Premium Essay

Competitive Analysis Paper

In:

Submitted By beautifull215
Words 276
Pages 2
In a market where that are so many different competitors, Coca- Cola continue to dominate the industry with their innovative products and strategies. However, that could change in the blink of an eye. There are many issues and situations that could affect their competitive edge and their profitability, one being that in reality they are in a Monopolistic competition with other competitors. Monopolistic competition can be defined as a market structure where there are many that sell distinguished products that set them apart from the rest and has limited barriers to enter the industry. According to Colander (2013), “Because there are numerous sellers it gives monopolistic competition its competitive edge. However, product differentiation gives it its monopolistic aspect. In this viable market, the merchandise that are sold aren’t standardized, as in perfect competition; they are slightly different. Irish Spring soap is different from Ivory, which in turn is different from Yardley’s Old English.” The same knowledge can be applied for the soft drink industry. Coca Cola is different from Pepsi, as it is also different from 7up & etc.
Coca Cola has one of the largest corporations globally and through each of their global divisions, their goal remains to maximize their growth and increase profitability for their investors. Marketing, advertising, pricing, technology, and valuing their consumers need are all key essentials that will aid Coca Cola in this industry. Although there are many different competitors in the soft drink market each of them have products that set them apart from the rest.

Retrieved from
Colander, D.C. (2013). Microeconomics (9th edition), New York, NY: McGraw – Hill
Coca Cola FEMSA. (2015). Retrieved from

Similar Documents

Free Essay

Vwap Algorithm

...Competitive Algorithms for VWAP and Limit Order Trading Sham M. Kakade Michael Kearns Computer and Information Science University of Pennsylvania Computer and Information Science University of Pennsylvania kakade@linc.cis.upenn.edu mkearns@cis.upenn.edu Yishay Mansour Luis E. Ortiz Computer Science Tel Aviv University Computer and Information Science University of Pennsylvania mansour@post.tau.ac.il leortiz@linc.cis.upenn.edu ABSTRACT We introduce new online models for two important aspects of modern financial markets: Volume Weighted Average Price trading and limit order books. We provide an extensive study of competitive algorithms in these models and relate them to earlier online algorithms for stock trading. Categories and Subject Descriptors F.2 [Analysis of Algorithms and Problem Complexity]: Miscellaneous; J.4 [Social and Behavioral Sciences]: Economics General Terms Algorithms, Economics Keywords Online Trading, Competitive Analysis, VWAP 1. INTRODUCTION While popular images of Wall Street often depict swashbuckling traders boldly making large gambles on just their market intuitions, the vast majority of trading is actually considerably more technical and constrained. The constraints often derive from a complex combination of business, regulatory and institutional issues, and result in certain kinds of “standard” trading strategies or criteria that invite algorithmic analysis. One of the most common...

Words: 9064 - Pages: 37

Free Essay

Candidate Position Paper and Competitive Analysis

...Candidate Position Paper and Competitive Analysis I. Candidate biography Personal information Education Trump’s full name is Donald John Trump. He was born on June 14, 1946, which puts him at 69 years old. He was born in Queens, New York. Trump has been married three times, and has five children. In total, his parents had five children; he was the fourth of them. When Trump was thirteen he was sent to the New York Military Academy, where he was successful both socially and academically. Graduating in 1964 he was both a star athlete and a student leader there. He then entered Fordham University and two years later transferred to the Wharton School of Finance at the University of Pennsylvania, from which he graduated in 1968 with a degree in economics. Business Experience While Trump was in college, he began working with his dad during the summer. Shortly after graduating he joined his dad’s company, “Elizabeth Trump & Son”. Following this in 1971, Trump was given control of the company. He later renamed it, “Trump Organization”. Here are some of the places he was able to open up in the following years: The Trump Tower on Fifth Avenue, developed a casino property on the boardwalk for Holiday Inn/Harrah’s, had a partnership with Holiday Inn Corporation before buying it from them, purchased a Hilton Hotels casino-hotel in Atlantic City, and also acquired the largest hotel-casino in the world, the Taj Mahal at Atlantic City. He also bought the Eastern Air Lines...

