...1. Select a product you are currently interested in buying (either consumer or business-to-business) and use the Internet to make your decision. You may stop short of actually buying the product. Write a summary of your experience and include the various stages of the consumer buying process, the Web site components and other key terms and concepts covered in the reading in your text. Be sure to include your references. Buyers will typically go through various stages to make the decision to purchase. These stages occur in varying degrees depending on the complexity of the purchase and the buyer's behavior. With the rise of the Internet, it has never been easier for buyers to research their purchase. Make sure your small business is in the game by providing educational material on your website. After research is completed, the customer will evaluate all the available options. Options include but not limited to wanted features, pricing, and company credibility. This is the moment when the customer makes his decision to purchase or not. 2. Strictly from memory, write down six commercials or ads you remember seeing recently. What do you remember about them? Do you remember what they were advertising? Did you have an emotional response to any of them? Would they cause you to purchase the product? Write a paragraph or two about each one. 1. McDonald’s Filet of Fish commercial – I don’t remember anything about the commercial except for the jingle. “Give me that fish…” I know...
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...Bobby Lynch Professor LaPointe English Composition I 14 February 2016 New, Again: The Power of Packaging and its Effect on Consumer Expectations The package containing the video game Madden NFL ’16 contains a single striking image on the front and a plethora of words and pictures on the back. The front contains an action shot of wide receiver Odell Beckham Junior making a one-handed grab, set against the backdrop of a full stadium almost drowned out by the bright lights illuminating it. It has the EA Sports logo in almost the dead center, covering part of Beckham’s body, under which the title is printed across the image in shiny silver lettering. The NFL logo appears four times in this one image; twice on patches on the uniform of Odell Beckham, once in the title of the game, and a final time on a holographic sticker stuck to the front of the game. In the top left corner there is a small image advertising a new game mode called Draft Champions. It contains the Draft Champions logo with the words “All-New Fantasy Mode” surrounding it. On the bottom left is the ESRB rating, E for everyone. All of this is within the parameters of the box, which contains green trim and says Xbox One at the top. The back is much busier, with three separate action shots of football players in various positions. The largest image is a cornerback in a celebratory pose, under which it says, “Your Draft. Your Fantasy.” It then goes on to describe the all new Draft Champions mode, highlighting...
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...Make Sure You Have Deleted The Folder Called "EA SPORTS(TM) Cricket 07" Which Is Located In My Documents, because that way when this finsihes installing, you can make sure you only have one roster. YOU NEED TO READ THIS READ ME AFTER INSTALLING, TO FIND OUT HOW THE TOURNAMENTS WORK, YOU HAVE TO LOAD TOURNAMENTS INSTEAD OF CREATE THEM. THERE ARE SPECIAL PROGRAMS THAT COME WITH THIS PATCH, YOU NEED TO READ TO KNOW HOW TO WORK THEM 1.1 ----------------------------------- IPL Roster + Lineups This Part of the patch includes - IPL Roster | Black Magic, Shantanu Rooney - IPL Lineups For Lineup Editor | Black Magic - International Lineups For Lineup Editor | Black Magic - New Players in Bats.xml | Black Magic - IPL Tournament With 8 Teams | Black Magic, Harrypotter_fan Please Read This Read Me Carefully 1. Before Everything please Install Gaurav Indian's Asian Windies Face Pack. The Download Link is Below. Please Only Put in His And Faces. DO NOT PUT IN THE ROSTER FROM THE ASIAN WINDIES PACK, USE ONLY THE FACES FROM THERE http://www.planetcricket.net/modules.php?name=Links&file=viewarticle&op=visit&id=921 2. The Roster Installation is simple, just let the setup do the work. Make sure you are only running one roster. ------------------------------------------------ 3. To Play An IPL Tournament, you need to open the tournament folder E.G - IPLT20.tmt which will be located in the folder "My Documents/EA SPORTS(TM) Cricket 07". Then in there there will...
