...established designer to the point of annoyance. After reading the circulated example and seeing that, the author Chris Metcalf, started with the same viewpoint. I began to be swayed to the same train of thought, which had enlightened Chris. A sudden and drastic change in my thoughts leads me to see that this is, hopefully, my final year as a student designer. The final year, in which I can ask the questions, delve into, what is commonly believed to be, general knowledge within the design field. Immediately I sought to find a designer whom I could interview. Making a list of who was in the immediate area that could or rather would let me interview them. After exasperating all the contacts on my list, I turned to my lecturer for more contacts that he may know who would welcome the interview. At this point after sending out about fifteen emails to various design companies, firms and individuals around the Cape Town and its extended areas. I had learnt one thing, designers are busy people, so busy in fact that replying to an email is far too grand a task or perhaps not grandiose enough. Three weeks down the line and still no reply. With all contacts exasperated and the fear of asking the same people again might annoy them to the point of filing a case of harassment against me. I began to do what any designer in the face of failure would do – start designing an escape. A day or so later I realised through my intense planning that I did in fact know a designer outside Cape...
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...dining room. Interior design is a discipline that aims at arranging or designing all the interior of a space. It includes everything like flooring, windows, doors, walls, lighting, furniture, paints etc. The popularity gained by interior designers is because of the fact that people now want their houses, workplaces and offices to be very much comfortable yet aesthetically pleasing. All the basic needs should be fulfilled along with the beautiful outlook of the place. This is the job of the interior designer to decorate a given space in such a way that it caters all the necessary demands yet it looks beautiful and pleasing at the same time. The interior designer can be hired by any person or corporation. They may work on a small level for designing any house or at a corporate level by designing the entire building of a corporation. Now the major focus of the interior designers is on making the buildings look pleasing, beautiful and sustainable. The concept of sustainability is very important. There ideas should remain feasible for the generations. The biggest achievement of an interior designer is to win the heart of its clients by providing him with the best quality of work and satisfy him by using the things which he needed. An interior designer should have great command...
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...BUILDING BRANDS HAS BECOME A PRIMARY FUNCTION OF BUSINESS More and more it is becoming clear that organizations can no longer just make and sell products. Today they have to make products, build brands and sell them as one. It is because of this that designers have been introduced into the process of helping design the brands the organization sells. As the way an organization conducts business changes and the fragmentation of media channels continues, designing and building brands becomes harder. No longer can designers build a brand with some clever advertising that simply states the features and benefits of a product. Instead they have to consider the many dimensions of experiencing a brand and how to keep it all consistent. Because of all this, building brands for an organization has become a primary function of business, being as important as developing business strategy itself. Traditionally, the designer’s activity have been around developing a brand identity and branding materials based on it. Today, you’re involved in the development of strategies and you get to delve into the mysteries of a value proposition, the intangible benefits of a product and the emotional responses someone might have to a brand. It’s a broader scope of design than what it used to be. Creating a successful brand involves the careful blending of activities that includes business and brand strategy together with the design process and all the relevant participants. It is this effective collaboration...
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...detailed to this season – AW 2012 trends. During London fashion week, lot of new and well-established designers showcased cutting edge design in their fashion shows. During six days different silhouettes, colors, shapes and fabrics were seen. However, my report is looking more detailed at british based, Italian routed designer Antonio Berardi and his collection. Known for hard tailoring, Berardi showcased pieces that were similarly seen across other designer shows. Table of Contents 1.Introduction4 1.1.Silhouette4 1.2.Color6 1.3. Fabrics&Texture……………………………………………………………………………7 2.Designer Antonio Berardi9 2.1. Brand overview9 2.2. Range overview10 2.3. Range inspiration………………………………………………………………...11 3. Fashion Communication………………………………………………………………………………….12 3.1. Antonio Berardi Women…………………………………………………………………………..12 3.2. Dress for society………………………………………………………………………………...…….12 3.3. Sexuality and celebrity cult……………………………………………………………………….12 4.Conclusion………………………………………………………………………………………….………1 4.1. Way of seeing Antonio Berardi………………………………………………………………..…13 4.2. Designer of the future………………………………………………………………………….…14 References………………………………………………………………………………….…………….…15-16 1.Introduction It was from 17th till 22nd of February when elaborate catwalks were shown and well established as well upcoming talented designers showed their creative talents. London is known for its diverse culture and that might be one of the...
