...of is with this process, they are altering their “A’s” into “B’s”. However, given to its tremendous popularity and use over time, Social Networking has become a genuine time-waster, social and physiological problems-giver, three of which have a noticeable negative influence on adolescents’ academic life leading to a significant decrease in one’s GPA. Although some have argued that there is no direct-connection between Social Networking and GPA, yet many studies have come to prove otherwise. Throughout time, youth generations have always been able to find distractions and time-wasters to entertain and fulfil their bored minds’ desire of escaping academic work and getting over its stresses. Each generation had different tools of distractions than the ones before it; these tools are usually developed by society and technology as years go by. The latest of those tools nowadays go by the name of Social Networks. Social Networks are a of variety of media such as calling, texting, listening to music, social networking sites (e.g. Facebook, Twitter, YouTube, Instagram, Myspace…etc.) and anything related to social media in our current times. Famous social networking sites such as Facebook, are simply websites on the World Wide Web, where the user creates a profile using his/her respective email address and shares their personal interests, favorite songs, movies, food, places, relationship status, updating their current status, upload and share their personal images and videos on their...
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...CHAPTER 1 THE PROBLEM AND ITS SCOPE INTRODUCTION Facebook usage helps people to get information in a way to communicate, and most importantly, the way people interact. The importance and Relevance of using this kind of social networking is growing stronger with its rapid development of technology. Facebook is known to be the largest and most used social networking site nowadays. However, there are also different factors that affects to the students either negative or positive. Its benefits to the students is that through facebook they may use the site to interact with people they already now or to meet new people, staying connected with friends, keeping up to date on news more quickly, for creative expression, to experience global exposure, lots of great resources and information can be get. On the other hand, there are also negative effects that could really contribute on using Facebook among students, those factors are; Students does not care about the surroundings, there will be less social interaction, privacy blow up, Reduce time for study, less family concern and bad for health. The extent of student’s in academics may be determined by its grades that a student earns for a period of learning. It is believed that a grade is a primary indicator of such learning. If a learner earns high grades it is concluded that they may also have learned a lot while low grades indicated lesser learning. However, there are factors also to be consider which affecting the study habits...
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...With the concept of fake news it is important in contemporary society that individuals are aware that all media messages are fabricated and have a purpose to an extent which is further than simply profit, social change. Marjoribanks outlines that media analysis involves understanding key roles of representation and its effects applied in a cultural and societal context, therefore demonstrating how significant the analysis of representation in media is, as it can have the effect of creating a negative discourse about a particular individual or group (4). Certain representations, often associating with a sponsorship of a brand, can have a negative social impact as they can suggest unhealthy habits and negative and problematic views about body image (Lupton, 7). For example, popular online celebrity, Kim Kardashian West (@kimkardashian), faced a virtual scandal due to post she made on her Instagram account promoting the company ‘flattummyco’ with their recent release of ‘appetite suppressant lollipops’. As an online influencer with over one hundred million followers, her endorsement of this product lead to a community backlash and it was majorly viewed that she was promoting negative body image ideals by suggesting her...
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...SUMMARY • Diageo was accused of neglecting Burger King under its ownership, letting the brand fall off the radar at a time when fast food in general was reporting favorable growth. The fast food chain's fortunes began to change after it was sold to a private equity triumvirate, which set about investing in promoting the business to the devoted fast food eater. This focus was a success, leading Burger King to gain 'cool status' in many peoples' eyes and to achieve strong growth. • Burger King's focus since being sold has been in targeting the Superfan, that is the 18–35 year old male who enjoys fast food. Company marketing efforts have focused on appealing to this consumer type, using both traditional and new media as a means to gain their attention. • Burger King's marketing has often been controversial, with two 2008 efforts standing out. The Whopper Virgins documentary, in which members of remote communities were given burgers to try for the first time, was deemed offensive and patronizing, while a Facebook application that encouraged people to delete friends for burgers was perceived as against Facebook policy and disenabled. However, such innovative marketing successfully appealed to the Superfan's sense of humor and desire for novelty. • Burger King has only recently addressed health issues, as it firmly stands by the belief that the Superfan values taste above everything else. However, new...
