...Today she is undoubtedly The Taste of India. Other popular mascots include Air India's Maharaja, with his diminutive stature, giant turban and oversized moustache exuding warmth and hospitality, and Asian Paints' naughty boy Gattu, holding a bristly paintbrush in one hand and a can of overflowing paint in the other. Incidentally, Gattu was created in 1954 by none other than the master cartoonist, R. K. Laxman. Why mascots? The use of mascots goes back to antiquity, but they were not always called mascots. The word 'mascot' suggests a connection with the occult, being derived from the French slang mascotte meaning 'witch'. How the word entered the English language is a story in itself. At the turn of the century, a French composer named Edmond Audran (1842-1901) wrote a series of operettas. One of the most popular was called La Mascotte (1880), a light-hearted plot about a farm girl who brought good luck to whoever employed her, provided she remained a virgin. The opera ran for over a thousand performances between 1800 and 1882. As it gained popularity, it was...
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...inspiration for Dumas’ was the true story of Pierre Picaud, who lived in Paris in 1807. He was engaged to a woman, was soon to be married, when four of his jealous friends made false accusations against him as being a spy for England. He was imprisoned for seven years and befriended, who left him a great treasure in Milan. In 1814, upon Picaud’s release, he spent ten years plotting revenge against his former. At his death, Picaud had related his life story to Jacques Peuchet, which was published in a newspaper. The fact that Picaud stayed in seven years is not really too shocking – many political prisoners were forgotten about, though they normally stayed for only a year. The Count of Monte Cristo is an adventure novel about a young man name Edmond Dantes, who is betrayed for many reasons of jealousy and in the end receives his vengeance. The story begins in 1815; Dantes is promoted to captain of the ship, Pharaon, and is engaged to Merecedes. One of his fellow shipmates becomes jealous of his promotion and Mercedes cousin is jealous for her love for Dantes. Both the men get together to frame Dantes as one of Napoleon’s agents. Dantes is thrown into jail and forgotten about for 14 years. During this time, Dantes is unaware that his father has died and that Mercedes is now married to her cousin. Dantes and his cell mate, Abbe Faria, devise a plan to escape through tunnels they dig themselves. Before the escape can carry out as planned, Abbe Faria dies and Dantes takes his place in...
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...Supply ▪ Nike focuses on Building long-term characterized、Trust-based business partnerships, transparent interactions, ▪ NIKE also been developing tools and approaches to provide contract factories with tangible business incentives to aim for higher performance and stronger management practices. 3. Operations—it’s another strong core competencies of NIKE. Which are efficient operations. ▪ Including the hot topic in global souring. Such as NIKE launched a new business unit called Sustainable Business & Innovation, as well as a new business sub-unit called Sustainable Manufacturing & Sourcing. ▪ Such as: ----- At NIKE’s distribution centers, they have begun assessing its waste, most of which is corrugated cardboard, and most of which is recycled. We have also been seeking opportunities to reuse inbound shipping boxes for outbound shipping, rather than discarding and recycling them. Our distribution center in China has been testing this process. 4. Distribution--- ▪ Plans to manufacture near its consumers. ▪ Nike has 750 retail stores around the world, channels and distributions all over the world. 5. Marketing & Sales ▪ The...
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...One of America’s largest forest products/paper firms with sales of $6.5Billion in 1983 and a net income of $105 million. The case study revolves around Atlantic Corporation’s intention to add linerboard capacity. In order to achieve this goal, they started looking at viable solutions, including purchasing and acquiring mill and box plants instead of through construction and fabrication of new plants and equipment. This included the possible acquisition of Royal Paper’s “crown jewels”, that is, the Monticello mill and the corrugated box plants. Is the acquisition of Royal’s linerboard mill and box plants a sound strategic move? One of the solutions was to offer a purchase of Royal Paper’s company assets, including a linerboard mill and box plant. This is a sound strategic move as Atlantic Corporation purchases 150,000 tons of linerboard from its competitors each year which could lead to problems such as lack of supply and increased cost prices. Construction of a new linerboard mill would be time consuming and the opportunity cost of lost revenue from this may exceed the benefits when the mill becomes operational. For Atlantic Corporation, it may face two scenarios: linerboard becoming unavailable or linerboard prices increase. Both these two scenarios will be detrimental to the company’s performance and should be avoided. As linerboard’s industry sales is less responsive to market movements, signifying that it is less risky, the acquisition of Royal Paper’s mill and box plants...
