...'Sucessful Crowdfunding campaign’ Introduction: Crowdsourcing: Crowdsourcing emerges as a new paradigm of organization used by companies to reach out to distributed talent in the context of a globally interconnected society (Villarroel et al 2007, 2011a, 2011b). Although the term “crowdsourcing” is relatively new (Howe 2006), and it has only received theoretical attention by management academics in recent years (Geerts, 2009) (Malone, et al., 2010), crowdsourcing initiatives led by companies have over two decades of existence, finding roots in the software industry (von Hippel & von Krog, 2003). Crowdsourcing offers a new business model that allows companies to gather faster and at a lower cost, the knowledge distributed among the population, specific to each one of us, the knowledge of time and place. (Hayek, 1945) (Schenk & Guittard, 2011)(Villarroel 2008, 2011c; Villarroel & Taylor 2007). (Malone, et al., 2010) Even though crowdsourcing is emerging recently to the understanding of a wider audience, it has stuck the eye of a few lecturers as early as 1998, whilst Thomas Malone and Robert Laubacher, noticed the organizational changes in motion and expected long term consequences (Malone & Laubacher, 1998). The Linux case has highlighted these new flexible businesses which might be assembled at some point of the initiatives and then are dissolved once the venture is done so staff can then seek for long term projects to paintings on. (Malone & Laubacher, 1998) This new...
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...zeng@email.arizona.edu Harnessing the Crowdsourcing Power of Social Media for Disaster Relief Huiji Gao and Geoffrey Barbier, Arizona State University Rebecca Goolsby, US Office of Naval Research S ocial media has recently played a critical role in natural disasters as an informa- tion propagator that can be leveraged for disaster relief. After the catastrophic Haiti earthquake on 12 January 2010, people published numerous texts and photos about their personal experiences during the earthquake via social media sites such as Twitter, Flickr, Facebook, and blogs, and videos were posted on YouTube. In just 48 hours, the Red Cross received US$8 million in donations directly from texts,1 which exemplifies one benefit of the powerful propagation capability of social media sites. Survivors also use social media sites to keep in touch with the world after a disaster. The jammed mobile phone network in Japan caused by the recent tsunami and earthquake made it difficult for people to communicate with each other. In response, they used Twitter, Facebook, Skype, and local Japanese social networks to communicate and keep in touch with their loved ones.2 Although social media can positively impact disaster relief efforts, it does not provide an inherent coordination capability for easily coordinating and sharing information, resources, and plans among disparate relief organizations. Nevertheless, crowdsourcing applications based on social media applications...
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...creativity and foresight methods" – Crowdsourcing Abstract Crowdsourcing has been around for many years in different forms, but since 2006, it is being increasingly adopted as a creativity technique for development of ideas and problem solving. This essay looks at the history and extant of crowdsourcing and analyses its different types in terms of value creation, along with the typology of tasks to which crowdsourcing can be applied. This essay also explores some key insights and how crowdsourcing helped in HIV research through an online game called fold.it. What is Crowdsourcing? The magnitude of intelligence, knowledge and talent spread throughout the human race has always exceeded our capacity to harness them. As a creativity method, Crowdsourcing is one of the best tools to utilize the collective power of the many to undertake and accomplish tasks that are usually the responsibility of a specialized few. Howe (2006) used the term crowdsourcing for the very first time in a Wired magazine article titled ‘The Rise of Crowdsourcing’, and he later elaborated upon the concept in his book. Howe (2008) defines crowdsourcing as “the act of taking a job traditionally performed by a designated agent (usually an employee) and outsourcing it to an undefined, generally large group of people in the form of an open call.” He primarily describes crowdsourcing as a web-based business model although there are retrospective examples of crowdsourcing found before the internet years as...
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...Crowdsourcing In this information age and the emergence of social media, marketers are turning to crowdsourcing. Jeff Howe coined the word “crowdsourcing” in 2006 to label the practice of business issuing an open call to a wide community to solve a problem using either corroboration or competition. Today, companies commonly crowdsource when they outsource tasks performed by an employee, to a large group of individuals or crowd. Crowdsourcing uses the collective ideas and knowledge of the public to complete business tasks that a company would normally perform itself or outsource to a third party. Large companies like Amazon, Netflix and Wikipedia utilize crowdsourcing but it is just as crucial to small companies’ success. Most crowdsourcing is covered by four categories: crowd wisdom, crowd creation, crowd voting and crowd funding. Crowd wisdom or collective intelligence is a common form of crowdsourcing where a group is gathered with conditions and crowd knowledge is shared. Examples are an employee suggestion box or idea jams. Wikipedia utilizes crowd wisdom. Crowd creation is when a business turns to the public to actually create or co-create a product/service. The open source moment is a case of crowd creation. Crowd voting uses the crowd’s vote to organize vast information. Reality TV shows, like American Idol, use crowd voting to eliminate unfavorable contestants. Crowd funding allows the crowd to participate in online micro-lending. By donating a small amount...