Words: 1542 - Pages: 7

Free Essay

Paper

...Environmental Scan Paper The business environment of an organization reveals much about its competitiveness and the possible influences on the success of its strategies. The focus of this paper will be an environmental scan of the internal and external environments of two real-world firms, their competitive advantages and company strategies for creating value and sustaining competitiveness, measurement guidelines for verifying strategic effectiveness and their evaluation. Internal and External Environments Environmental scanning of the internal organizational environment focuses on company culture, employee-employee, manager-employee, and manager-manager, manager-shareholder interactions, in addition to organizational structure, natural resources’ access and brand awareness, among others (Schneider, 1995, p.70). Environmental scanning of the external organizational environment focuses on the analysis of the industry/immediate environment, national, and macro-environments. Analysis of the industry environment appraises the competitive Environmental Scan Paper The business environment of an organization reveals much about its competitiveness and the possible influences on the success of its strategies. The focus of this paper will be an environmental scan of the internal and external environments of two real-world firms, their competitive advantages and company strategies for creating value and sustaining competitiveness, measurement guidelines for verifying strategic...

Words: 1088 - Pages: 5

Premium Essay

Coach Inc. in 2012

...Seminar in Management – MBA – Fall 2014 – PAPER GUIDELINE Research Paper # 1 – “Coach Inc. in 2012. Gamble et al., pp. 287-298. This paper is worth 25% of total grade, due Monday September 29th via the “Assignments” link on the Blackboard no later than 11:00 p.m. After 11:00 p.m. the link will no longer be operational. PAPER WILL NOT BE ACCEPTED VIA EMAIL. Make sure that you understand and follow the instructions in “A Guide to Case Analysis” posted in the “Course Documents” link. Please remember that analyzing a case does not mean to write up a history of the firm - please refer to the “Guide to Case Analysis” p. 2, under “Identification.” The Coach case provides an excellent example of a best-cost strategy discussed in Chapter 5. It contains ample information to conduct an industry analysis: dominant economic characteristics, driving forces, Porter’s Five Competitive Forces (chapter 3), SWOT analysis, VRIN framework (chapter 4), five generic competitive strategies (Chapter 5), etc. Start with an analysis of the industry (reading the case you will recognize the other companies in the industry) – identifying the dominant characteristics, doing a five forces analysis, assessing the impact of driving forces, and identifying the key success factors. Then you can proceed to look at the company’s strategy, do a SWOT analysis, and conclude with recommendations. The following questions MUST be addressed in the case analysis: 1. What are the defining characteristics...

Words: 1060 - Pages: 5

Premium Essay

Competitive Advantage

...Competitive Advantage Paper Name University of Phoenix MGT/498 Strategic Management Instructor Date Competitive Advantage Paper Riordan Manufacturing Incorporated engages in plastic injection molding with operations both in the United States and China. As an industry leader, Riordan is in the process of identifying strategic factors in the internal and external environment. The goal is to develop long-range plans to manage resources as well as the opportunities and threats present in the environment. Emerging markets of Asia, some in South America, and in Europe expects to bring in demand for more products. These markets deeply affected by lifestyle changes ushered in by the new age of multimedia, economic growth, industrialization, and growth of personal income will power the expected growth for plastics and other consumer products. Competitive Advantages and Strategies Riordan is a company with business across the globe. Similar to companies like McDonald’s and The Gap, Riordan receives a great deal of pressure to maintain technological perks to the customer, treat the employees well, and support efforts to enforce the protection of the environment. As a global company, special interest groups sometimes have a louder voice than the public; these groups will request, almost demand, the support of the business within the community. For Riordan to remain competitive the company has been very supportive of special interest groups to...

Words: 1318 - Pages: 6

Premium Essay

Isfm 300 Case Study, Stage 1 Business Environment Analysis

...ISFM 300 Case Study, Stage 1 Business Environment Analysis Click Link Below To Buy: http://hwaid.com/shop/isfm-300-case-study-stage-1-business-environment-analysis/ Before you begin this assignment, be sure you have read the “UMUC Haircuts Case Study” and be sure to take a look at the “Walmart Example.” Overview of Business Environment Analysis for UMUC Haircuts UMUC Haircuts has been in business since 1995 and has seen an increase in competition from a variety of competitors, as described in the Case Study. With the news that a Hair Cuttery is likely to open only five miles away, Myra, the owner of UMUC Haircuts, is concerned and has begun analyzing her situation and what could be done to remain competitive in this changing environment. She has recognized that scheduling her employees and her customers is causing her problems, and she thinks she should focus on that first, as it is fundamental to her business. Myra also believes that there must be a technology solution that could help her run her salon, but she has no idea where to start. You are a Systems Analyst, and Myra has asked you to help her with determining how she can improve her business. Myra has requested, specifically, that youverify and provide added support to her own analysis that has resulted in the identification of a Strategy for Competitive Advantage and a Business Process for Improvement. This will be the basis for defining business and systems requirements for an IT solution.This Strategy...

