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Company’s Profiles
Team D
Latoya Edwards, Milton Franklin, Trina Peterson, & Jeanne Lynch
ETH/316
December 10, 2013
Dalan Bayham

There are many organizations and businesses that are involved in building up the community. Each organization and business contributes to the growth of or fall of a community. Individuals shop at companies, receive services from companies, and other things to interact with the organizations within the community. Because individuals depends on companies and organizations, it requires these companies organizations to have a certain responsibility to the community. These organizations have great involvement in the community. Some of this involvement is both seen and unseen. The things these organizations does influence the social responsibility and involvement in the community. These factors are shown in different ways depending upon the organization. Four different organizations that has a major involvement and responsibility in the communities in which they are present is the Marriott, Macy’s, the YMCA, and Wal-Mart.
Marriott
The Marriott is an organization that is known world-wide. Marriott involvement in the New Orleans community has been overwhelming. Marriott provide equal job opportunity to hundreds of employees within the community. Marriott have been supporting different causes such feeding the hungry, and provide shelter for everyone that is in need. Marriott believes in taking care of their employees especially in the time of disaster. They are also known to be big charitable givers locally and internationally. Marriott gives through different avenues such as volunteering, donations, and partnerships with other companies such as Red Cross, Habitat and Feeding America to name a few. According to the Marriott International, Inc. website they mention that “Marriott contributes to social well-being through partnerships, donations, and volunteerism with international, national, and local charitable organizations. In 2010, our worldwide charitable contributions totaled $34.6 million from donations of cash, in-kind and volunteer time” (2013). During hurricane Katrina Marriott had help the gulf coast greatly. They have provided shelter for their employees and raise millions of dollars towards the relief effort, according to the company website “Marriott, Ritz Carlton and other owners joined together and establish a relief disaster fund to help employee and their families. They also provide housing for over 2000 associates and long term housing for those who were badly affected” (Marriott International, Inc., 2013). Marriott also support a variety of educational opportunity for college students and young adults.
Marriott is influenced by their social responsibility strategies to create a better community for the human race. Making employees aware of how important business is in life, according to the company website “Our Code of Business Ethics provides managers and associates with detailed guidance on the right way to conduct business” (2013). Through the hospitality business Marriott strived to provide excellent service and committed to the community to challenge other business to be socially responsible and actively involved in the community. Promoting a good ethical community and to protect human right from things such as getting rid of racial discriminations, child labor, human trafficking to name a few.

Marriott social initiative is to get involve in the community. By doing so Marriott is striving to reduce energy and water consumption, encourage partners to develop green hotels. Teach employees and individuals in the community on how to prevent and keep the environment. According to the Marriott International Inc. it mentions that “Marriott wants to address environmental challenges through innovative conservation initiatives including rainforest protection and water conservation” (2013). Marriott does not discriminate on who the company help. The potential ethical effects of Marriott social initiative are to work closely with the community and other businesses to achieve their goal. Marriott should increase the company loyalty to the community. Have regular community relation meetings.