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...innovation.” Assigment 3 “Critically appraise the role of crowd sourcing in today’s rapidly changing global business environments and its contribution to innovation.” Assigment 3 “Critically appraise the role of crowd sourcing in today’s rapidly changing global business environments and its contribution to innovation.” Crowdsourcing is finally coming of age especially with a prominent rise in recent years, it is recognised crowdsourcing is an online phenomena which aims to distribute problem solving and production to impact on the present day’s rapidly changing global business environment. This essay provides an introduction to crowdsourcing, analysed through a theoretical basis in reference to examples, moreover paying particular attention to distinguish and define crowdsourcing from open source production. Furthermore this essay also critically explores the prospects for the paradigm. The potential to exploit and impact a crowd of innovators will be assessed likewise to an evaluation of the opportunity for the use outside ‘for-profit’ organisations. To conclude, this essay recommends an outline and plan for research into the role of crowdsourcing and its contribution. It is recognised that the key to success is inevitably put down to creating; such an attitude has made way for an era for open innovation. Open innovation allows businesses an open platform around their innovations which in effect has allowed many businesses to adopt and adapt to a new and fresh approach...
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...dynamically from just a method of communication to more important medium of exchanging information, dealing with multi billion dollars worth business value. Information as a key asset in the business world is highly valued by anyone who knows what that piece of information can benefit them thus, information generally is neither something cheap to obtain nor is made available freely out of the thin air. However, newly evolving method of seeking information called “crowdsourcing” has made information much cheaper to obtain if not free. But then, what is “crowdsourcing”? What is the relation to the internet and information technology? What are the advantages it brings to the society? Is there any challenges of “crowdsourcing”? This essay will discuss and elaborate in details on concept, characteristics, advantages, challenges and future trends of crowdsourcing. INTRODUCTION Jeff Howe, a well-known inventor of the term “crowdsourcing” when it was first use in his article appearing in Wired magazine (Howe, 2006), defined “crowdsourcing” as “the act of taking a job traditionally performed by a designated agent (usually an employee) and outsourcing it to an undefined, generally large group of people in the form of an open call.”...
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...IMPACT OF CROWDSOURSCING ON DESIRE WEBSEARCH SYED FARAZ-UL-HASAN UNIVERSITY OF TASMANIA Email: farazulhassan@hotmail.com PHONE NO: 0468934400 ABSTRACT: This paper examines the impact of crowdsourcing on search result ranking by identifying the relation between crowdsourcing and web search. Here the question arise, what are the reasons that compel me to search this category i-e crowdsourcing and search result ranking. To me, it is very beneficial for us as student of computing to know about the relation of crowdsourcing with web technology. How much is impact-able if we add it as ingredient in our searching results for finding good webpages is understandable after reading this paper. Crowdsourcing is a term coined by Jeff Howe in wired magazine to characterize a way of using groups to solve the problem [1].The groups are usually online communities, such as member s of a blog or a visitor of website. An organization broadcast the problem to the crowd as an open call for solution. The crowd submit solution, and then sort through them, find the best one. The organization selects and owns the ultimate solution, and sometimes rewards members of the crowd. As this paper also explain the application aspect of crowdsourcing when it merge with web-technology. KEYWORDS: Crowdsourcing, WEB 2.0, Social networking. INTRODUCTION: The last two decades have seen dramatic revolution in information technology: not only in computer power, such as the processor speed, memory...
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...Crowdsourcing In the first half of this paper, I will examine the invention and growth of crowdsourcing in the field of interface design. Second, I will describe the impact that crowdsourcing has had on the field of interface design. Third, I will discuss at least 3 benefits of incorporating crowdsourcing in a design project. Finally, I will discuss at least 3 challenges of incorporating crowdsourcing in a design project. The invention of and growth of crowdsourcing in the field of interface design has grown exponential. Alsever (2007) states that the basic idea of crowdsourcing is to “tap into the collective intelligence of the public at large to complete business-related tasks that a company would normally either perform itself or outsource to a third-party provider”. This means that companies would utilize the benefits of outside sources to help accomplish a certain goal or criteria that the company can capitalize on. Unlike outsourcing, crowdsourcing utilizes the resources that can be found in the United States. Small businesses with tighter budgets utilize crowdsourcing to obtain ideas for their user interface at a fraction of the cost. For example, a start-up company called ‘Health Junky’ wants a logo for their company but they do not want to pay a professional $1,000 for their ideas. Instead, they utilize the crowdsource to obtain a plethora of ideas on their new logo. They pay the winner of the logo design $100 and save 90% by using a crowdsource. Therefore...
