...Business plan for Mini-bakery About the project The objectives of the investment project: Production of bread and bakery products, to ensure the functioning of the clock to the consumer always do fresh produce. Products: bakery products. Capacity: 400 loaves of bread a day and 144,000 loaves a year. Project cost: 4 million. Tenge. Payback Period: 2.7 years. The project concept Mini-bakery created for the purpose of production and sale of bakery products. Currently, the products of mini-bakeries in great demand. The project proposes the release of bakery and confectionery products produced from high-grade flour, other than: - Good taste; - easy digestion; - Non-traditional recipe; Company profile It plans to open a mini-bakery, baking bread and dealing bakery products. With income growth rate of consumption of conventional bread falls, increased demand for fresh and tasty bakery products with the addition of various ingredients that improve the taste of the product. Organizational - legal form of doing business - an individual entrepreneur. This form of business will save on taxes and simplify the accounting and mutual settlements. The success of the project is estimated to be very high, as the demand for bread and bakery products remains consistently high almost always. The main objective of the first phase - to take a little competitive or medium competitive niche. Suppliers make installation of the equipment, its complete customization and training. Product...
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...Strategic Plan: The Cheesecake Factory STR 581 March 31, 2014 Dr. Patricia Dues Strategic Plan: The Cheesecake Factory Table of Contents Executive summary 3 Mission and Vision Statement 3 Company Overview 3 Environmental Scan 4 External Environmental Analysis 4 Internal Environmental Analysis 5 Value Disciplines 7 Generic Strategies 8 Grand Strategies 8 Recommended Strategy 9 Implementation Plan 9 Objectives 10 Functional Tactics 10 Action Items 11 Milestones and a Deadline 12 Required Organizational Change 12 Risk Management and Contingency Plan 12 Conclusion 13 References 14 Executive Summary Mission and Vision Statement The mission of The Cheesecake Factory is to create an environment where absolute guest satisfaction is the highest priority. The vision statement is as follows: Through a shared commitment to excellence, we are dedicated to the uncompromising quality of our food, service, people and profit, while taking exceptional care of our guests and staff. We will continuously strive to surpass our own accomplishments and be recognized as a leader in our industry. (The Cheesecake Factory, 2014) Company Overview “The Cheesecake Factory restaurants provide a distinctive, high quality dining experience at moderate prices by offering an extensive, innovative and evolving menu in...
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...STUDY PREMIERE MOISSON BAKERY ELEMENTS OF THE SOLUTION Introduction Dear Madams, Sirs The attached report contains PM Consulting Inc’s study concerning the opportunities of implementation and distribution of the Premiere Moisson Bakery products. As required the options of a product market expansion were considered and they were analyzed for their present and future economic feasibility. Based on the information that you provided to us, we concluded that there is a market for your products and that the project will be financially feasible. We will recommend as a go to seek and negotiate partnership in the cities of Ottawa and Quebec however we recommend that the United States should be approached in an ulterior phase at a future date. SITUATION We, PM Consulting Inc were able to identify three specific phases of Ms Lilian Colpron business evolution. These are: 1. Liliane Colpron started her own business at the age of 30 years while having three children and being divorced. She started by negotiating a partnership with a French baker and she opened a little bread shop. She learned how to make and bake bread as well as how to package and deliver bread. Liliane Colpron owned this little bakery for twelve years and then she sold it when she was making sales of $1,000,000 per year. 2. Once the frozen raw bread dough was starting to be the new “it” on the market, Liliane Colpron decided to exploit this new market. This new business was an industrial size...
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... Type of business, which form do you recommend and why? The most recommended and simplest form of business is a sole proprietorship. An individual proprietor owns and manages the business and is responsible for all transactions. The owner is also responsible for all debts and liabilities. A sole proprietor can own the business for any duration of time and sell it when he or she sees fit. As owner, a sole proprietor can even pass a business to heirs. In this type of business, there are no specific business taxes paid by the company. The owner pays taxes on income from the business as part of personal income tax payments. Sole proprietors need to comply with licensing requirements in the states in which they're doing business, as well as local regulations and zoning ordinances. The paperwork and formalities, however, are substantially less than those of corporations, allowing sole proprietors to open a business quickly and with relative ease from a bureaucratic standpoint. It can also be less costly to start a business as a sole proprietor, which is attractive to many new business owners who often find it difficult to attract investors. Advantages of a Sole Proprietorship • Sale or transfer can take place at the discretion of the sole proprietor. • No corporate tax payments. • Minimal legal costs to forming a sole proprietorship. • Few formal business requirements. • Easy and inexpensive to form: A sole proprietorship is the simplest and least expensive business structure...