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...Birch Paper Company * Is a medium sized, partly integrated company * Three products, white and Draft papers and paperboard * The company is decentralized- both authority and responsibility * Seems like most of their decisions are based on profits and ROI * Northern and Thompson division together designed box for Northern division * Thompson division was reimbursed by Northern division for it’s designing and development * Apart from Thompson’s bid they also get two different offers from outside companies * Company policy where each division manager had full freedom and discretion to buy from anywhere * Thompson’s most materials from within company but sales mostly outsiders * If Thompson get bid, materials to be procured from Southern division * 70% of out of pocket costs of $400 were above materials * This constituted 60% of selling price * The Northern division received bids on 1000 boxes: - Thompson division- $480 - West Paper Company- $430 - Eire Paper Company- $432 * Eire paper Company dilemma: -Purchase (1000 boxes) outside linear board from Birch with special printing from Thompson at $90 plus $30 for printing -“Competitive market where higher costs cannot be passed on, how can we buy own supplies at 10% higher than market rate?” * Thompson division felt they didn’t receive profit for their development work, so they marked up cost on production of the box * Team 1 assessment that Northern division should...
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...attention soon. So, I have rounded up 20 beautiful toy packaging designs inspiration for your next next design project or just for some fresh ideas. 5. Coarse False Friends in Pain Toy Packaging Designs Inspiration Designed bycoarse The level of production and attention to detail that coarse puts into their packaging never ceases to amaze me. For Coarse False Friends in Pain the two hurt 13 inch resin figures are packed apart in individual wooden screen-printed boxes (standing and fallen) to underline the dramatic incident that irrevocably changed the friends’ lives. To prevent further injuries, both are safely packed in sponge. 16. Eames Alphabet Blocks Toy Packaging Designs Inspiration Designed byHouse Industries These printed corrugated cardboard boxes are beautiful while remaining functional and protective of the product inside. 17. Student Work Toy Packaging Designs Inspiration Designed byVictor Fong “Trexi series are trendy designer figures that...
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...Case For Analysis: Covington Corrugated Parts & Services Abstract Covington Corrugated Parts & Services is a Virginia based company providing precision machine parts and services to the domestic corrugated box and paperboard industry. The business is owned by Larisa Harrison and operates from a 50,000 square foot factory in the rural Shenandoah Valley with 150 employees, many of them now nearing retirement. Due to changes in the economy and new competition their dominant 70 percent of the market share is rapidly declining. While management was focused on building the business, the box and paperboard industry was changing; plastics and reusable containers were becoming more prevalent. Management is now faced with the task of developing and implementing a new strategy for growth, replacing skilled employees, and maintaining a competitive edge in the industry. This case study will identify the issues Covington is facing, analyze the problems, and propose a strategy for the new challenges ahead (Daft, 2013). Introduction Covington is a Virginia based company that provides parts and services to the domestic corrugated box and paperboard industry. With...