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...Week 2 Assignment 1. How would you define crowdsourcing? Crowdsourcing is when people self-organize via the internet to create a virtual crowd. The virtual crowd forms based on similar interests, shared hobbies, shared perspectives and ideas. 2. Why does crowdsourcing require a large, "undefined community" to work? Why not a small, defined community of passionate people who you know and have worked with before or with whom you are already friends (think Facebook communities which are smaller, and defined)? Crowdsourcing requires a large “undefined community” to work because the larger the crowd the greater the impact. It is like sampling data - the larger the sample, the more accurate the prediction or estimations than if it were a small group or sample. Collective intelligence engages the community in collaborative work and is beneficial when problem-solving. 3. Can you think of other examples of crowdsourcing besides photography? Is photography a good example? What kinds of products or services might not lend themselves to crowdsourcing? Logodesignguru.com is another example of crowdsourcing. For a nominal fee, companies go online and describe what type of logo, website or stationary they envision for their business. Graphic designers from all over the world then draft several different designs and post it for the business. The business determines which design they prefer and the designer gets paid a for their work. The business is entitled to the trademark...
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...Roxy Du Toit 22811478 Case Study : Crowdsourcing Managing Knowledge and Collaboration -Crowdsourcing 1.How would you define Crowdsourcing? 2.Why does crowdsourcing require a large, undefined community to work? Why not a small, defined community of passionate people who you know and have worked with before or with whom you are already friends? 3. Can you think of other examples of crowdsourcing besides photography? Is photography a good example? What kinds of products or services might not lend themselves to crowdsourcing? 4.What is the impact of crowdsourcing on business? 5. Why does the IdeaScale video criticize online surveys? What is wrong with online surveys? How doeas Ideal Scale do any better? 6. IdealScale claims to produce “actionable” ideas when compared to traditional market feedback mechanism like online surveys, focus groups, and review of customers comments on Web sites. Do you think this might be true? 7.Pick an online product or service you would like to deliver as a business firm. Outline how you would use IdealScale. How would you select the people for your online community? How would you prompt them to participate? What new ideas would you propose them? Or what questions would you ask them to respond to? Answers 1)Crowdsourcing is like a distributed problem-solving system in which tasks are being outsourcing to a number of people referred to as the crowd. So the problems are broadcasted to the crowd maybe via Internet where voluntary and ordinary...
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...Competitive Threats for Glam Media, Inc 7 Threat of new e-commence Entrants 7 Threat of New Digital products 9 Threat of New Business Models 10 Sell-side Threats to Glam Media’s Business 11 Customer Power & Knowledge 11 Power of Intermediaries 11 Buy-side Threats to Glam Media’s Business 12 Power of Suppliers 12 Power of Intermediaries 12 Answer: 3 13 Crowdsourcing 13 References 19 Answer: 1 Internet technologies and Robotics In this technological and more competitive business scenario, internet technologies play a significant role in the organizations in order to accomplish their goals & objectives in an effectual manner. For instance, these are helpful to store & protect confidential information about the business in an effective manner. In addition, information technology improves the efficiency of company via develops an automated process to reduce the burden of the employees in a significant way (Sobh, Elleithy & Mahmood, 2008). But, in the next 10 years, internet technologies as well as Robotics will change the overall marketplace in an effectual manner. For example, these will have an effect on the job sector of a diverse market. With the help of internet technologies and robotics there would be incising in the jobs of different sectors such as: finance, service, manufacturing, hospitality, etc. Along with this, in the upcoming year, the robots will be associated via the internet to carry out a lot of tasks of the businesses effectually...
