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Engl510

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ENGL510
Final Exam
Case Study: Controversy at Big State University
After a long career in athletics and coaching you were recently promoted to the role of Athletic Director at Big State University, a large public school of higher learning located in the northeast United States.
Big State University competes in big-time college athletics in numerous sports, and is part of the All East Alliance, a powerful and prestigious conference. Big State competes in swmming, golf, gymnastics, wrestling, volleyball, and numerous other sports, but the most popular sports the college competes in are football and men’s basketball. These two sports are very important because they generate the revenue, through ticket sales and television contracts, that support the other sports Big State competes in. In addition, when the football and basketball teams are successful, applications and enrollments to Big State tend to increase, as do alumni donations. It is no exaggeration to say that after the university president, the athletic director, football coach, and men’s basketball coach are the three most important employees at Big State.
Recently you have been hearing some disturbing rumors about the football team and its coach though, and you aren’t sure what to do. Football coaches are known for being tough on their players—yelling and swearing are commonplace and generally condoned as motivational tactics. What coach Steve Jones is accused of is another story though. One of the assistant coaches, who was recently fired, secretly took a video with his cell phone that shows the coach throwing footballs at the players’ heads, sometimes from behind, when they make mistakes or appear not to be listening. The audio is equally disturbing. In addition to the usual cursing, the coach can be heard using sexist and anti-gay slurs. This is especially troubling since because of a recent hate crime against a gay student on campus, showing the coach’s lack of sensitivity.
The problem is now urgent because the assistant coach who took the video is now going to do an interview on Sports Channel, the large cable sports network that is watched by millions of sports fans every day. Once the video goes public, the whole school, especially the athletic department, will be humiliated, and you may take the blame.
The campus president is concerned about the opening of the new College of BioTechnology and isn’t paying much attention to the controversy. President Michael Goucher, PhD, has told you this is your problem to deal with, but to keep him in the loop and inform him of what you intend to do prior to taking action. The question is, what are you going to do?
Task 1: Write a message to President Goucher telling him what you are going to do and why. You must decide what type of message this should be based on the situation.
Task 2: Write a message to Coach Steve Jones informing him of your decision. You must decide what type of message this should be based on the situation.

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