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...Birch Paper Company Internal Environmental Analysis What they do? – Birth Paper Company is a medium sized, partly integrated paper company, producing white and kraft papers and paperboard. They also convert paperboard into corrugated boxes with printing and colour on the outside surface. Where they operate? – Birch operates 4 production divisions for paper, paperboard, and corrugated boxes as well as a timberland division to supply part of the company’s pulp requirements. How well are they doing? – The company’s profit and competitive position has improved in the last few years since decentralization of profit responsibility. Divisions appear to be doing well in their respective markets: • Southern division runs below capacity at times and has excess inventory, but market price has not noticeably weakened as a result of oversupply. • Thompson Division is in a position to bid full-cost quotations to improve the quality of their business. Key Players • James Brunner, manager of Thompson Division which produces corrugated boxes. • William Kenton, manager of Northern Division (designed specialty display box in conjunction with Thompson Division). • Manager of Southern Division (produces and could potentially supply Thompson with linerboard and corrugating medium for specialty boxes). • Commercial Vice President (analyzing the cost structures of the various divisions). External Environmental Analysis/Industry Analysis Competitors –...
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...Declaration This is to declare that alika jeremiah has undergone his student industrial work experience scheme (SIWES) program at KIN-ROYAL NIG. LTD; Ojo local government in Lagos state. _________________________________ ____/____/____ STUDENT DATE _________________________________ ____/____/____ INSTITUTION’S SUPERVISOR DATE _________________________________ ____/____/____ SIWES CO-ORDINATOR DATE ACKNOWLEDGEMENT I would like to first and foremost express my sincere thanks and gratitude to God for the grace, wisdom and endurance he granted me throughout this program. I thank my parents, Mr. & Mrs. Paul Alika who has been there to support and direct me in every aspect of my life. Also to my brothers and sister who encouraged me especially in times of difficulty. Forgetting not the owner and managing director of the company, KIN-ROYL NIG. LTD, in the person of Mr. KizitoNzulumike, and the manager in the person of Mr. Vincent Nweke for their contributions in one way or the other in trying to see to my well being and knowledge acquisition in the whole program. Also to all staff and workers of KIN-ROYAL NIG.LTD, for their warm and embracing support and hospitality. May the almighty God reward you all. To my friends, classmates and IT colleagues, I appreciate you all for the support and relationship you aided me with. I cannot forget you. Finally, to my industrial attachment supervisor, Mr. Vincent Nweke, and my institution supervisor Dr...
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...ACCT 3020 Cost and Management Account II Case Study Zhuhai Company The Company Zhuhai Company was a medium-sized, partly integrated paper company, producing white and kraft papers and paperboard. A portion of its paperboard output was converted into corrugated boxes by the Design division, which also printed and colored the outside surface of the boxes. Including Design, the company had four producing divisions and a timberland division which supplied part of the company’s pulp requirements. For several years each division had been judged independently on the basis of its profit and return on investment. Top management had been working to gain effective results from a policy of decentralizing responsibility and authority for all decisions but those relating to overall company policy. The company’s top officials felt that in the past few years the concept of decentralization had been successfully applied and that the company’s profits and competitive position had definitely improved. The Issue and controversy In early 2013 the Production division designed a special display box for one of its papers in conjunction with the Design division, which was equipped to make the box. Design’s package design and development staff spent several months perfecting the design, production methods, and materials that were to be used. Because of the unusual color and shape these were far from standard. According to an agreement between the two divisions...
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...Birch Case--summary Background: Birch Paper Company is a large and vertically integrated paper company. It has three products: white paper, Kraft paper and paperboard. The company has four producing divisions and a timberland division (supplies pulp). Each division is operated by its manager independently, and each of them is assessed based on its profit and return on investment. A decentralizing policy has been applied by top management, which has increase corporate profits and competitive position. Situation: Thompson division designed a box for Northern division. Each box includes three parts: an inside linerboard, an outside linerboard, and the corrugating medium. Northern division paid for Thompson only the out of pocket cost of its design and development work. After that, Northern has three offers from Thompson and other two outside companies West and Erie. Usually, managers have rights to choose suppliers of materials freely, and may get sales price inside Birch. There are three bids: 1) The bid from Thompson is $480. If Thompson gets the offer, it will buy most of materials from inside Birch. These materials will cost 70% of out-of-pocket costs of $400, and is equivalent to 60% of selling price. 2) The bid from Eire Paper is $430. If Eire gets the offer, it will purchase the outside linerboard from Birch and use its own inside linerboard and corrugating medium. The outside linerboard will cost $120 a gross ($90 is the material from Southern division and $30 is...