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...Managing Knowledge and Collaboration -Crowdsourcing 1.How would you define Crowdsourcing? 2.Why does crowdsourcing require a large, undefined community to work? Why not a small, defined community of passionate people who you know and have worked with before or with whom you are already friends? 3. Can you think of other examples of crowdsourcing besides photography? Is photography a good example? What kinds of products or services might not lend themselves to crowdsourcing? 4.What is the impact of crowdsourcing on business? 5. Why does the IdeaScale video criticize online surveys? What is wrong with online surveys? How doeas Ideal Scale do any better? 6. IdealScale claims to produce “actionable” ideas when compared to traditional market feedback mechanism like online surveys, focus groups, and review of customers comments on Web sites. Do you think this might be true? 7.Pick an online product or service you would like to deliver as a business firm. Outline how you would use IdealScale. How would you select the people for your online community? How would you prompt them to participate? What new ideas would you propose them? Or what questions would you ask them to respond to? Answers 1)Crowdsourcing is like a distributed problem-solving system in which tasks are being outsourcing to a number of people referred to as the crowd. So the problems are broadcasted to the crowd maybe via Internet where voluntary and ordinary people can give their contribution...
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...Stephanie Lee Ethics of Crowdsourcing ‘Crowdsourcing’; Innovation or Exploitation? Abstract Crowdsourcing is the concept of mass collaboration of external outsourced tasks typically from an institution to its community (Howe, 2005). This paper explores the two sides of crowd sourcing; whether this net-enabled community collaboration is accelerating innovation or exploiting the laborers with menial tasks of little to no benefit through an analysis of Soylent, one of the latest innovations in crowd sourcing using John Rawls’ Theory of Justice, the Veil of Ignorance, I aim to demonstrate how can we all benefit from crowdsourcing and harness the true power of collective intelligence and mass collaboration just by maintaining a fine balance between the two extremes as according to the Aristotle’s Golden Mean. Introduction David Brent once said; “A problem shared is a problem halved, so is your problem really yours or just half of someone else’s?” In terms of an ideal crowd sourced task, the problem would be diminished by half, or even more because it is shared between dozens, hundreds, and even thousands of active community participants eager to solve it to the best of their abilities. Crowdsourcing, as first coined and defined by Jeff Howe, is the concept of mass collaboration of tasks that are outsourced externally typically through the Internet to the community at large. He says it is “the act of outsourcing tasks, traditionally performed by an employee or contractor...
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...Crowdsourcing: Positives and Pitfalls Sarah McCracken IT 100 05/01/2016 Crowdsourcing Crowdsourcing is a way for a company to outsource certain task that normally would be handled from within the company. One well-known example of this is Wikipedia. Wikipedia is an encyclopedia in which users and site operators alike can edit or create content freely. (Wikipedia, n.d.) This aspect of the site makes it a more well-rounded reference source. While Wikipedia is mostly accurate, opinions and bias occasionally slip through the cracks. All crowdsourcing has its pros and cons. As with anything, there are positive and negative aspects to crowdsourcing. Businesses can use crowdsourcing to draw creativity or opinions from their target markets. For instance, Doritos has had a Superbowl commercial contest for the past decade. This allow this company a chance to gather creativity from thousands of people while only having to promise to pay one person, the winner. There are costs involved with running the contest like the million-dollar prize. Also, Frito-Lay has to hire outside companies like Goodby Silverstein and Partners, The Marketing Arm, Ketchum PR, OMD and UEG to handle the marketing and judging of the contest. However, in this particular case of crowdsourcing, the pros certainly outweigh the cons as Frito-Lay has seen very positive results. (Powers, 2013) On the other hand, when using crowdsourcing in more serious scenarios, the results can offer entirely too many opinions...
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...Assignment 2 Crowdsourcing for Innovation For the course Innovation Management 2014 Handing in your assignment This assignment regarding the InnoCentive.com case should be delivered through the Assignment Section on Blackboard before Sunday, April 27, 2014, 23:59 hours. Be sure to use internet explorer when uploading your assignment! Delivery after this date and time will be rejected. If you have any problems or questions about this assignment or the delivery process, please send an email to: im-iba@rsm.nl Naming the file you hand in The name of the file to hand in through the Assignment Section should be in the following format: Student number- surname- first name-Assignment2-IM2014 Answering the Assignment Questions You are asked to answer the assignment questions in a copy of this document. Please use the answering boxes in the assignment. Please provide answers in the following format: Times New Roman, size 10, and single spaced. There is absolutely no necessity to use more space than given in the box (in fact correct answers can easily be given in about half the space in the box). In the assignment, yellow boxes are reserved for grading purposes. Please do NOT use these for the answers to the questions. In total you can earn 100 points for this assignment. 10 points are given for grammar and clarity of communication. 30 are given per sub-question. Notice that there are 4 pages in this document including 3 questions! Student number: ...
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