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D1 Unit 10 Business Essay

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Task 5 D1 Evaluating how useful the research methods would have been to the business
Internal Secondary Sources
This will be useful for the business as they will be able to get data from the business itself. This method will give the business information but there are weaknesses.
The weaknesses of this research method would be that the business would have to spend a lot of time researching as the business would be holding a lot of information so it may be hard for them to decide which information to use. The business could be finding information whether or not to stop selling a certain product to the customers as it may not be selling or profiting the business. But the information which they have will be valid as it’s from the business itself. All of the sale figures of the products would be on the businesses system which the business would be able to access. …show more content…
This is because all of the information that the business will have will be valid and reliable to use. So the business may make the decision to stop selling certain foods as they may not be selling or they may try to promote them more by using special offers or offer a loyalty scheme when the customers buy the foods. This would then increase the sales of the foods which weren’t selling. The business would have got the information from the EPOS system so it would be reliable to use. So this would support them in the decision making as it would be reliable information to use and it would be facts and figures.
To solve the weaknesses the business should spend more time researching the information from their system to make sure it supports the business with their decision making as the business would have a lot of information and they wouldn’t be able to find the information in a short time

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