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...I personally view a lot of things as art. I love to shop, so therefore I guess my favorite art design would have to be fashion design. Fashion design is art to me because of the way the designer is able to capture our attention just through a piece of fabric. I enjoy bright colors, which seem to catch my eyes. I respond to a work of fashion design by the way a design is put together. How I look in the garment when I put it on. I also think about the shoes, and accessories that I would chose to compliment the garment. I also take in the consideration of the materials used to make the garment. Will it fade easily? How will I clean the material? All these things help to aide in me choosing my design. Formal qualities when it comes to fashion to me would depend on the occasion. So most fashion designers already have their personal ideas about what type of occasion a certain design would be used for. Me personally I it depends on the function I’m attending, so formal qualities are important only to a certain degree. Now content is very important when it comes to fashion. Fashion designers have to be put a lot of thought into the content of their materials. To establish good content, fashion designers have to capture the beauty and be fascinating in choosing a specific design. I feel as if content and formal qualities should not be in subservient of each other because they are equally important, especially in the field of...
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...works” -Steve jobs Designing for Dollars (Design Investment Decisions) Would you characterize product design decisions as structured or unstructured problems? A mix. Product design is a balance of art and science. The first thing designers do on any new product design is to explore its basic form (what it looks like). This is not a scientifically structured phase, rather it relies on one's having a "good eye" for aesthetic. Once that's finished, then the structured phase begins: defining geometry, understanding the interfaces, applying appropriate materials, etc. Ultimately product development is a back and forth iteration with both structured and unstructured phases. 2. Describe and evaluate the process Chuck went through to change the way design decisions were made. Describe and evaluate the company’s new design decision process. Making great decision of a consumer product is a critical challenge for the companies. In case of failing the customer, it leads to the decrease in market of that particular product. For example, according to this case study, the product designer Mr. Chuck Jones is realizing that the process of making design decisions should be improved. But the difficulty is the extra cost occuring of 5 dollars and being asked by the management what would be the return on investment, and he doesn't have any answer to that. Chuck surveyed other design centric companies...
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...Things like skirts and dresses naturally have this sort of element, but designers often find ways of playing with angles and lengths to make the garment more artistic and interesting. Draping also finds its way into other garments, particularly shirts and coats. Fashion trends often feature angular, billowing, or otherwise distinctive fabric “falls,” either to attract attention or to say something about the wearer’s style and taste. They can be added to clothing for men, women, or children, and can be used in just about any garment. Many designers choose to experiment with the way fabric hangs, but there are also objective ways to measure this feature, both for creation and wearing purposes. Basic Idea Making clothing can be a somewhat involved process, and there are a lot of things the designer needs to consider. Draping is one of the most important. Different fabrics have different weights and textures, and as such they fit differently and hang differently from the body. Something like silk that is really smooth and almost slippery necessarily hangs differently than something made of muslin or stiff cotton. Designers and creators usually take these and other factors into account when creating garments; they also usually play a role when it comes to things like sizing determinations so that a certain look can be consistent from size to size. Creation and Conception Draping usually begins with a designer taking a basic garment and putting it on a dressmaker's model. The garment...
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...as the catalyst for society’s environmental awareness. Following this introduction, McDonough illustrates how society has yet to take into consideration the harmful effect their products have on not only the environment, but on our very children as well. He clearly articulates the problems designers are facing, but are ignoring, through his “rubber duck” example. Upon describing the problems of the present mentality behind designing products, McDonough shows a short clip which suggests that there is a solution. He then goes into asking what the fundamental question for designers is. In other words, what are their intentions? Once their intentions are clarified, then steps can be taken to pursue projects which complement their intentions. The intention of a designer must be to create something that promotes economic and environmental prosperity; anything short of that will lead to problems, as we have clearly seen. The main focus is then turned onto architecture. McDonough uses examples to illustrate how the structures of buildings are environmentally unfriendly; they do not satisfy the designer’s intentions. Therefore, change must be implemented. To fully satisfy their intention, designers are challenged to create products that are essentially alive, i.e. it must be able to grow, use free energy from sunlight, and have an open metabolism....
