...Sam’s Club Analysis Zhiyue Huang MKTG 437 Final Paper zhiyue huang Sam’s Club Analysis Zhiyue Huang MKTG 437 Final Paper zhiyue huang Executive Summary Sam’s Club warehouse wholesaler has been selling low priced, bulk items, under their parent corporation of Walmart, since 1983. Sam Walton had the vision of a place where small business owners could go shopping for the items that they need in order to run their company with a low price mark-up and dependable membership service quality. This analysis will separate with seven parts to show the result of the Sam’s club: Executive Summary, Brand/Store background, SWOT Analysis, Company position, Target Market, five mix retail consideration and conclusion. I will combine the customer experience and review with in the internet and people around me to deep find the strategies of the Sam’s club Currently, “nearly 600 locations are not only terrific places to save money, but also destinations for solutions that can help ease a busy schedule. Whether stocking a pantry or a business, selecting new electronics or getting ready for a party, our Members count on Sam’s Club as their source for the products and services they need to keep things running smoothly” (Sam’s Club Inc., 2010). Brand/Store Background Sam’s club is a subsidiary of Wal-Mart that is the largest retail stores chain around the globe. The Sam’s club is member specific and its existence dates back to 1983. Sam’s club’s name is affiliated...
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...Fight Club "There is enough on earth for everybody's need, but not for everyone's greed.” Mahatma Gandhi This quote fits perfectly on me. Even though I have enough clothes to last an entire lifetime, yet I keep finding myself at the mall, buying things I simple do not need at all. And I am not the only one, millions of people is doing the same thing. It is because we need certain things: we desire different certain things. Now what is that problem called? Consumerism. Modern society is based on different things. But one of those things, consumerism, has been growing majorly over the past couple of decades, mainly in America. Americans consume exponentially more than any other country in the world and are the leaders in waste production and It’s not only depression - that is harming the over consumers, it’s also creates lifestyles disease. In many people lives it’s controlling their lives. For a lot of people their main concern is how other people seen. “The things you, end up owning you” – that is a quote from fight club. Fight club is a book/film who shows consumerism at its worst form. The main character is first in the film, completely controlled of consumerism, which is described later in the essay. The book Fight Club is written by Chuck Palahniuk, it was later turned into a film. The Film/book is about a nameless narrator who works for a major car manufacture how can’t sleep. He has insomnia. He stumbles across different types of support groups. They make the...
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...Curiosity about patterns and techniques led me to an unexpected love for art. In elementary school, I began my admiration for art's beauty and process of creation, thus I was selected to be a member of the Art Club. The club sponsor, Ms. Atkinson was an exceptional art teacher, she facilitated our development with a variety of styles and techniques, as well as encouraged the use of numerous materials and mediums. During our last year, we were replicating the legendary Masters, such as Van Gogh's "Sunflowers" and "The Starry Night", and Monet's "The Water Lily Pond" employing oils, pastels and watercolors. Our club took part in the creation of the first ever student mural at the school depicting the diverse community and varied pursuits of...
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...rights should be neglected. Similar to the British-Americans during the Revolutionary War, the pioneers of the Civil Rights Movement sought equal rights and freedom. Prominent civil rights leaders brought new ideas to the world, dreaming up ways to eliminate an archaic mentality. Ultimately, without the reinforcement of society, advancement would have never occurred. The compelling works, “The Politics of Slavery” by Louis Menand, and “Letter from Birmingham Jail” by Martin Luther King Jr., took impactful steps toward society’s quest for the good life by examining how individuals unite to achieve civil rights. Louis Menand brought together the thoughts of multiple notable individuals in his Pulitzer Prize winning novel, “The Metaphysical Club”. His first chapter, “The Politics of Slavery”, contains the writings of Oliver Wendell Holmes Jr., revolving around Holmes’ experience with racial prejudice as a white man. Holmes believed in equality, which developed his central argument that the misallocation of black individual’s rights should be not be allowed. Being a strong abolitionist, he did not agree with the Fugitive Slave Act. It declared that all escaped slaves must return to their masters, taking away the “good life” and personal rights of escaped slaves. William Lloyd Garrison, a renowned journalist and social reformer, took part in a peaceful protest of the Fugitive Slave Act by writing in his newspaper The Liberator, demanding the immediate emancipation of all slaves (Menand...
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...Sundale Club Case Analysis The company had gained a prestigious reputation and was highly recommended. A waiting list was established in order to accommodate future club members. The company’s reputation really started to suffer in the past few months of hiring a new activity manager. While reading this case study I noted several problems that were caused by an employee’s behavior toward club members and colleagues and the failure of top level management to handle the issues appropriately. Key employees where lost due to the inappropriate handling of the situation. This paper will discuss the micro, macro problems, causes, the systems affected, alternatives, and recommendations on how the issues should be handled. Macro Problems The first concern is what will Sundale Club do to gain more members in order to keep its doors open? They will have to analyze the situation and make some big decisions on changes that will have to be made in order to regain a prestigious reputation. They will have to reevaluate the staff. Second what will Sundale do if they continue to lose members and have to close their doors? Micro Problems Due to the complaints from the staff and club members about Chuck Johnson’s inappropriate advancements towards them, and the miss handling of this situation by Ted Ellis, as well as the untimely promotion he received, the first concern here is whether or not Bob Watts will agree to meet with Pat Franklin and the athletic department with the exclusion...
