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The following paragraph describes the feasbility of BYOD, specifically on technical, economic, and behavioural feasbility.
Technical feasbility determines the ability of a company in developing and/or acquiring the system. In this case, BYOD is easy to be developed and/or acquired. The pharmaceutical company could set a policy to forcefully requires all the employees to bring their own devices. However, issues on the compatibility of these devices and softwares with the exiting information system (IS) infrastructure should be closely monitor.
Secondly, the economic feasibility determines whether the positive economic benefits from proposed system, are worth the financial risk. Although implementing BYOD reduces company's operating costs, this includes hardware costs, support costs, telecom costs, and so on. But there are certain implied financial risk in BYOD, for example, as companies are required to protect both the company's and client's confidentiality of proprietary information, companies might need to develop new systems to monitor the use of employee's device (Jeff, Medcalf, Buckalew & Faria 2013). This is because these devices are used by employees for both personal and business purposes. Ultimately, the new monitoring systems will increase the operating costs. Besides than that, there are also costs on ensuring the devices and softwares are compatible with existing information systen (IS) infrastructure (Jeff, Medcalf, Buckalew & Faria 2013).
However, according to Cisco IBSG's analysis, the financial benefits from BYOD outweight the costs of implementation (Jeff, Medcalf, Buckalew & Faria 2013). Cisco IBSG's analysis shows that on average, companies are generating average net annual benefits of about $350 per mobile employee, by implementing Basic BYOD (Jeff, Medcalf, Buckalew & Faria 2013). These benefits come from not only cost savings from operating costs, but the implementation of BYOD also raises the productivity of employees, by enabling mobile employees to contribute more value. This has ultimately lead to a financial benefit of average $350 per mobile employee.
Lastly, the behavioural feasbility determines the human issues in implementing BYOD. The implementation of BYOD not only saves costs, but it also appeases workers. According to Xigo's 2012 "Mobility Temperature Check", employee are happy with using their own devices, instead of devices provided by companies (Bell Techlogix n.d.). BYOD gives employees a choice on devices and softwares they prefered, and familiar with, to perform work-related tasks. The satisfaction will ultimately lead to improved productivity, which enhances the profitability of a company (Bell Techlogix n.d.). Finally, BYOD can also acts as a selling point for companies to hire new and talented workers (Bell Techlogix n.d.).

( 427 words )

References
Jeff L, Medcalf R, Buckalew L & Faria F 2013, The Financial Impact of BYOD: A Model of BYOD's Benefits to Global Companies, Cisco IBSG Horizon, retrieved 3 February 2015, http://www.cisco.com/web/about/ac79/docs/re/byod/BYOD-Economics_Econ_Analysis.pdf
Bell Techlogix n.d., The Real Benefits of BYOD, Bell Techlogix, retrieved 3 February 2015, http://www.belltechlogix.com/generated/uploads/BellTechlogix_RealBenefitsOfBYOD%281%29.pdf

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