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Facebook Has Always Been Accused for Giving Users a False Sense of Control over Their Data Privacy.

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Facebook
Facebook has always been accused for giving users a false sense of control over their data privacy.
Firstly, it is because Facebook places too much burden on users to navigate a complex web of settings, including for privacy, advertisements and followers. Since the process of changing setting is so tedious, many users may just do not care about the privacy setting. Opt-outs for sponsored stories or collection of location data aren’t provided so users are forced to tell their locations to Facebook.
Secondly, Facebook’s ability to track users’ activity outside Facebook have increased exponentially as time has passed. Facebook now gathers information through these plugins regardless of whether the buttons are used. Every time a user goes on a website with a Facebook like button, the browsing history with be recorded and Facebook may give the information to a third party for advertising and other purposes. In addition, Facebook’s acquisition of Instagram and WhatsApp has allowed them to collect more kinds of user data, which enables more detailed profiling.
Facebook’s terms don’t properly acknowledge the data subject rights of users as well. Though users have some options to control the visibility of their information within their networks, they are not able to prevent Facebook from further using this information for its purposes. The privacy settings were less clear in relation to the collection and use of data by Facebook itself or by third-parties like application developers.
Other than that Carnegie Mellon University shows that Facebook has essentially become a worldwide photo identification database.
The researchers relied on just Facebook’s public profile information and off-the-shelf facial recognition software and were able to match Facebook users with their pictures on otherwise anonymous Match.com accounts. The researchers also had significant success taking pictures of experimental subjects and matching them to their Facebook profiles.
There are also privacy issues concerning the Messenger app after Facebook begun to force us to use Messenger.
According to Google Play, the app has access to find accounts on the device, read contacts, access the user’s, as well as edit, read and receive text messages. Other permissions give Facebook the ability to directly call phone numbers, modify or delete files on USB storage, take pictures and videos, record audio, download files without notification, control vibration and change network connectivity. This has led to user’s complaining the app violates their privacy.

The fact that social media and mobile apps are so insidious is nothing new, we all know "Free" online apps are paid for by the provision of personal data. In turn, mobile developers and social networks charge advertisers to serve up highly targeted ads to specific groups of people. However, in the case of Messenger on Android, the attempt to collect so much information and take control of one's device is unprecedented and frightening. The fact that so many people have agreed to these permissions is an alarming insight into the future of mobile apps and personal security.

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