...Received | Points Allowed | Expectations | Executive Summary | | 10 | Concise, no more than a half to three quarters of a page. | Originality | | 15 | Paper is an original work, and contains little content (very minimal, if at all) from team analysis reports or other submissions. | SWOT | | 20 | Each section clearly labeled, focuses on tactical and strategic management issues, and does not recount videos or issues with individual employees. | Market Analysis | | 20 | Market research and analysis on the state of the online shopping and gaming market: Size of market, demographics, market trends, potential , etc. | Competitive Analysis | | 20 | Market research and analysis on the state of CanGo’s competitors in various market segments. Research at least three competitor’s product and service offerings, detail their relative strength and weaknesses vs. CanGo. | Financial Analysis | | 20 | Analysis and recommendations of Can Go’s current financial state, the impact of your recommendations on the company’s finances, any necessary financial planning required. CanGo’s position vs. competition and industry average liquidity, debt, profitability and efficiency ratios – and what they all mean to the company. | Strategic Planning Recommendations | | 20 | Actionable market, competitive and financial guidance to the CanGo board supported by research, facts and figures – not generalizations. Ethics and social conscience should be considered and included | Conclusion | |...
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...organizations plan, create and achieve their objectives. We offer a professional team approach that can bring balance to any organization. The Manhattan Project Company’s consultants specialize in specific areas which include services such as SWOT analysis, sales and marketing, competitive analysis, finance, strategic planning and many others to assist any organization with their needs. We invite business owners and organizations to choose our services and let us show you how we can help you enhance your business. Introduction CanGo’s executive management has contracted with The Manhattan Project Company to provide consulting services in order to understand how to grow its business. We have looked at some areas within the organization and found a few key areas that will assist the company in reaching its goals. SWOT Analysis Strengths: CanGo has turn out to be one of the fastest growing online small business companies. CanGo has different variety of products to offer. They have labeled themselves as “the customer”. By doing this it permits them to keep the question “what do we want” in the front position of the attentions all while concentrating on recognizing the consumer’s requirements and requests. The employees at CanGo showed robust commitment in supporting company’s goal. Staying competitive coupled with strong customer satisfaction is of high importance. Innovation is present that will help CanGo’s ability to maintain continuing growth. Weaknesses:...
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