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Dth India

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Submitted By enggjiten
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DTH IN INDIA

y www.trai.gov.in y Dish TV India limited result quarter ended June 30, 2010

y y y y y y y y y y y y y y y y y y y y y y y

http://en.wikipedia.org http://economictimes.indiatimes.com www.dddirectplus.in www.indiandth.com www.airtel.in www.rapidtvnews.com http://b4tea.com http://trak.in www.tatasky.com http://googleads.g.doubleclick.net www.indiadth.in http://www.indiantelevision.com/headline aug108.php http://dthnews.mediadir.in http://dataxisnews.com http://news.outlookindia.com http://www.pitchonnet.com www.bigtv.co.in http://www.sundirect.in http://www.sundirect.in http://www.d2h.com http://www.ddinews.gov.in http://www.bigtv.co.in http://www.dishtv.in

WHAT IS DTH?

INDIAN DTH INDUSTRY OVERVIEW: DIFFERENT PLAYERS IN INDIAN DTH SPACE PROFILE OF DIFFERENT PLAYERS: DD DIRECT+:

DISH TV:

SUN DIRECT: TATA Sky: AIRTEL DIGITAL TV: BIG TV: VIDEOCON D2H: MARKET SHARE OF DIFFERENT PLAYERS:

MARKETING STRATEGIES OF DIFFERENT PLAYERS:
SWOT ANALYSIS:

STRENGTH: WEAKNESS:
OPPORTUNITIES:

THREATS: CABLE TV VS DTH: INNOVATION IN DTH:

CONSUMER CHOICE:
REVENUE FACTOR: SUBSTITUTES:

GOVERMENT POLICIES: LATEST RECOMMENDATIONS BY TRAI:
DTH FORECAST: REFERENCES:

y Economic growth of the country in general and rising disposable income levels. y Gradually liberalizing attitude of the government. y Greater interface with international companies . y Privatization and growth of the radio industry . y Advancement in Technology . y Favourable regulatory initiatives by TRAI. y Liberalized foreign investment regime. y Digital signaling gives you great quality when you connect your TV with AV cable or connect your 5.1 speakers with STB. y Latest movies can be viewed at nominal cost in your Hall (Kills the piracy).

y Facilities like Movie on Demand and Active/Interactive Services, parental control, live TV recorder etc.

WEAKNESS:
y

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