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...NAOTO FUKASAWA: An Industrial Designer Prepared by Rachelle Angelica Oh Design Formation DSGN 1200 – Design Explorations II Langara College 100 West 49th Avenue, Vancouver, BC Canada V5Y 2Z6 BIOGRAPHY Naoto Fukasawa, a Yamanashi Prefecture Japanese-born industrial designer in 1956, began his life as an emerging designer during his first year at Tama Art University, Tokyo in the late 70s. “People who make others happy through industrial products.” A phrase Fukasawa found in a textbook clearly defined his career. Having graduated from Tokyo’s Tama Art University in 1980 majoring in art and 3D-design, Naoto then moved onto designing for Seiko Epson. There, he designed several products that involved micro-technology such as wristwatches, wrist-televisions, and mini-printers. After which, he went to move on and join ID Two in 1989 at San Francisco, United States. He designed and worked on numerous Silicon Valley computing and electronics and related products. He also involved himself in Apple’s design language and concept. Fukasawa returned to Japan to head IDEO’s Tokyo office and be a design consultant to major companies in Japan. He also began conducting a series of workshops for young designers called “Without Thought”. There, Fukasawa focused on the idea “is that people think that design is something that appeals to their emotions, but in fact people are linked to things every day in their environments, unconsciously, without even being aware of it. This...
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...Costume Designer What is costume? Costume is clothing which is worn by actors on stage, film and television to portray their character and blend into their scene. What is a costume designer? A costume designer is a person who designs costume for actors on stage/film or T.V, he/she may do this by making the costumes from raw materials or simply just buying the costumes or maybe even borrowing from other companies to get the job done. Their responsibilities include designing the costume to satisfactory condition in order for the costumes to fit the actors and also having them completed by deadlines. Who do the work with? They work with a number of people and they are directors, actors, financial teams, wardrobe and lighting. They would work with directors as they need to know what costumes they need and need to get the description from them. They work with actors as they need to get their body measurements and make sure each actor has their costume fitted to their standard. They work with the financial team as they provide the budget for all the materials and costs without the financial team costumes wouldn’t be made. They work with the wardrobe as they give them the roles and tasks to make sure everything is done on time and finally they work with the lighting to work out which lights would look good with which costume. What does the job entail? The costume designers would sit in rehearsals so they can have a feel about what the play is like...
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...shown their interest in helping Faisal with his work on various designs. The solution for this case requires Task delegation process and Team structure. Assuming that the two enthusiastic members are Michael and Ben and they are qualified with the Faisal’s standard, there are two important positions for them: Product main designer and Head of R&D group. The first step of Delegation is Assign responsibility. Since Ben has better has experience in conducting customer research, he should be assigned for Head of R&D. There will be one co-worker in this group to support Ben in making survey and sum-up the result, which is expected to show customer’s taste for computer component. Michael will in charge of Main designer due to his professional skill. Two chosen engineers will assist him in order to build up the most possible designs with the lowest cost. Three designers (including Michael) will work co-op on pointing out the key feature of products, calculate the possibility of their work, estimate material cost and giving out the final designs. The two last members of the group will test the sample products to check for errors and report back to the designers; this will guarantee the perfection of...