Macy’s Profile Macy’s is known throughout the United States and is present in many communities. Macy’s has provided an abundance amount of involvement in the community. Macy’s is one of the leading department stores in the world. Macy’s provides job opportunity to millions of individuals throughout the world. Macy’s believes in diversity in the workplace (www.macysinc.com, 2013). Macy’s cater to a large range of clientele from different ethic background. As a corporation Macy’s responsibility is to deliver excellent customer service to the community. Macy’s store has created many traditions for the community (www.macysinc.com, 2013). Macy’s was the first department store to host the flower show in 1946, housed a fragrance promotion in the cosmetic department, produced the annual Macy’s Thanksgiving parade in New York City since 1924, and sponsored the fourth of July fireworks show since 1976. In the spring Macy’s welcome visitors with a botanical showing which is set up in New York City, Chicago, Minneapolis, Philadelphia, Washington, Dc and San Francisco, California (www.macysinc.com, 2013).
Macy’s is influenced by their philosophy of their organization, which is to produce diversity in the workplace and rank high on customer satisfaction. Macy’s believed in promoting employees within the organization (www.macysinc.com, 2013). “In 1877 R.H. Macy & Co was the first retail store to promote a women, Margaret Getchell to an executive position at Macy’s. Offering a well balanced community expands the business and grow the community” (www.macysinc.com, 2013). With the increase in revenue Macy’s create a variety of careers with no discrimination in the workplace. Macy’s is an organization that believes in giving back to the community. They pride themselves on contributions, volunteer and leadership to create a better environment for the business and employees. In 2012 the Macy’s foundation giving program totaled more than $70 million dollars. The company employees gave 125,000 hours of community service (www.macysinc.com, 2013). The potential ethical effects of Macy’s social initiative is to work as a team. Working as a team help employers achieved the goals of providing excellent customer service to continue to grow the business effectively. Macy’s is a diverse workplace that educated their employers of the brand and what is expected of them through training and meetings (www.macysinc.com, 2013).
The YMCA
The YMCA is one of the most popular youth programs known in the United States. The YMCA is highly involved and dedicated to the community. “Today, the Y engages more than 10,000 neighborhoods across the U.S.” (www.ymca.net, 2013). The YMCA is here to provide services to the youth. It is a great organization and gives opportunity to children of the community to have recreation and fun. It does not only provide services to the youth, it also gives assistance to adults who need it. “As the nations’s leading nonprofit committed to helping people and communities to learn, grow and thrive, our contributions are both far-reaching and intimate- from influencing our nations’s culture during times of profound social change to the individual support we provide an adult learning to read” (www.ymca.net, 2013).
There are many factors that have influenced the social responsibility strategies of this organization. The YMCA changes the focus of the organization based on community needs. “The Y is a cause-driven organization that is for the youth development, for healthy living and for social responsibility” (www.ymca.net, 2013). This shows that the YMCA is dedicated to providing services based on the needs of the youth. The kids are one of the main focuses of the organization. According to ymca.net, “a strong community can only be achieved when we invest in our kids, our health, an our neighbors” (2013). This is what drives the ymca and influences the social responsibility for the organization. The ymca does have a social imitative and it is to help children and adults. “Our programs, services and initiatives: enable kids to realize their potential, prepare teens for college, offer ways for families to have fun together, empower people to be healthier in spirit, mind and body, prepare people for employment, welcome and embrace newcomers and help foster a nationwide service ethic” (www.ymca.net, 2013). The YMCA is continuing to grow daily but overall is a great organization.

Wal-Mart Wal-Mart is believed to be the world’s largest business in the world. A lot of individuals likes to believe that walmart is the pillar of the community. Away from just the business part, Walmart provides a lot of services for the community. According to the their website, “Walmart helps people around the world save money and live better”( walmart.com, 2013). Walmart is dedicated to providing sales to all customers by having items priced lower than in other competing companies. Walmart also offers a large amount of jobs and business opportunities to individuals. “Each week, more than 245 million customers and members visit our 11,000 stores under 69 banners in 27 countries and e-commerce websites in 10 countries. With fiscal year 2013 sales of approximately $466 billion, Walmart employs 2.2 million associates worldwide”(www.walmart.com, 2013).
The factors that influenced the social responsibility strategies of the organization are based mainly around the people of the community. “The Global Ethics Office is responsible for promoting Walmart’s culture of integrity. This includes developing and upholding our policies for ethical behavior for all of our stakeholders everywhere we operate”(www.walmart.com, 2013). Walmart has a policy that respects all individuals and employees. Walmart does not allow discrimination of any sort. Walmart has played a major part in providing services for the community.” We consider it our responsibility to make a positive impact in the communities we serve” (www.walmart.com, 2013) Although a lot of the services Walmart provides to the community is not seen, it still happens every day. “ Whether it’s through the grants we provide to the thousands of organizations that share our mission or through the inspiring volunteer efforts of Walmart associates, we are passionate about helping people live better” (www.walmart.com, 2013). The company does indeed have social initiative.

References
(N.D.) Macy’s:A History
Retrieved online from http://www.macysinc.com/about-us/macysinc-history/macys-a-history/default.aspx

Marriott International, Inc.. (2013). Marriott. Retrieved from http://www.marriott.com/default.mi

Walmart. Ethics and Intergrity. 2013. http://corporate.walmart.com/our-story/ethics-integrity http://foundation.walmart.com/ The YMCA. Yesterday, Today, Tomorrow… For Good. (2013)http://www.ymca.net/history

The YMCA. Yesterday, Today, Tomorrow… For Good. (2013
http://www.ymca.net/our-focus

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