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...3211 Legacy Dr. Orlando FL, 32826 Dear: Luis Rodriguez I am writing you today to present you with a part of my business proposal for Scottie’s Bake shop. We have been a home based business now for over 3 years and are finally ready to take our business to the road. We have over 100 hundred steady clients and growing quickly. We have researched multiple companies in our area and have decided to go with your company due to the amount of positive reviews you received in the last 2 years. Due to the increase in volume in our business we will need a 600- 800sq foot loft that has the capability to house the equipment needed to run our bakery successfully. We have been saving the last two years for this move and managed to obtain a total of 110,000 dollars to put toward our business. We have also secured a loan through our bank that should cover most of the initial cost to get our business running for our first year as Scottie’s Bake Shop. I’ve done some research on the building requirements for our bakery and it seems that we will need a factory ventilation system in our work area. We will need a building that will allow us to put one in place. However, I’m sure your company has dealt with this situation before and can accommodate this feature with no problem. Another area of interest I would like to touch base on is location. We have already decided to place our business in East Orlando. We have selected three prime locations in this area and will continue to research patterns and...
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...OVERVIEW 2 3.0 PRODUCTS OFFERED 2 4.0 BAKERY INDUCSTRY ANALYSIS 3 4.1 Bakery Industry Analysis 3 Internal Rivalry 3 Barriers to Entry 3 Buyers 3 Suppliers 3 Substitutes 3 5.0 MARKET ANALYSIS 4 5.1 DEMAND 4 5.2 COMPETITION 4 5.3 MARKETING STRATEGY 4 5.4 SWOT Analysis 5 Strengths 5 Weaknesses 5 Opportunities 6 Threats 6 6.0 MARKETING PLAN 6 Goals 6 Marketing Materials 7 Lead Conversion Plan 7 Service Experience 7 7.0 MANAGEMENT TEAM & COMPANY STRUCTURE 8 7.1 MANAGEMENT & OWNERSHIP 8 8.0 OPERATIONS PLAN 8 8.1 PRODUCTION 8 8.2 PROCESSING 9 8.3 SALES AND PROMOTION 9 8.4 OTHER OPERATIONAL PLANS 9 8.4.1 PERSONNEL PLAN 9 8.4.2 PURCHASING PROCEDURE 10 8.4.3 INVENTORY MANAGEMENT PROCEDURE 10 8.4.4 QUALITY MANAGEMENT PROCEDURE 10 8.4.5 ACTION PLAN 10 8.4.6 CONTINGENCY PLAN & RISK MANAGEMENT 11 8.4.7 EXIT PLAN 11 9.0 FINANCIAL PROJECTIONS 11 9.1 START UP COSTS 11 9.2 SOURCES OF FUND 12 9.3 BREAK-EVEN ANALYSIS 12 10.0 CONCLUSION 13 1.0 EXECUTIVE SUMMARY We have prepared report is based on “Business Plan on “Natural and Herbal Organic Bakery”. To prepare this report we have followed marketing research methodology for whose are children and diabetic people as well as for health conscious people. The information, on which the total business plan stands, was the collection of data from the questionnaire made by Natural and Herbal Organic Bakery. After analyzing questionnaires we made some plan about location, building source of finance...
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...St. Honoré Bakery Marketing Plan I - Business Mission Statement: Our commitment to excellence in the craft and artistry of baking enables us to deliver high quality products that look superb, delight the customer and make celebration a moment to cherish. Our goal is to generate satisfaction so that at least 60% of our customer base is repeat business and to provide quality product at reasonable prices with exemplary services. Our business offer best quality assortment of great-tasting bread and pastry and related beverages products. We also want to become the favorite bakery shop in the town in which we operates. This will be accomplished by serving a variety of delicious and generously portioned our products at moderate prices. Our customer will be served by friendly & knowledgeable people that are dedicated to provide excellent-customer service. II- Situation Analysis Industry Analysis - baking industry Baking has grown over the last century in the Philippines, from a relatively small industry to a large, popular industry. Initially, the island featured mainly independent bakeries that serviced cities and towns and provided employment to the local people. Nowadays, chain bakeries have increased the number of bakeries in the Philippines and have also lowered the prices of bakery products. Due to the increased demand for bakery products from the population in the Philippines, the baking industry has grown, leading to it providing greater employment opportunities...