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...SWOT Analysis on Electronic Arts Sports [] [Name of Instructor] [Course Title] [Date] Background of the Company Electronic Arts (EA) are an international organization that deals with the development, marketing, publishing and distribution of video games all over the world. US census bureau identified electronic arts as software publishers industry. EA is well-established and independent producers of video games and according to the study by Thompson (2007), EA made global market up to $35 billion. In 2005, it was observed that the US made sales up to $7 billion along with the video games made by EA, and this amount was predicted to grow more in order, to set a record. The prediction was made on the analysis that retailers would be purchasing an Xbox 360, Sony’s new play station and Nintendo Wii in bulk. But, unfortunately, the originality of new consoles tapered off and a decline in sale was observed by 2010. There are various factors that contribute to progress the popularity and demands of video games among masses. Likewise, these video games were made, themed and styled to satisfy needs of all age groups specifically youth. Secondly, graphics play an important part in expanding the fame and demand of video games. EA showed a tremendous growth in the global market by meeting the needs of customers and by marketed the items properly, exactly according to the increasing budgets, sale promotions and advertisement levels. The growth of the company is evidenced...
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...Subject: Company Profile The company I am researching will be EA Games and its implementation of a $10 fee charged to gamers. EA develops, publishes, and distributes software for a variety of consoles that range from computer games to mobile software . EA was founded in 1982 and holds popular titles under its name such as Madden, FIFA, The Sims, and Battlefield, among others. EA has held a favorable market share over a 15-year period, and in an industry where software companies frequently enter and exit because of growing competition that can come from amateur developers to other well financed companies, only shows that this market share position is evidence of the popularity and quality of their products. Since the early 2000’s the internet has emerged and is becoming integrated with everything we use, as an industry software companies, including EA, have evolved multiplayer gaming into online entities that carry their own experiences past the story line assigned with each game. The Issue Originally games were simple and once played to the end, there was little left. Since the introduction of online multiplayer features, software companies have found ways to market new products. EA and many other developers found that by users would pay for virtual perks and advantages and that these virtual purchases created significant revenue for their company . EA however, took it a step further and charged users a $10 fee to access the games online features if the user was not the...
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...Journal of Business Cases and Applications The state of accounting in Egypt: a case Khaled Dahawy The American University in Cairo Nermeen F. Shehata Cairo University Tad Ransopher Georgia State University Abstract Egypt, one of the largest Middle East economies, is beginning its transition to a market economy. As a developing nation, Egypt has witnessed several changes in its accounting system during last two decades. This case provides an analysis of the Egyptian accounting system with emphasis on the development of the Egyptian Accounting Standards. In addition, this case makes recommendations for the reformation of the Egyptian accounting system. Keywords: Egypt, International accounting standards, Egyptian accounting standards, Egyptian accounting system, Privatization, Culture The state of accounting, Page 1 Journal of Business Cases and Applications 1. INTRODUCTION The purpose of this case is twofold. The first goal is to present an analysis of the development of the Egyptian accounting system. The second goal is to provide several recommendations to facilitate the Egyptian accounting reformation. Once accounting reformation occurs, Egyptian companies can prepare financial reports that will be of greater benefit than those at present. To Egyptian companies the result will be an increase in foreign investment and funds raised from external sources. With these goals as the objective, Egyptians need to comprehend successful accounting systems...
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...these, are visually satisfying reality altering objects that are finding their way into households across the globe more and more each day via internet and cable television. The reason for this I believe is the diversity of the game developers today. They are targeting audiences of all ages, races, genders, and so much more when they produce and create their games. Electronic Arts is an American game publisher and developer that has perfected over 30 years the art by creating a thriving company basing all of its games off the targeted audience, providing immersing gameplay, as well as the means to get the games out and into the world. This will be my criteria for the 3 game advertisements; Battlefield 3, Madden NFL 25, and Create developed by EA that I will be evaluating. Battlefield 3; a first person shooter produced by Digital Illusions Creative Entertainment also known as “DICE” portrays large scale military firefights and battles, electrifying story mode gameplay, all the while being enhanced by the technological leaps in graphic design. All three of these things can meet the criteria of targeted audiences and the immersing gameplay. Just by watching the very brief launch trailer for the game it is clear that the target audience is young adult males, even more respectfully retired and active duty military. As a former active duty service member, I understand that veterans sometimes feel that rush of adrenaline by firing an M240 Bravo machine gun, throwing a grenade, or maybe...