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...Description: The “Fight at the Investment Club” is a case that has shown me how one person can have the ability to manipulate others into doing the things that they may want done. The individual in this case is a man by the name of Lenn Width. Lenn Width was the one who always had the final decision in what the “Golden Years Investment Club” would invest in and his method has been proven based off of the great track record that the club has had over the past 34 years. The Golden Years Investment Club is a club that is primarily made up of middle aged professionals and retirees and a new comer by the name of David Korn. David Korn became a member of the group after attending a presentation by the “Golden Years Investments Clubs” leader Lenn Width. After a year of being in the club Korn started to get frustrated with the way that Width was running the way that the company was investing their money in and it was becoming frustrating. Throughout the year of frustration Korn would bring up more and more of his ideas on where the club should invest. Now yes of his ideas showed of being possibly good choices, but there were a few that would not have panned out if they invested at the time. As time went on and after hearing all of the different investments that Korn wanted the club to invest in Width started to see that he may be losing his power of having the final say and seeing he knew he had to do something to stop that. Width had decided that it was time to get rid of Korn and...
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...Jason Caprioni Professor O’Hara Sociology 12/10/15 Fight Club: Sociological Analysis Fight Club is one of the most bizarre but fantastic movies I have ever seen. The story starts about showing us the life of Jack (the mostly nameless narrator played by Edward Norton), attending a support group to help subdue his insomnia which emerges from his tasteless life and boring career as an office worker. He begins to attend many support groups, even though he is not diagnosed with any of those illnesses since it helps him feel better. Eventually, he meets Tyler Durden. The "two of them" create a men-only underground fight club which later evolves into Project Mayhem, while also creating soap from human fat stolen from liposuction clinics. While the...
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...Case Analysis: The Sundale Club Macro The Sundale Club us facing a decline in their memberships. While this usually would not have been a problem, because of the waiting lists that they previously would have had, it currently is a problem because there is a lack of interest in even joining. In addition to this, the athletic department is having issues. These issues are impacting both the activity department and mixed activity department. The last macro issue is the human resources department and their lack of involvement in the hiring, training and termination of employees. Micro Communication seems to be the biggest issue that the organization is facing. There is a lack of communication between managers and staff. The staff is not happy and seem to be discouraged because of the actions of Mr. Johnson. In addition, even though the members have been complaining and some have left the club, there has still not been much action taken against Johnson. The relationship between Mr. Ellis and Mr. Johnson is too personal to use in a professional setting. Many members of the organization are afraid to “rock the boat” as they do not want to put their own employment in jeopardy. When Ms. Franklin was overlooked for a promotion that was then given to Mr. Johnson, favorites were being played. Experience and qualifications are not being utilized in the promotion agenda, and the employees are beginning to see how loyalty and dedication have no say on the career they are trying to build...
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...The Sundale Club Case Analysis The Sundale Club is the largest athletic/social club in the city. It has been operating for many years and has a prestigious reputation (Brown, 2011, p. 253). Sundale at one time they had a waiting list for memberships, which had slightly fewer than 1,000, but in the last couple of months memberships have dropped and there is no longer a waiting list. Bob Watts is considering a membership drive to fill unexpected membership vacancies (Brown, 2011, p. 253). Macro What Sundale Club is facing is the decline of memberships. This has not been a problem until recently, because of the waiting lists that they previously had, at this time there seems to be a lack of interest in joining the club. The athletic department is having issues as well. This is impacting both the activity department and mixed activity departments. Another macro issue is the human resource department and their lack of involvement in the hiring, training, and termination of employees. Micro Communication seems to be the biggest issue that the organization is facing. There is a lack of communication between managers and staff. The staff is not happy and seems to be discouraged because of the actions of Mr. Johnson. Though the members have been complaining and some have left the club and nothing has been done about Mr. Johnson’s actions. The relationship between Ted Ellis and Mr. Johnson is too personal in a professional environment. Many members of the organization are afraid...
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...The Sundale Club Case Analysis The problems that are festering at the Sundale Club seem to be deriving from a lax in organizational accountability. From an organizational point of view, accountability is one of the mainstays of organizational health. Roger Connors, CEO and New York Times bestselling author of “The Oz Principle” states; Accountability is the guiding principle that defines how we make commitments to one another, how we measure and report our progress; how we interact when things go wrong, and how much ownership we take to get things done... If accountability is not working in your organization, then every effort toward performance improvement will be inefficient and ineffective (Connors). This lax in accountability begins at the top with Bob Watts, the Director of The Sundale Club. Bob Watts is due to retire next year. It is this impending departure from the company that encourages his unwillingness to engage the issue at hand. The issue in question is Ted Ellis’s unwillingness to address an issue causing disruption within the organization. Ted is the Athletic Director, and answers directly to Bob Watts. Bobs accountability detachment gives Ted Ellis the green light to ride roughshod over the subordinate managers. Below then, is an assessment of the existing problems at Sundale. Overall Problems: 1. Lax in organizational accountability a. Due to impending retirement, top management has become a lame duck leader. 2. Fragmented vision a. Sundale...
