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Fair Value Accounting an Appropriate Method for Calculation

In:

Submitted By starhero83
Words 13900
Pages 56
MacDonald’s Corporation
Analysis FIN 284 ASSET MANAGEMENT

Summer 2005

Submitted by: Anne Orji Chunlei Bao Angelo Zino Efstratios Philippis

1

Table of Contents
I. II. III. IV. V. VI. VII. VIII. IX. X. XI. XII. XIII. Executive Summary (includes Asset Allocation to Portfolio) Company Overview Business Description SWOT Analysis (Key Strategies and Risk Factors) Management Operations Analysis Industry and Market Analysis Overview of fiscal year 2004 Outlook for 2005 Financial Results for Q1 of 2005 Trend Analysis Correlation with current portfolio Financial Statement Analysis 3-4 4 4-6 6-9 9-11 11-14 14-15 15-18 19-21 21-22 22-24 24-25 25-34 35-46 47-50

XIV. Valuation XV. Technical Analysis

XVI. Analyst Covering and Insiders Transactions XVII. Current News XVIII. Conclusion XIX. Appendix XX. References

50-53 53-54 54-55 55-59 60

2

Summary Page
MCDONALDS CP (NYSE:MCD) Delayed quote data

Last Trade: Trade Time: Change: Prev Close: Open: Bid: Ask: 1y Target Est:

27.94
Jul 1 0.00 (0.00%) 27.94 N/A N/A N/A 35.58

Day's Range: 52wk Range: Volume: Avg Vol (3m): Market Cap: P/E (ttm): EPS (ttm): Div Yield (ttm):

N/A - N/A 25.64 - 34.56 0 5,562,320 35.41B
1d 5d 3m 6m 1y 2y 5y max

14.30 1.95 0.55 (1.97%)

http://finance.yahoo.com

I. Executive Summary

This paper will look at the development of the McDonalds Corporation and the obstacles that it has overcome. It will also look at the McDonalds Corporation in relation to its major competitors and analyze how the company has responded to its surrounding environment. In closing, we will look at the prospects for McDonald’s future and it will be clear that McDonalds will be able to maintain its dominant market position. It will continue to be a model that serves as a benchmark for others in the industry. We will go on to analyze the financial statements to reveal the stability and

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