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Competitive Strategies

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Team C Weekly Reflection

Mgt/498
October 14, 2013
B. Scott Finnell PHD MBA

Team C Weekly Reflection

This week Team C will discuss comforts and difficulties in the different topics in the chapter reading for this week. We will cover how these topic are relate to application in our fields. After some discussion we have decided that objectives 2.1 measure an organizations internal and external environments using environmental scanning and objective 2.2, Determine relevant business competitive strategies are the easiest parts of the reading this week to understand.
The team has decided that most difficult objective to understand is objective 2.4, choose measurement guidelines to verify strategy effectiveness.
The team believes that objective 2.1 is easy to understand because it encompasses environmental scanning, this just takes a good look at the organization to help determine the strengths, weakness, and resources available internally. In the reading we began to understand that environmental scanning involves studying an organizations industry or business field along with opportunities and threats from an external perspective. Our team came to the conclusion that 2.1 is basically like the SWOT analysis. Companies should use this objective to scan its market for opportunities and make the essential adjustments or change to remain competitive.
When the team analyzed objective 2.1, we had some question regarding how can an organization prepare for a new product, especially when it has not been launched. What are the steps and how are a company to prepare for a new or potential threat? Our Team C has analyzed the aforementioned questions and had developed solutions. One solution is that a company can launch a new product by just creating value from the onset to sustain a competitive advantage. Creating value is difficult sometimes especially, when

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