 What is the product? How does it compare in quality and price with its competitors?