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Effects of Quality Management

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Effects of Quality Management on Domestic and Global Competition
Terrence Dickerson
Quality Management and Productivity- BSHS/449
June 10, 2012
David Dobson

The focus of this paper will compare and contrast the quality management of Southwest Airlines which competes in the domestic market and Lufthansa competes in the global market. I will describe procedures of similarity between both organizations. This paper will also explain how the process produces a competitive service in both the global and domestic market. Finally, I will explain how quality management affects both companies in the domestic and global market. Southwest Airlines was incorporated in 1967 and Lufthansa; which initially was Deutsche Luft Hansa AG developed in 1926. Today, both are extremely popular among the airline industry. Southwest Airline and Luftanasa are great examples of companies which have grown over many years of service.
Procedures of Similarity between Southwest Airlines and Lufthansa Both Southwest Airlines and Lufthansa use the same format for booking their online flights, hotels, and rental cars. Their flight procedures consist of first determining whether the trip will be one way or round trip, next the departure city and arrival cities must be entered in, followed by dates and times of departure and arrival, next the number of passengers must be determined and finally both will search for flights to determine their availability regarding your information given. Southwest Airlines and Lufthansa offers booking of hotel as well. They both offer status checks on flights. Although, both offer hotel and car rental services in which they have partnered with third parties to provide these services.
Explain why the Procedure produces a competitive Service Southwest Airlines and Lufthansa procedures produce a competitive product

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