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Describing Characteristics of Good Information

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Describe the characteristics of good information. You should give realistic examples from for each of the characteristics.

Types of information
* Primary – collected by yourself
* Secondary – collected by a third person e.g. on internet
* Quantitative – numbers e.g. number of students in a class
* Qualitative – description e.g. colour

Characteristics for information
* Reliability
* Validity
* Timely
* Accessibility
* Relevant
* Right level of detail
* Accessibility
* Completeness
* Accurate

H/W – DUE: TOMORROW MORNING
* GIVE AN EXAMPLE FOR EACH – 5 IN TOTAL
* HAVE AN INTRODUCTION (TYPES OF INFORMATION ETC.)

* VALIDITY
If the information given is valid, it is said to be correct and to use for the purpose it was intended for. A realistic example for this would be information which you can trust has been supplied to you by a management. Valid financial information you can trust would be tax rates which were supplied to other companies from the Governments Tax Office.
ARA: The valid information has been supplied to you by the management in the Financial Department. The information that you would be able to trust would be the information about the Geography Department’s budget pricing given by the Financial Department.

* RELIABILITY
If the information given is reliable, it is said that you can rely on it to be correct. This means that this information came from a valid and trusted source. A realistic example for this would be information from your sales department that is supplied to the financial department on the sales figures for last month. As this comes from a source which you know about, it is reliable and is trusted.
ARA: the Principal, Mr Gary Lobbett, was announcing that there will be a charity fun run happening on the last day of term. As Mr Lobbett is well known and a person everyone knows about, people would be able to rely on the information given as he is reliable and trusted.

* TIMELY
Timely information means that the information is from the correct time period. Timely information would also be available whenever needed as it is currently available. A realistic example for this would be a Sainsbury’s manager wants to analyse current profit and loss, which means they will need to access the current sales figures and not the sales figures from 20 years ago.
ARA: Mr Spiller marked in everyone in his class for A Level Product Design onto the SIMS system. The attendance officer would then check the register to see if people are in or not. If Mr Spiller sent the information about his class 2 months ago, then the data that was given to the Attendance Officer would have been wrong.

* ACCURATE
If the information is accurate, it would help people make the correct decisions. A realistic example for this would be a sales department sent inaccurate sales figures to the finance department; this may result in incorrect tax calculations for the company. This would mean they would be in trouble.
ARA: The Art Department sent the total bill of equipment they need for a final exam that is coming up. If the Art Department sent the inaccurate total price to the Finance Department, then this may result in a massive reduction in the Art Department’s budget. This would mean they won’t have enough money to buy other things for the Department.

* RELEVANT
If the information is relevant, this means that the information is directly related to a business’ need. A realistic example for this would be that if a bakery was looking at the prices of metals, then this isn’t relevant information as they don’t need metal. However, relevant information for a bakery would be looking at the price of the ingredients that they need to buy in order to make their products.
ARA: the geography department was looking at the prices of watercolour paints, and then this isn’t relevant information as you don’t need watercolour paints for geography. However, relevant information for the geography department would be looking at the prices of exercise books and textbooks so they can use them in the classrooms.

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