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...There has been stiff competition going on between 2K Sports and EA Sports in the development of their latest NBA video game, bound to be released later in 2014. In a report by Dime Magazine, 2K Sports, the company behind "NBA 2K15", was very busy in Las Vegas adding more detail to their game. The game developer sent facial-capture experts to the Las Vegas summer league to make sure that they have all the necessary details of every player and rookie. Getting the facial features right for each player will ultimately improve their player database and ensure that each one will be easily recognizable in the video game. 2K Sports previously shared how it aimed to make players' faces and other details clearer and more vivid in the upcoming 2015 version of the game. Like Us on Facebook A representative from 2K Sports said, "Most players come in and say 'whoa that's a lot of cameras'...but it's a static process. They just do a couple of facial expressions and from those expressions we can build movement from that." For several years, 2K has been the leading game developer in terms of creating a video game focusing on the NBA. EA Sports officially announced its comeback by developing a highly anticipated version of the game called "NBA Live 14". An now with "NBA Live 15", previews have revealed how EA Sports put a lot of effort to make player profiles more defined and realistic than ever. EA Sports spent a lot of time improving the environment and other details of the game so that...
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...Women of the United States vs. Women of Egypt: Rough Draft Marina P. Youssef Elements of University Composition and Communication I October 10, 2012 Professor Hope Umansky University of Phoenix Women of Egypt vs. Women of the United States The similarities between the women of Egypt and the women of the United States (U.S.) are almost non-existent but for the fact that they equally want freedom and women’s rights. The differences are almost tenfold greater. Although there are many differences between the women of Egypt and the women of the U.S., the most outstanding distinctions are in their manner of dress, their role in society, and in their treatment by men. One of the common distinctions in women living in the United States and women living in Egypt is in their styles of clothing. Most Muslim women in Egypt veil themselves, covering everything from their head down to their toes, sometimes even wearing gloves to cover their hands and heavy veils over the eyes. By law, the Christian women and “modern Muslim” women are required to dress modestly, whether it be summer or winter. They wear long, loose skirts or pants, and shirts with sleeves no shorter than a few inches above the elbows. It is a daily struggle for these women, risking being harassed or molested in the streets. The veiled women in particular have victoriously won the freedom of painting the nails on their exposed fingers, and wearing open-toe shoes or sandals. Conversely, women of the United...
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...“Loss of Innocence” Innocence is like a tiny flower that fills the eye with their beauty and uniqueness, but in turn, can be destroyed with a simple gust of wind. Strong social problems like racism and rape are among the causes of the destruction of the absence of evil, innocence. Myop is a girl who plays the protagonist role in the story The Flowers. This story was written by Alice Walker. This story is a vivid example of the consequences of racism and how it can affect the life of an innocent girl. In addition to racism, rape is another compelling reason that destroys innocence and leaves marked the history of any person subject to this abuse (White). The story "The Answer Is No" by Naguib Mahfouz tells how a rape victim can be marked forever. Children are the first victims when we speak of racism and rape because they lack the means to defend themselves. They are easy prey for people without a soul with any clear sense of decency and humanity (Crosson-Tower). Racism has become the flagship of empires and nations, to justify their anger against those who are different. The changes we have recently experienced worldwide, this new era of globalization has meant that entire towns revive feelings of nationalism, unfortunately the wrong way. Because of its ambitious leaders with power, these feelings of nationalism have been driven by anger, hatred, intolerance and violence (Dain). The Flowers story is about a girl who is a victim of racism indirectly. Myop is a happy girl, who...
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...Giza has watched the rising sun for thousands of years. its position on the Giza plateau has earned it a special place in our hearts and minds, as its origin and meaning have become lost to us. The head-dress, beard and cobra on the forehead are traditionally associated with royalty. It was suggested that the image of a half lion, half woman aspect symbolized the junctions of the constellations Leo and Virgo which occurred at a summer solstice in the fourth millennium B.C.E. The Great Sphinx The Great Sphinx of Giza, commonly referred to as the Sphinx, is a limestone statue of a reclining or couchant sphinx (a mythical creature with a lion's body and a human head) that stands on the Giza Plateau on the west bank of the Nile in Giza, Egypt. It is the largest monolith statue in the world, standing 73.5 meters (241 feet) long, 19.3 meters (63 feet) wide, and 20.22 m (66.34 feet) high. It is the oldest known monumental full-round sculpture, and is commonly believed to have been built by ancient Egyptians of the Old Kingdom during the reign of the Pharaoh Khafra (c. 2558–2532 B.C.E.). [5] Origin and identity The Great Sphinx is one of the world's largest and oldest statues but, basic facts about it, such as when it was built, and by whom, are still debated. These questions have...