Words: 2447 - Pages: 10

Premium Essay

Strategic Managment

...Diploma in Business & Graduate Certificate in Business)Strategic Management467943Semester One 2013 | TABLE OF CONTENTS Item | Description | Page | 1 | Welcome to Paper Overview Paper Level & PointsHours TaughtDelivery ModeIndependent Study | 3 | 2 | Teaching Team & Contact Details | 3 | 3 | Paper Information 3.1 Pre-requisite Requirements 3.2 Paper Aim3.3 Learning Outcomes 3.4 Content | 34 | 4 | AUTonline Programme Organisation | 4 | 5 | TextsRequired TextsRecommended Texts | 4 | 6 | Weekly Programme | 4 | 7 | Assessment InformationBusiness Assessment & Study HandbookExtensions and other Special Consideration Applications (SCAs) Assessment StructureExam Timetable Location Pass RequirementsAssessment DetailsPeer Assessment FormMarking guides | 55556777-111213-15 | 1 Welcome to Strategic Management of the Bachelor of Business, Graduate Diploma in Business, Graduate Certificate in Business and BBus Conjoint Programmes. You are expected to read the contents of this study guide, also available on AUTonline under “All My Courses”. This paper runs for 14 weeks (12 in class and 2 reading/exam weeks), and has one 1.5 hour lecture per week and one 1.5 hour workshop. Students will be required to supplement each hour of class with 3-4 hours of their own work. This is a level 7 paper, worth 15 points. 2 Teaching Team and Contact Details Teaching Team | Phone | E-mail Address | Office Hours | ...

Words: 3257 - Pages: 14

Free Essay

Gap Analysis

...Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications University of Phoenix Gap Analysis: Global Communications This paper identifies the key issues faced with Global Communications’ declining marketability and competitive edge and revenue. In addition, as a result of its current state, this paper will discuss steps taken by the company to overcome their shortcomings and the reaction to the strategies implemented while also providing several alternative solutions in the end state vision. Situation Analysis Issue and Opportunity Identification By reviewing the Global Communication scenario, several issues were immediately identified. First and foremost, were the underlining symptoms of the declined market value of the company, thus leading to the decreasing stock value. From my experience with working in corporate arena, the decrease in market or stock value leads to pressure and concern being placed on the company’s stockholders and executives. There is a sense of urgency to identify the problems that lead to the change in the market value and the possible solutions. Secondly, being in the telecommunications industry, there are several competitor companies. So in an effort to keep their competitive edge, Global Communications was faced with the problem of determining how to keep up and compete against competitive companies. This in itself presented a conflict, because difficult decisions had to be made in regarding...

Words: 1881 - Pages: 8

Premium Essay

Firm Research

...Firm Research Donna Wright Strayer University Business Strategies and Proposals BUS 505 Dr. Evangeline Jefferson April 20, 2013 Firm Research Introduction The purpose of this paper is to examine Firm Research. In developing this paper concepts will be identified in the areas of describing a small-business line of business (LOB); determining which government procurement opportunity is aligned with the LOB using the Federal Business Opportunities Website; the firm’s current strategies and assessing the strategic success using financial figures or “soft” indicators as the background; providing a SWOT analysis to determine the internal and external factors in servicing the federal government and utilizing a gap analysis in satisfying the expected requirements; and creating an action plan to fulfill the expected requirements based on the gap analysis. According to ("SBA", 2013) the U.S. government is the world's largest buyer of products and services. Purchases by military and civilian installations amount to nearly $200 billion a year, and include everything from complex space vehicles to janitorial services and cancer research. In short, the government buys just about every category of commodity and service available. By law, federal agencies are required to establish contracting goals, such that 23% of all government buys are intended to go to small businesses. In addition, contract goals are established for women-owned businesses, small disadvantaged...

