Introduction

The universal interest with regard to the impact of corporate actions on society and the environment has expanded notable in the past two decades, global feasible development now requires many prominent leaders in society and support sustainable economic growth.

Corporate Social Responsibility

Corporate social responsibility is or has previously by many been defined in terms such as: business ethics and corporate citizenship in the working environment, whether it is private companies or government entities and society. There is still ongoing debate on the proper mutual definition of corporate social responsibility. A very basic definition could be stated as “a commitment made by organizations to contribute to a better standard of living for its staff members, their families and society at large towards continuous economic growth” (Lockwood, 2004).

The concept was first brought forward in the late 50’s: nevertheless it was during the late 70’s that scholarly research started to take off.
“The centre of responsible business (CRB) explains CRS as being an extensive set of action, administration, procedure and practice that are at the very core of corporate culture, and the decision forming practice throughout an organization. This is all inclusive of the actions taken in the past and also the significance of the actions that will be taken in the near future. Corporate social responsibility is over and above charity and calls for organizations to take full responsibility for the effect of its actions on all its stakeholders” (Rettab, 2008).

A study of the Jumeirah Group of hotels gave me another meaning to define CSR...”the management of an organization’s beneficial impact on all stake holders and the environment is the result, which it operates from keeping all stakeholders in mind while conducting business”

The founder of corporate