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...Food & Beverages industry – Gardenia Bakeries (KL) Sdn. Berhad TABLE OF CONTENT PAGE 1.0 INTRODUCTION 4 2.0 COMPANY BACKGROUND 4 3.0 SEGMENTATION, TARGETING AND POSITIONING 5 3.1 SEGMENTATION 6 3.1.1 PSYCHOGRAHIC FACTORS 6 3.1.2 DEMOGRAPHIC FACTORS 7 3.2 TARGETING 7 3.3 POSITIONING 8 4.0 MARKET ENVIRONMENT 8 4.1 COMPETITIVE FACTORS 8 4.2 ECONOMIC FACTORS 9 4.3 POLITICAL AND LEGAL FACTORS 9 4.4 TECHNOLOGICAL FORCES 10 4.5 SOCIOCULTURAL FORCES 10 5.0 MARKETING MIX 10 5.1 PRODUCT 11 5.2 PLACE 14 5.3 PRICING 16 5.4 PROMOTION 18 6.0 CONCLUSION 21 7.0 REFERENCES 23 1 1.0 INTRODUCTION In this assignment, we will focus about the marketing strategies of Gardenia Bakeries (KL) Sdn. Bhd (Gardenia) in the consumer market. Although Gardenia Bakeries launch a lot of products in South East Asia, here we will only focus on products and marketing activities done by Gardenia Bakeries in Penisular Malaysia. We are going to analyse the marketing strategies by Gardenia Bakeries such as how Gardenia Bakeries does it market segmentation, targeting and positioning. Segmentation, targeting and positioning helps Gardenia Bakeries to find out which area or segment should the company focus in. Besides, we will also look at its marketing environment that plays an important role in implementing marketing activities...
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...Professional Higher Education Bachelor's Programme “European business Studies” Business plan: PAUL bakery’s franchise in Latvia Authors: Juta Stupele Laura Pushkina Margarita Ivanova Mihkeļs Kersna Nataļja Kersna Yevgeniya Grygorchuk Riga, October 2010 Table of contents 1. Executive summary ..................................................................................................................... 3 2. Company history ......................................................................................................................... 4 2.1. Happy Bakers Ltd. ............................................................................................................... 4 2.2. PAUL .................................................................................................................................... 4 3. Marketing analysis ....................................................................................................................... 6 3.1. Market segmentation ............................................................................................................. 6 3.2. Competition and buying patterns .......................................................................................... 6 3.3. Marketing strategy ................................................................................................................ 8 4. Products offered ..................................................................................
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...MINI PROJECT REPORT BUSINESS PLAN OF BAKERY M INDEX 1.Introduction 1.1Executive Summary Cakes n Cookies is a start-up bakery retail establishment located in the Pune city. Cakes n Cookies expects to catch the interest of a regular loyal customer base with its broad variety of bakery products. The company plans to build a strong market position in the city, due to the partners' industry experience and mild competitive climate in the area. Cakes n Cookies aims to offer its products at a competitive price to meet the demand of the middle-to higher-income local market area residents and tourists. 1.2 The Company Cakes n Cookies is incorporated in the state of Maharashtra. It is owned and managed by Mr. Vaibhav Achantani who has a great experience in the field of industrial engineering. The company intends to hire two full-time bakers and four to handle customer service and day to day operations. 1.3 Products and Services The bakery provides freshly prepared bakery and pastry products at all times during business operations. One to two moderate batches of bakery products are prepared during the day to assure fresh...
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...[pic] [pic] [pic] Name of Candidate : Shania A Garth School : Royal Caribbean Institute Centre Number : 100294 Candidate Number : Name of Teacher : Miss Teisha Richards Territory : Jamaica Subject : Principle of Business Table of Contents Pages Acknowledgment 1 Introduction 2 Abstract 3 - 4 Description of Business 5 - 8 Justification of Location 9 - 10 Selection of Appropriate Labour 11 - 18 Sources of Fixed and Working Capital 19 Role of Entrepreneur 20 Type of Production 21 Levels of Production 22 Quality Control Measures 23 Use of Technology 24 Linkages 25 Potential for growth 26 Government Regulations 27 Ethical Issues 28 Conclusion 29 Bibliography 30 Appendices 31 - 38 [pic] The completion of this study would not have been attained without the encouragement and co-operation of some special persons. Subsequently, I would like to thank the individuals at a popular business entity who would like to disclose their splendid contribution and valuable time spent on answering the questions asked. Family members and friends supported in motivating and assisting me throughout the study. I thank my co-worker for guiding me while I was engaged in this study. My sister was...