Words: 1128 - Pages: 5

Premium Essay

Mgt 488 Entire Course Global Business Strategies

...One: Strategic Business Continuity and Internal Risk Assessment Details Due Points Objectives 1.1 Identify key firm capabilities. 1.2 Describe the components of sustainable competitive advantage. 1.3 Analyze the influence of the organization on strategic business continuity. Readings Read Ch. 3 of Strategic Management: Competitiveness and Globalization, Concepts and Case. Participation Participate in class discussion. All Days 1 Discussion Questions Respond to three discussion questions. Days 3, 4, 5 3 Weekly Summary Write a 300-350 word summary of how this week’s material relates to you professionally and to organization. Post to Weekly Summary Thread. Day 7 1 Learning Team Instructions Create the Learning Team Charter. Select one of the following Virtual Organizations to use throughout the course for strategic plan development: • Riordan Manufacturing • Huffman Trucking • McBride Financial Services Day 7 Individual Internal Risk Assessment Resource: University Library’s Datamonitor 360 Access the University Library’s Datamonitor 360 and look up one of the following companies: • Wal-Mart Stores, Inc. • Jet Blue Airways Corporation • Hewlett-Packard Company • The Home Depot Prepare a 1,050- to 1,750-word paper identifying the key capabilities of your selected company. • Discuss the firm’s strengths and weaknesses in marketing, human resources, management, research and development...

Words: 29510 - Pages: 119

Premium Essay

Marketing

...CAMPUS 04/01/2013 TO 05/06/2013 Copyright © 2011, 2010, 2009, 2008 by University of Phoenix. All rights reserved. COURSE DESCRIPTION THIS CAPSTONE COURSE INTEGRATES CONCEPTS FROM ALL PRIOR COURSES IN THE PROGRAM. STUDENTS APPLY THE CONCEPTS OF STRATEGIC PLANNING AND IMPLEMENTATION TO CREATE SUSTAINABLE, COMPETITIVE ADVANTAGE FOR AN ORGANIZATION. OTHER TOPICS INCLUDE ENVIRONMENTAL SCANNING, STRATEGIC ANALYSIS, CORPORATE SOCIAL RESPONSIBILITY, IMPLEMENTATION AND EVALUATION, AND RISK MANAGEMENT. POLICIES FACULTY AND STUDENTS/LEARNERS WILL BE HELD RESPONSIBLE FOR UNDERSTANDING AND ADHERING TO ALL POLICIES CONTAINED WITHIN THE FOLLOWING TWO DOCUMENTS:   UNIVERSITY POLICIES: YOU MUST BE LOGGED INTO THE STUDENT WEBSITE TO VIEW THIS DOCUMENT. INSTRUCTOR POLICIES: THIS DOCUMENT IS POSTED IN THE COURSE MATERIALS FORUM. UNIVERSITY POLICIES ARE SUBJECT TO CHANGE. BE SURE TO READ THE POLICIES AT THE BEGINNING OF EACH CLASS. POLICIES MAY BE SLIGHTLY DIFFERENT DEPENDING ON THE MODALITY IN WHICH YOU ATTEND CLASS. IF YOU HAVE RECENTLY CHANGED MODALITIES, READ THE POLICIES GOVERNING YOUR CURRENT CLASS MODALITY. COURSE MATERIALS BARNEY, J. B. (2007). GAINING AND SUSTAINING COMPETITIVE ADVANTAGE (3RD ED.). UPPER SADDLE RIVER, NJ: PEARSON PRENTICE HALL. MINTZBERG, H., GHOSHAL, S., LAMPEL, J., & QUINN, J. B. (2003). THE STRATEGY PROCESS: CONCEPTS, CONTEXTS, CASES (4TH ED.). UPPER SADDLE RIVER, NJ: PRENTICE HALL. PEARCE, J. A., II, & ROBINSON, R. B. (2011). STRATEGIC MANAGEMENT: FORMULATION...

Words: 2575 - Pages: 11

Free Essay

Bank of America

...Assessment of the external environment of the financial services sector; an internal/external assessment of B of A.; a strategy assessment; and recommendations to the Bank of America on how to maintain and strenghen its competitive position. Paper Introduction: strategic Management analysis bank of america Introduction The report presents the findings of a strategic management analysis ofBank of America Corporation a financial services company that participatesin most facets of the financial services sector Bank of America is anationwide financial services company in the United States and the companyis the country's third largest banking company when measure by totalassets behind CitiGroup in first place and J P Morgan Chase in secondplace Hoover's Inc This report begins with an assessment of the external Text of the Paper: The entire text of the paper is shown below. However, the text is somewhat scrambled. We want to give you as much information as we possibly can about our papers and essays, but we cannot give them away for free. In the text below you will find that while disordered, many of the phrases are essentially intact. From this text you will be able to get a solid sense of the writing style, the concepts addressed, and the sources used in the research paper. Reliability in Service|.2 |3 |.6 |4 |.8 |3 |.6 ||Delivery | | | | | | | ||2. 8 |4 |.32 ||customer acquisition system | | | ||6. High-level of consumer awareness|.1 |4 |.4 ||3. Strong and effective online |human...