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...James Brunner, manager of Byrch Paper Company Thompson Division, I’d be countermanding my order of last month for our salesmen to stop shaving their bids and to bid full cost quotations. I’ve been trying for weeks to improve the quality of our business, and if I turn around now and accept this job at $430 or $450 or something less than $480, I’ll be tearing down this program I’ve been working so hard to build up. The division can’t very well show a profit by putting in bids which don’t even cover a fair share of overhead costs, let alone give us a profit. Byrch Paper Company was a medium-sized, partly integrated paper company, producing white and kraft papers and paperboard. A portion of its paperboard output was converted into corrugated boxes by the Thompson Division, which also printed and colored the outside surface of the boxes. Including Thompson, the company had four producing divisions and a timberland division, which supplied part of the company’s pulp requirements. For several years each division had been judged independently on the basis of its profit and return on investment. Top management had been working to gain effective results from a policy of decentralizing responsibility and authority for all decisions but those relating to overall company policy. The company’s top officials believed that in the past few years the concept of decentralization had been successfully applied and that the company’s profits and competitive position had definitely improved...
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...Data Gathering Procedure The data for this research were collected using a survey questionnaire. The survey was created using suitable questions modified from related research and individual questions formed by the researcher. The survey was comprised of 20 to 25 questions, which were related to the participant’s perception regarding for the reject products of corrugated box in well pack. In the questionnaire, Likert scale was used to determine if the respondent agreed or disagreed in a statement. After the professor validated the questionnaire, these were distributed to the 4th year Industrial Engineering students of Quezon City Polytechnic University . The researchers assured confidentiality of their survey sheets since the identities are not important. The researchers also understood that people’s consciousness may also affect their honesty and effectiveness in answering the survey, and so, the researchers gave people the option of being anonymous. Participants were given time to respond and then the researchers collected the surveys the next day. There were no incentives offered for participating in the research. Next, the researchers planned the questions that they would be asking to the interview. The researchers interviewed certain number of workers in the company regarding to the reject products. Statistical Treatment of Data In getting the sample size, the group used the Solving formula which is, n= , N stands for the whole population of the workers who where work...
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...Summary of the case: Covington provides machine parts and services to the domestic corrugated box and paperboard industry. Covington has quarterly earnings of $10 million, lead owner, Larisa Harrison, then thinks that the company is doing well and ready for continuous growth. There is roughly 150 employees from the local community at Covington. Most of these employees are a little bit older and more than likely coming to the age of retirement. Due to the unstable economy and rapid competition from other businesses has the company facing a rough time. Covington was losing hundreds of smaller plants that they once served. With that happening, the company would have to find other ways to grow. Larisa is getting offered advice from some high level employees and hoping they can solve the problem. The issue of the case: The issues of this case has to deal with the company not being able to employ many people. The near 150 employees are mostly neighbors and almost all from the same community. The company is suffering from issues that have to do with hard-working employees nearing retirement. Now, they have to deal with replacing all the employees. The other issue that is happening is the market share. The company had a market share of roughly 70%, but is being reduced on a significant level. Also, many other companies have emerged and started to manufacture the same products that Covington does. The company has started losing several industries in the United States because...
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...Cyrano de Bergerac is a play that was written by Rostand Edmond in the 1800s, but the story took place in the 1600s. The play tells the story of an odd love triangle between three of the main characters, Cyrano, Christian and Roxane. According to modern literary definitions of a comedy and a tragedy, a comedy can be described as one where, “the protagonist succeeds in his or her goal,” or one where, “a story treats the characters and situations in a humorous manner and the novel ends happily for the protagonist.” A tragedy is described as one that, “end unhappily for the protagonist,” and one in which, “the protagonist fails in his or her goal.” Throughout the story, aspects of both can be seen, but overall, the story is more of a tragedy....
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