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...D’s Bakery Company Case Study A. Systems Documentation 1. Product/Service Design D’s bakery is a small establishment that sells few variations of breads. D’s bakery offers breads which are mostly known to the Ilonggo like the teren-teren, pan de coco, famous hot pandesal, and more. According to one of the sales ladies, they make and sell more or less 10 kinds of bread every day. The breads from D’s bakery are being sold at a cheap price. The price of their bread starts at Php 2. The breads are made with ingredients that can be easily found in the market. Although the owner won’t give the detailed list of ingredients, they say that everything included in the bread are just like any ordinary bread like wheat flour, yeast, and something they put on filled breads. 2. Capacity Plan Capacity needs include equipment, space, and employee skills. For the production of bread, since they are just a small bakery, they only have 2 bakers working with two (2) large ovens for the production of breads. It is located at their baking house at LaPaz, Iloilo City. At their bakeshop, they have assigned two salesladies to manage and sell the breads. They also have two person in-charge in checking the breads before they are put to the crates and delivered to the bakery. D’s bakery has the capacity to produce 75-100 pieces for each type of bread they have everyday. But with their pandesal, they produce 200-300 pieces a day. The number breads being produced is based on the...
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...TermPaperWarehouse.com - Free Term Papers, Essays and Research Documents The Research Paper Factory Join Search Browse Saved Papers Home Page » Business and Management Current Ethical Issues Paper In: Business and Management Current Ethical Issues Paper Condell Huff Richard Weatherly XMGT/218 5-27-2012 I want to welcome everyone to Kudler Fine Foods, where we are shopping the world to bring you the finest foods. Kudler Fine Foods was founded by Kathy Kudler in 1998 when she was inspired by a recent trip that she had taken to find ingredients for a gourmet meal. She realized that La Jolla could use an upscale epicurean food shop. So she made up business plans and obtained financing and opened the first shop on June 18, 1998. The store was profitable for the year and in turn two more stores opened, one in Del Mar (2000) and one in Encinitas (2003). Kudler Fine Foods stores are situated on approximately 8,000 square feet of retail space where we have different department. We currently have a bakery, meat and seafood, produce, cheese and diary, and wine department. The bakery department is where we make our fresh breads and pastries including fruit tarts, table loaves, flat bread and the flakiest croissants in Southern California. We make our breads from the freshest and finest ingredients in the world. For the meat and seafood department, we get our products from certified organic producers. Every meat and seafood orders are fresh...
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...business plan | Marlee’s cuisine and bakery business planIvori Johnson 03/03/2014 | business plan | Marlee’s cuisine and bakery business planIvori Johnson 03/03/2014 | I. Executive Summary Introduction Marlee’s Cuisine and Bakery (MCB) is a family owned upscale restaurant and bakery located in the heart of Short Pump Towne Center in Glen Allen, Virginia. MCB is offers a menu with a large variety of meals to satisfy every customer’s cravings. The company plans to build a strong market position within the Short Pump area by offering products at a competitive price to meet the demand of middle-to higher income residents. Short Pump Town Center is a two-level retail center composed of many upscale stores, such as, Abercrombie and Fitch, Aldo, Apple, Nordstrom’s, and Swarovski. Short Pump Town Center is well known for the exquisite dining options available to local residents and tourists. These restaurants include Cheesecake Factory, Bakers Crust, Maggiano’s Little Italy, and Firebirds. The Short Pump area is in need of a warm and friendly place with exceptional food. A place where customers feel confident that the food they receive will taste amazing each and every time. Marlee’s Cuisine and Bakery will be a two story 300 seat fine dining restaurant and bakery with a 125 seat lounge. The bakery will feature a lounge with comfy couches and antiques love seats facing an extending wall to wall fireplace. The restaurant will feature a cozy dining room with a soft lit...
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... Abdullah Al-Rahit +966 6 3617547 aalrahit@aljaziracapital.com.sa Aljazira Capital is a Saudi Investment Company licensed by the Capital Market Authority (CMA), License No. 07076-37 September 2012 Almarai Company (Almarai) Initiation | KSA | Food & Agriculture Sector | Sep2012 Concentric diversification in focus • A leading dairy food & related stuffs’ producer – Almarai Company (Almarai) started its operation with the processing of fresh milk and Laban in mid 1970s with an aim to transform the Kingdom’s traditional dairy farming. Over the period of time, since the inception, the company went through several operational and investment restructuring. Consequently, the company’s operational sphere expanded from dairy milk business to other related product businesses which led Almarai to become a leading producer of dairy food and related products inside the Kingdom, Almarai has a capacity to produce and process around 2.4mn liters per day of milk and cattle...
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