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...is said to go through the following five stages as a process. In reality, sometimes the steps may be switched around or even left out, as not all consumers are by rule, always alike. The decision-making process (DMP) for Metabical, Cambridge Sciences Pharmaceuticals‘ (CSP) new weight-loss drug involves several people. The product end-user is the main subject of the decision-making process, but other external parties interject at different stages, influencing the consumer’s ultimate decision. Below is the flow Metabical’s consumers would go through as part of their shopping behaviors. Stage 1: Need Recognition & Problem Awareness A recognition occurs that consumers are unhappy with their current body image, their weight or their unhealthy lifestyle. This can come from consumers’ existing, continuous dissatisfaction in terms of their weight physical appearance. It can also be triggered by external media sources such as TV, Outdoor, Radio or Magazine advertisements whereby a variety different visuals, articles, messages can lead to consumer awareness that there is a problem, and a need, that must be satisfied. At this point, both the consumer and the respective media agents are involved in process. Stage 2: Information Search In order to find a means to solve their problem and satisfy their 'recognized' need, consumers engage in the search for a solution through information collection. Given the high-involvement with Metabical, with its direct impact on consumers’ health...
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...Control and Prevention, “The percentage of children aged 6–11 years in the United States who were obese increased from 7% in 1980 to nearly 18% in 2012. Similarly, the percentage of adolescents aged 12–19 years who were obese increased from 5% to nearly 21% over the same period.” (Ogden,2012) These numbers are concerning because childhood obesity leads to long term health risks including diabetes, heart disease and many cancers. As our society becomes increasingly technologically driven, our youth are becoming less and less physically active. Today’s children are more likely to send a friend a text rather than run over to their house and “call on them”. Modern conveniences and entertainment such as videogames, television, the internet, facebook and kid-friendly fast food joints play a major role in the growing rate of childhood obesity. Currently there are many efforts being made to slow down or reverse the negative effects of living in modern day society for our children. Some of these attempts include increased awareness about nutrition and exercise for our youth. However, there is still a lot of room for improvement and much greater parental and societal support is required in order to have a significant impact on the epidemic. Through our analysis we hope to gain a better understanding of the causes behind childhood obesity, why the rates are increasing, what is currently being done about it and how can we, as global citizens,...
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...with President Director and Director when they face a situation that really need an advice. Company Background Indofood was found in 1968 by Sudono Salim and owned by the family of Sudono Salim under the Salim group. In 1990 PT. Indofood incorporated as PT. Panganjaya Intikusuma, but 4 years later in 1994 it was changed to PT. Indofood Sukses Makmur, its current name. Over a number of decades PT. Indofood Sukses Makmur Tbk. (“Indofood” or the “Company”) has been progressively transformed to become a Total Food Solutions company with operations in all stages of food manufacturing from the production of raw materials and their processing through to consumer products in the market. Today, it is renowned as a well–established company and a leading player in each category of business in which it operates. Our company vision is to become a total food solutions company. This vision supported by a few missions which are to provide sustainable solutions for food needs, continuously improve people, processes and technologies, contribute to the welfare of the society...
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... * HYPOTHESIS- SOCIAL NETWORKING SITES HAVE CHANGED THE WAY PEOPLE INTERACT * JUSTIFICATION- THE CONTINIOUS USE OF SOCIAL NETWORKING SITES IS HAMPERING PERSONAL INTERACTION BETWEEN PEOPLE. * METHODOLOGY-THE RESEARCH IS CONDUCTED THROUGH PRIMARY AND SECONDARY DATA COLLECTION. IT IS A QUANTITATIVE RESEARCH. * OBJECTIVE-THIS RESEARCH IS CONDUCTED TO NOTE THE EFFECTS OF SOCIAL NETWORKING SITES ON PERSONAL INTERACTION. REVIEW OF LITERATURE INTRODUCTION What is a social networking website? A social networking service is an online service, platform, or site that focuses on facilitating the building of social networks or social relations among people who, for example, share interests, activities, backgrounds, or real-life connections. A social network service consists of a representation of each user (often a profile), his/her social links, and a variety of additional services. Most social network services are web-based and provide means for users to interact over the Internet, such as e-mail and instant messaging. Online community services are sometimes considered as a social network service, though in a broader sense, social network service usually means an individual-centered service whereas online community services are group-centered. Social networking sites allow users to share ideas, activities, events, and interests within their individual networks. THE ADVANTAGES AND DISADVANTAGES ARE- Advantages: * Finding...