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...Increase in the productivity of the designer: The CAD software helps designer in visualizing the final product that is to be made, it subassemblies and the constituent parts. The product can also be given animation and see how the actual product will work, thus helping the designer to immediately make the modifications if required. CAD software helps designer in synthesizing, analyzing, and documenting the design. All these factors help in drastically improving the productivity of the designer that translates into fast designing, lower designing cost and shorter project completion times. Improve the quality of the design: With the CAD software the designing professionals are offered large number of tools that help in carrying out thorough engineering analysis of the proposed design. The tools also help designers to consider large number of investigations. Since the CAD systems offer greater accuracy, the errors are reduced drastically in the designed product leading to better design. Eventually, better design helps carrying out manufacturing faster and reducing the wastages that could have occurred because of the faulty design. Better communications: The next important part after designing is making the drawings. With CAD software better and standardized drawings can be made easily. The CAD software helps in better documentation of the design, fewer drawing errors, and greater legibility. Creating documentation of the designing: Creating the documentation of designing is one...
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...LUFATA DOOR DESIGNER Undergraduate Thesis Submitted to the Faculty of the Department of Information and Industrial Technology Cavite State University-Carmona Campus Carmona, Cavite In partial fulfillment Of the requirements for the degree Bachelor of Science in Information Technology REGINA F. REYES APRIL 2017 INTRODUCTION Application of knowledge to the practical aims of human life or to changing and manipulating the human environment. Technology includes the use of materials, tools, techniques, and sources of power to make life easier or more pleasant and work more productive. Whereas science is concerned with how and why things happen, technology focuses on making things happen. As life today becomes fast-paced, convenience and accessibility starts to become a necessity. Mobile phones were created to cope up with those needs. Different mobile applications are now being used widely both personally and commercially. Pannazoa Trade Corporation as a growing company has to cope with its customers need for convenience and accessibility. The proponents come up to the solution of creating an android application called LDD for the company. The LDD has a gallery of doors where you can see different ready-made doors which you can actually see on one of the showrooms of Lufata. The application also has a feature where you can create your own virtual door. These features will help a lot in saving time, effort and resources both for the customer as well as the company...
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...Interior Designers is a competitive business. The key to achievement is getting yourself noticed. As cited above, an brilliant clothier portfolio will surely assist you land jobs. Every other essential thing is acquiring an intensive schooling. The more you recognize, the higher off you may be. Remember looking in the direction of future traits such as population boom, designing for the aged, current architecture and inexperienced design; schooling inside those specific fields of layout will come up with the higher hand inside the job marketplace. It's also a great concept to live abreast of layout developments with the aid of reading design courses and web sites together with Freshome, communicating with fellow designers and following a mentor. While opposition is high, you want to paintings tough that allows you to get noticed and upward push to the top. While people rent an interior fashion designer, they will now not recognize that they can certainly hire from anywhere inside the international. Yes, designers can telecommute, too! Thanks to technological innovations together with Skype and design software program, designers are discovering an entire new international of virtual layout. Although several unfastened on line virtual room design equipment available to the majority, interior designers have an edge on this opposition way to their special relationships with elite design lines. Numerous excessive-end textile groups provide discounts to designers running within...
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...Christian Audigier The “vif” and the Furious (Fashion Designer and entrepreneur) He was born in 1958 in Avignon France. As a teenager he aspired to follow the Rolling Stones, but his inability to sing led him to channel his desire by designing hip, rock n’ Roll denim wear. After designing his denim wear collection (as a teenager), he caught the eye of McKeen Jeans. After this first success, Audigier became a young designer and start traveling the globe from a place to another. Then he moved to the big apple, New York City where he opened his first own fashion company in order to pursue the American dream. This opening was followed by a success. Audigier earned the title “King of Jeans”. In addition to designs for his own company, he worked with other famous labels of the denim industry like Guess, American Outfitters, Fiorucci, Bisou Bisou, Levi’s, XOXO and Diesel. Later, after watching a documentary about Bali, he went there to get some inspiration, his journey lasted three years. Then he came back to the United States, in Los Angeles this time, where he decided to live because of Hollywood glitz and media glamour, where his designs sexy and flashy fit perfectly with the LA style. When in LA, Audigier succeeded in catapulting the brand Von Dutch from the depths of obscurity to the forefront of trends. His strategy was to court celebrities to wear his designs, especially the hat with the signature Von Dutch on it. This is what leads to the success of Von Dutch at that...
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