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...1. Describe a community of which you are a part (your school, your neighborhood, your family, your church, an organization, etc.) and tell us why it is important to you. Feminism club plays a crucial role in my life because it provides me with a platform to further the rights of minorities like myself. Within the club, I strive to create a safe space for members to comfortably talk about problems revolving around body image, sex trafficking, LGBTQ rights, and other prominent issues. As the president of feminism club, I am responsible for curating the discussions and activities that take place each week. In order to create a well-rounded plan for each meeting I incorporate projects that each member can get involved in. The work that we do even...
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...Background The Sundale Club is the largest athletic/social club in the city. It has been established for many years and has a prestigious reputation. Currently, the membership is slightly under 1,000. Sundale once had a waiting list for those wishing to join, but in the past few months the list has been exhausted and the director, Bob Watts, is considering a membership drive to fill unexpected membership vacancies. Alice Smith was thinking about her modeling job on her way home that evening. Today had been dandy. Ted Ellis, the athletic director, had fired Pat Franklin, who had worked for Sundale for nearly nine years. The Problem The whole mess started five months ago when Ellis hired Chuck Johnson to become the men’s activity manager. Shortly after Johnson arrived, rumors started that he was a homosexual. Two of the members complained to Frank Havens, the assistant athletic director, that Johnson had made verbal passes at them. Ted Ellis and Johnson were close friends, so Havens was reluctant to approach his boss with this problem. During the next few years more incidents involving Johnson’s behavior were reported by various staff members to Havens, in addition to complaints from club members. Havens could sense that his staff was wondering why he had not done something about the situation, and he was aware that seven of the male members had withdrawn from the club. Finally, he requested a meeting with Ted Ellis. The Meeting The meeting with Ellis did not go...
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... Though the works seem very different, there are many minor details in writing that can link two very different pieces together. In the book Fight Club by Chuck Palahniuk we see a young Narrators life, described through his own eyes, as we discover the truth of his false reality. In the book Wit by Margaret Edson we follow the life and death of a scholar faced with the battle of cancer. Though the two works sound very different, there are many similar elements that connect the two writings. We can see the similarities in ways, such as the layout of the book, and the main characters development in both....
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...The Sundale Club is the largest athletic/social club in the city. It has a prestigious reputation and has been established for many years. Currently, the membership is slightly under 1,000. Pat Franklin, who had worked for Sundale for nearly 9 years was fired by Ted Ellis, the Athletic Director. The whole mess started 5 months ago when Ellis hired Chuck Johnson to become the Men’s Activity Manager. Shortly after Johnson arrived, rumors started that he was homosexual. Frank Havens, the Assistant Athletic Director received a complaint from two members of the company that Johnson made verbal passes. Ted Ellis and Chuck Johnson were close friends, so Havens was reluctant to approach his boss with this problem. More incidents involving Johnson’s behavior were reported by various staff members to Havens, as well as club members. Havens could sense that his staff was wondering why he did not do something regarding the situation and was aware that 7 of male members had withdrawn from the club. He then requested a meeting with Ted Ellis. Unfortunately, the meeting did not go well. Ellis was very defensive about Johnson. Havens talked to Bob Watts about the meeting he had with Ellis earlier. Watts was due to retire next year, so he did not want to rock the boat in the final days of his tenure at Sundale. Watts tried to convince Havens that it was just a silly rumor. Frank’s working relationship with Ellis has became very awkward, and he continued to receive pressure from below. Within the...
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...his boss who’ll do the presentation. While he does that, the narrator tells us about fight club and its eight rules. The first and second rule is that you don’t talk about fight club. The following rules are that when someone says stop, or goes limp, the fight is over, two men per fight, one fight at a time and no shoes or shirts are allowed during fights. The fights go on as long as they have to, and if it’s your first night at fight club, you have to fight. Fight club used to be just Tyler and himself, pounding each other, but it grows and is now held every Saturday. The story takes place at an office at the narrator’s work. It’s not directly written that it takes place there, but the reader can assume so by the fact that the narrator and his boss are doing a presentation for their client Microsoft. The narrator describes the location of fight club as well, which is set in the basement of a bar, after the bar closes on Saturday night. The basement is portrayed as dark with a single lamp. The lamp is placed in the middle of the room where the fights take place. That contributes towards creating an atmosphere where it’s the fight that’s in focus. The narrator of the story is also the protagonist. He lives two lives, “Who I am in fight club is not someone my boss knows” ; one as a recall campaign coordinator and one as a member of fight club. Before starting fight club, he was bored with his life and he felt that his “life just seemed too complete” . He starts...
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