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...Why Nations Fail In this essay, I am reviewing a book entitled Why Nations Fail written by Daron Acemoglu, and James Robinson. The book was written in 2012, and the authors mention the ongoing Arab Spring as they were putting together their ideas in writing. This coincidence makes me wonder if these authors were also impacted by the information revolution or the information outburst as Nye (2013) often chooses to call. In fact, the authors did not mention the term ‘information revolution’ in the book; they simply state that Egyptians are on the street not because they are poor, as many scholars and political analysts suggest, but because power has resided in the hands of a few elites, and these elites have used political power to amass personal wealth at the expense of the bigger mass. But why the Egyptian revolution took place at this particular time, instead of a decade ago, for example? As far as I understand political theories, the answer lies behind globalization and information revolution which opened a new gate to information. That is, since billions of people around the globe are capable of reaching the internet (about 1.7 million according to Nye), many are able to read online news, or even watch them live as they are being broadcasted. Thus, it is possible to associate the Egyptian revolution or the Arab Spring to globalization and information revolution. Acemoglu et al, (2012) also indicate that Egypt’s ex-president, Hosni Mubarak gathered a huge amount of...
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...Executive Summary The aim of the research was to answer the main research question: ‘What caused the Arab Spring’ In order to tackle this question; desk research, case studies and an interview with Mr Farrid Benkaddour have been conducted. Farrid Benkaddour is a Moroccan sociologist, he started his career in Morocco after obtaining his baccalaureate in 1984. Since then he has been a teacher in Morocco, afterwards he went to the Netherlands to teach Dutch people about Moroccan culture. He currently works for Arabika, a company that specializes in legal assistance, translations, language trainings and intercultural communications. The desk research revealed the opinions of the Arab spring’s countries inhabitants. Inflation, unemployment and poor housing conditions prevailed as a direct consequence of insufficient dictatorial regimes. Freshly graduated youth was left jobless with no sign of improvement in the near future. People became more and more aware of the lack of political influence they had and started idealizing the western political democratic models. The interview and case studies showed there have been negative thoughts about the dictatorial regimes ever since their instalment. Protests have been seen throughout the history of the Arab world. The difference, however, between those protests and the Arab Spring is the modern age. Where earlier protests failed due to lack of support, the modern age tools such as (social-)media carried the Arab spring’s unfolding...
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...MTV Networks: The Arabian Challenge 1. Question 1 Experts felt that one of the biggest challenges faced by MTV while launching MTV Arabia was the prevalent culture in the Arab world. Discuss the Arab culture. How is it expected to pose a challenge to MTV? First of all, it is impossible to talk about groups of people without generalizing. At this point it must be emphasized that there is not just “one” Arab culture or society. The Arab world is full of rich and diverse communities, groups and cultures. Each of the Arab countries has different perspectives. That’s why differences exist not only among coun- tries, but within countries as well. With 22 countries formed, the Arab region has in some parts the same religious, politics and ethical views and some are totally different Some people would say that it is known for reacting, and some think over reacting nega- tively to controversial content. For example, within the Arab’s there are three types of religions, Judaism, Islam and Christianity; so these make some things acceptable in some countries and in others not. Furthermore the Middle East offered a huge population of youth with a rich and diverse culture. And exactly these young people can be seen as the target group of MTV. But you also have to be aware in which parts of the Arabian world you are, because religion, for example, is one of the most important aspects on Arabs’ lifestyle, and has something to do in almost every decision Arabs’ take. Not only political...
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...Museum Paper Art 101 Starting my visit to the Smithsonian’s Natural History Museum I was unsure of the artifact that I would choose to write this paper about. I have been to the Smithsonian museums countless times in my life strolling about taking the exhibits for granted like the many other people raised in the Washington metropolitan area having virtiously unlimited access to them. I was prepared for another mundane visit to the museums, however this visit was different I saw many exhibits that I have studied recently in this class such as the Lascaux caves and other prehistoric art. I found myself engaged as never before as I searched the old halls for what would be subject of this paper an ancient artifact of my very own choosing. I decided on the Cypruss crossroads of civilizations exhibit located on the museums second floor. I was drawn to this exhibit mainly due to the two large stone statues at opposing ends of it’s narrow entrance doors. Upon entry I was amazed at all of the ancient original pieces most of which I can recall learning about in this class. I decided that I would pick a piece and snap a quick picture of myself proudly standing next to it, get the dimensions and backround and be on my way to an A paper in no time. I pulled out my digital camera and began to power it up when I was immediately advised by the museum security guard that I was not authorized to take pictures inside the exhibit due to the delicate nature of the artifacts. I...
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