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...Identification of Community Kentucky is a state with approximately 4,413,457 citizens according to the United States Census in 2014. 38,728 of these people reside in Floyd County (American FactFinder, 2014). Floyd County was founded in 1800 by Colonel John Floyd. Floyd County has a total area of 396 square miles. It is a traditionally democratic county. Population Economic Status Assessment The population of Floyd County Kentucky is ~38,728 (Kentucky Health Facts, 2015). Per 1,000 female Floyd County citizens, there are approximately 64.6 births per year. Per 100,000 people in this state, there are approximately 1,135.7 deaths annually in Floyd County. For every 100 females there are 96.7 males. For every 100 females age 18 and over, there are 95 males. The average household income is $28,221, compared to the state of Kentucky which is $42,248 and compared to the United States which is $51,425. 28.9% of Floyd County citizens are living below the poverty level (American FactFinder, 2013). 98% of people living in this county are white. 1.1% are black, and all other ethnic groups are less than 1% (American FactFinder 2013). Neighborhood/Community Safety Inventory After speaking with Shannon Hall (Fire Chief of Left Beaver Rescue Squad in Floyd County Kentucky), I was able to answer many of the questions posed on the Neighborhood and Community Safety Inventory. Shannon has worked for the Floyd County and Left Beaver Rescue Squad for over 20 years, and is both an EMT and...
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...Role of social media Social media plays an essential role in our daily life. When it comes to the problem that if people should keep records or experiences by exposing photos on social networking sites, their opinions vary from person to person. In the following paragraphs, this popular controversy will be addressed as both position is thoroughly analyzed. The invention of social media has pulled people together, building strong social connections, making the world smaller, and enabling people to share their happiness with others. Social networking is also a good way to meet friends of diverse backgrounds. Take Instagram as an example. It recommends posts or users based on your interests, likes and other factors, allowing people to find those who share the same interests as them, thus broadening their friends circle and providing future convenience. From Erik Quaiman’s “Socialnomics: how social media transforms the way we live and do business”, the author states that social media touches nearly every factor of our personal and business lives. The rhetor uses statistics and emotional appeals to illustrate the importance of social media. For instance, “Over 7 million views of their YouTube videos, 750,000 views of their Flickr photos, more than 125,000 hand-raisers on FiestaMovement.com, 11,000 vehicle reservations and an awareness rate of 60 percent-equal to that of vehicles that have been in the market for two to three years. All through social media”(Erik Quaiman, 1)....
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...When you look into the mirror what’s the first thing you see? Your thunder thighs? Your flabby arms? Your not so fit tummy? The stretch marks that resemble a road map? Your nose, which curves slightly to the right? It’s easy to pinpoint your imperfections and pick yourself apart when it comes to your appearances. In fact, some people go to the extreme to fix the things that they believed to be flawed, some “fixes” can even be life threatening. But when did it become acceptable for individuals to nit-pick and degrade themselves based solely on their physical exteriors? Is the media to blame? Throughout the years, the media has reached countless individuals and has had an influence on them in a number of different ways. From the moment we get out of bed the mornings to the time we lay our heads down at night it seems that we are constantly exposed to some form of media, whether it’s through the radio, the television, magazines and/or newspapers. This assignment allowed me to gain an understanding about how much of an impact the media has on individuals in an undesirable way. Specifically, I was interested in the possibility that communication media had a negative influence on the body images of both men and women. Originally I was only concerned with adults but then I expanded and began looking for data representing young children and...
