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Business Strategies Matters

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Unit 2 Assignment MT 460Management and Strategy Section 03 Latisia Fairley September 3, 2011

Business Strategies Matter
Businesses began to realize the significance of using strategie planning as a discipline back in the 1950’s. Managers began to think systematically in a larger scope, and they knew that business strategies must be in place to keep their organizations afloat against immense competition and to expand their interests overseas. With long-term plans of action, business can achieve their goals and objectives. The fluctuating state of the world economy demands that businesses employ effective action plans to achieve their goals- this is where business strategy comes in. It highlights the needs of the business with a financial and human resources and the use of business intelligence to monitor business operations as a road map to success,
The most popular school of business strategy is the SWOT analysis. SWOT is a acronym for strengths, weaknesses, opportunities, and threats. It is a tool that helps a business establish strategic positioning of its goals and objectives. Through this form of strategy, the company can analyze both the external and internal factors that can affect business management. Competition dictates the use of strategic disciplines so that a company can position itself in the market with minimum collateral and maximum returns. Managers usually employ strategic management in carrying out technological changes in the company, spearheading innovative projects or when making important decisions that affect the stakeholders. Strategic tools help in deciding which business opportunities to explore, defining appropriate action plans to undertake, and helping to choose which value-added activities the stakeholders should carry out.
The adoption of business strategy will help identify the business needs and

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