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E Commerce at Wal-Mart

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In Reference to: E-Commerce at Wal-Mart: The Future Success or Failure
· E-commerce leads to large profits
· Our core values are exemplified through e-commerce
· 1999 was a pivotal year in Wal-Mart e-commerce
· Before 1999 Wal-Mart.com was underperforming
· Our companies target audience became major e-commerce players in 1999
· Wal-Mart.com lowered customer-borne transaction costs
· Already established distribution channels allow for a competitive edge
· Market power more easily obtained due to ability to drive down prices
· Ease of delivery and return allowed for greater interest over competitors
· Partnerships with experts in the field of direct delivery boosted efficiency and understanding of e-commerce shipping
· Diversifying through e-commerce reduces potential market volatility
· Storage warehouses can lead to large savings with seasonal/miscellaneous items through e-commerce
· Millennials are turning to online outlets rather than “brick and mortar”
· International sales growth possibilities are vast
· Lower need for physical retail outlets will lead to greater profit margins due to reduced expenses

Wal-Mart has grown to be, over the year’s one of the largest retail companies in the world. From humble beginnings in 1962 to the global supergiant we have become today it is important to understand the steps that have led to the overall success of the company, while not falling into the same traps and learning from our mistakes as a company.
Our Core Values It is important that in order to thrive as a company we always stick close to our core values and never waiver. It is through our core values that we are able to stay loyal to our customers and create value for both parties throughout our years of operation. Our daily operations follow our four core values of: Providing service to our customers, providing respect for the

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