Words: 1815 - Pages: 8

Premium Essay

Mgt 488 Entire Course Global Business Strategies

...One: Strategic Business Continuity and Internal Risk Assessment Details Due Points Objectives 1.1 Identify key firm capabilities. 1.2 Describe the components of sustainable competitive advantage. 1.3 Analyze the influence of the organization on strategic business continuity. Readings Read Ch. 3 of Strategic Management: Competitiveness and Globalization, Concepts and Case. Participation Participate in class discussion. All Days 1 Discussion Questions Respond to three discussion questions. Days 3, 4, 5 3 Weekly Summary Write a 300-350 word summary of how this week’s material relates to you professionally and to organization. Post to Weekly Summary Thread. Day 7 1 Learning Team Instructions Create the Learning Team Charter. Select one of the following Virtual Organizations to use throughout the course for strategic plan development: • Riordan Manufacturing • Huffman Trucking • McBride Financial Services Day 7 Individual Internal Risk Assessment Resource: University Library’s Datamonitor 360 Access the University Library’s Datamonitor 360 and look up one of the following companies: • Wal-Mart Stores, Inc. • Jet Blue Airways Corporation • Hewlett-Packard Company • The Home Depot Prepare a 1,050- to 1,750-word paper identifying the key capabilities of your selected company. • Discuss the firm’s strengths and weaknesses in marketing, human resources, management, research and development...

Words: 6810 - Pages: 28

Premium Essay

Case Study

...complete a Final Project. The Final Project is a definitive case analysis and is to be in the form of a written paper in APA format. The purpose of the Final Project is to assess the student’s learning accomplishments by demonstrating how well the student has assimilated the information learned in this and all other Business Management courses. The Final Project includes two definitive business case analyses. The successful student will be able to discern between relevant and irrelevant material and then apply the various business techniques and skills to thoroughly analyze the cases in relation to the questions posed. Students may use any material in the text, from other courses, in addition to original research in developing the Final Project, but every word (unless expressly quoted with appropriate credits given) must be that of the student submitting the paper. Information used from other course work must be appropriately referenced and cited. Students would be well advised to begin making notes immediately upon starting this course on how they will respond to the Final Project. Final Project Case #1: Complete a comprehensive APA formatted paper that includes a thorough analysis of the following questions. The first part of the Final Project is to be performed on the Herman Miller Inc. in 2012: An Ongoing Case of Reinvention Case in the text on page C-332. 1. What does the five-forces analysis reveal about the strength of competition in the U.S. office furniture...

Words: 576 - Pages: 3

Premium Essay

How Does the Resource-Based View (Barney, 1986, 1991; Peteraf, 1993) Explain Differences in Performance Among Firms

...for example Porter, who focus is on the environment of the firm, the RBV emphasizes on the impact of idiosyncratic attributes of the firm on its competitive position (Barney, 1991). Barney (1986) introduced the term of strategic factor markets in order to analyze the cost of strategy implementation and obtainable returns. Whenever a firm wants to acquire any resources, a strategic factor market arises. For instance, a company acquires a firm and pays for certain opportunity costs an amount of capital. This decision could either have a more positive, negative or an expected effect related to the strategy implementation cost and these differences have to be explained. Positive effect, i.e. competitive advantage, can be gained only if a market is not considered to be perfectly competitive, but heterogeneous. Therefore, a company should use a framework to help firms anticipate the imperfections in these markets. Firms can be responsive in two ways: first, firms aiming to achieve above normal returns from implementing market strategy have to be better informed concerning the future value of those strategies, i.e. have more accurate expectations than other firms acting in the same strategic factor markets. Second, firms have to analyze its’ competitive environment and its unique skills and capabilities. However, the environmental analysis contribute less in a better understanding compared to competitors, since the information is public and thus it can be expected that the competitor...

Words: 1467 - Pages: 6