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...Running head: GRADUATE CAREER DEVELOPMENT IN FACEBOOK GRADUATE CAREER DEVELOPMENT IN FACEBOOK Abstract The objective of this paper is to analyse the issue of substandard employee retention rates in Facebook, one of the leading companies in the IT industry, identify the reasons behind it and suggest concrete steps for bettering the situation through an improved Graduate Career Development Plan. The analysis reveals that the main two issues plaguing the company’s young graduates are excessive competitiveness and lack of challenge and development opportunities. Short-term countermeasures include creating a better, more efficient working environment, on personal, managerial and corporate levels alike, as well as ways of instantly increasing immediate motivation levels. The long-term plan suggests restructuring certain key elements of HR management, such as the workplace atmosphere, relations between employees and the management, the company’s organisation on the whole and the objectives set in front of the employees. The scope of the changes is broad and requires substantial resources, but the evaluation methods put in place ensure that a return on investment is achieved when the project is completed and the company restructured. GRADUATE CAREER DEVELOPMENT IN FACEBOOK Introduction The IT sector is arguably the most dynamic global industry branch of today (Dutta and Bilbao-Osorio, 2012). The market cycles of products have been decreased to a tenth of what they...
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...The Coca-Cola Company Introduction Coca-Cola is the world’s most recognized drinks brand, as a company they strive to satisfy every individual’s need of refreshment and nutrition. With more than 3,500 different brands of beverages, they are able to cater to a wide range of consumers in almost every target market and consumer category. For example, the health conscious will most probably grab a Coca-Cola Zero or Minute Maid that comes in a few fruity flavours, for others who prefer something tea-based, they would pick up Heaven and Earth. There is something for everyone. In 1886, a pharmacist named John Pemberto from Atlanta, stirred up a caramel-colored liquid out of simple curiosity. It was later combined with carbonated water to form the first version of what consumers know today as Coca-Cola. With more than a hundred years in business, the company has expanded far beyond its signature drink and has optimized and extended its value chain to become a world-wide beverage giant that is. Today, Coca-Cola owns 3,500 different brands, and is operating in more than 200 countries with more than 146,200 employees worldwide. Coca-Cola has a significant presence in Asia and for Singapore in particular, the company’s operations are built and structured to support the main functions of its business. The first being marketing its brands and the second focus is on the manufacturing of concentrates and syrups used in the production of its beverages. Analysis of 4 Environmental...
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...Social Media and Our Children Crystal Y. Mays Liberty University Abstract Social Media today has confronted our youth with different entertainment environments than the one experienced by their parents and grandparents. Today children live in a world that provides various social network resources, like cell phones, Ipods, Ipads, and notebooks, that makes it possible to connect to social networks at any time. Technology is everything to them because they communicate, live and socialize through and with it. It can provide a great opening for children to develop cognitive, social and language skills, but because they are so captivated by the vast products and many programs offered they are missing this opportunity. Social media has also become a very lucrative playing ground for predators, either sexual or bullies to prey on vulnerable and please seeking boys and girls. The power of technology has created a new monster called cyberbully who has the ability to reach out and manifest harm and danger to their targets very easily. Parents can commit to enforcing technology education and monitoring to help their children make a successful tool to access for their advancement and also take the correct defensive measures to protect them from the many dangers. Social Media and Our Children Social media has vastly evolved over the last decade. It has become a vital ingredient of our personal as well as our professional lives. Social media is a key component of practically every...
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...Globalization Name: Institutional affiliations: This paper focuses on highlighting how the processes of globalization have changed the experiences of growing up and being educated in for the adolescent children aged 12 to 15 in Australia. Globalization is the process by which organizations and businesses establish international relations through the exchange of world business views and ideas, culture and products with other nations of the world. These businesses and organizations then start to operate and trade on an international scale. Globalization can be attributed to advances in the industrial sector, changes in the transportation and telecommunication systems, infrastructural changes, and the rise in the internet culture and development. The interplay of these forces in politics, religion and economies influence the economic trends of each country. Some of the social effects of globalization to the world economy include: poverty reduction due to increase in the wages and employment rate in the participative developing countries, improved healthcare provision due to the registered decline in the maternal and infant mortality rates, the provision of better educational standards, in line with the global millennium developmental goals. However globalization has also been viewed as a key in increasing the unemployment rates in the third world countries due to massive sacking of workers, high poverty rates and low income generation among the working...
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