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Ethics and Sustainability Gm vs Nissan

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Submitted By brreber
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Introduction
As the world’s population continues to grow and the middle class is on the rise, we have the issue and responsibility to grow in our ethical and sustainable practices in business. Conventional business models are no longer sustainable and as government regulations continue and the consumer speaks out against unsustainable and unethical practices, business will need to alter their goals toward a sustainable model. The main focus of business is of course profit but in order to make the profit, there needs to be standards that are in place to promote and sustain the consumer’s interest in ecology, ethics, and the economy. Specifically, business needs to be innovative and try to create their products with the minimal amount of environmental impact. In addition, the business needs to be liable for the ethical treatment of all employees including the employees of their suppliers and the sustainability of their suppliers. A company cannot claim to be sustainable and yet their suppliers are causing destruction to the environment or becoming wrapped up in ethical violations of their employees.
The following will review the sustainability and ethical practices of two leading brands, General Motors (GM) and Nissan. General Motors is based out of Detroit, Michigan, and produces brands that include Chevrolet, Buick, GMC, Cadillac, and others. Nissan is headquartered in Nishi-ku, Yokohama, Japan. These two companies are fairly different in focus. General Motors relies heavily on truck sales while Nissan released a vehicle known as LEAF that is a zero-emission vehicle. Both companies are concerned for the environment but both push forward and grow in different ways. Examination of these two companies will measure sustainability success, environmental stewardship, sustainable consumerism, and other factors relating to production, supply chains, and other

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