...Baldwin’s essay entitled “Fifth Avenue, Uptown” focuses on the physical and mental state of poverty, displayed in the Harlem neighborhood in which he grew up. Is it possible to be poor mentally as well as physically? It is indeed possible to be in a “poor state of mind” in addition to living poorly. Baldwin mentioned there were are in his old neighborhood that had been “rehabilitated”. However, there were areas that appeared the same as when he grew up there in the early 1900’s. There were also people; such as the neighborhood shoe repairmen, who were still there sadly going about the same daily routine that he’s witnessed since childhood. These are a couple of reasons why I feel that Baldwin’s main idea is the physical and mental state of poverty on Fifth Avenue, Uptown Harlem. The intended audience for this writing would be a general audience, particularly ones unfamiliar with what it is like being an African American growing up in a poverty stricken ghetto. His descriptions are so profound and detailed, that it seems as if he is painting a picture for people who may not have ever witnessed such things. This is why I feel the intended audience is those who can be enlightened by his...
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...increased to over $1.4 billion and they have upgraded or remodeled the majority of their stores. Saks Inc. has also reorganized into two distinctive groups; the Saks Department Store Group (SDSG) and the Saks Fifth Avenue Enterprise (SFAE). Saks Department Store Group targets the traditional department store. Their motto is "The Best Place to Shop in Your Home Town". The Saks Fifth Avenue Enterprise targets the luxury marketplace. Their motto is "The Most Inviting Luxury Experience". Both divisions of Saks are better strategically positioned to target their group of customers. As mentioned, Saks is divided into two divisions. The Saks Department Store Group's strategies are having merchandise incentives, an enhanced shopping experience, and focused marketing. These strategies present customers with ideas of what they need to have or what is in style. The idea is a floor presentation that places the customer in a situation where they feel they would lead a better life if they owned the item being displayed to them. One of the key aspects of this strategy is product differentiation. Saks stores must be able to offer customers items that they want and need but that are not available at other stores such as Neiman Marcus or Nordstrom. Saks second division, Saks Fifth Avenue follows closely to the previously...
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...b. Yes. In my opinion, Saks’ zero-tolerance policy for employee theft was reasonable and effective way for internal control. Even though the case presented only one instance when Fierro was caught stealing, the fact that he was caught already tends to lead someone/management or gives the management a notion to believe that he had probably stole before or will probably do it in the future. The zero-tolerance policy might seem harsh, however it has its advantages that are hard to calculate. The policy might have resulted to the termination of a top performing employee but it sent a message to the rest of the employees exactly how serious the company is concerning employee theft. Forging signature and theft are both criminal offenses. Hence, even if the loss that Saks has suffered was relatively trivial/small ($9.85), Fierro should receive appropriate sanctions for his actions for he clearly violated some provisions of the company’s employee handbook. Such policy is also a way to maintain strict code of conduct among Saks’ employees and promote a sound control environment that advocates an honest culture of integrity and ethical values. The policy may not be cost-effective in the short-run since sales may decrease due to Fierro’s termination, as he was a top performing salesman. However, in the long-run, the policy can prevent future losses from employee theft. The long-run savings can outweigh the short-term losses. In my opinion, the store’s zero-tolerance policy for...
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...Week 4 You Decide 1. Who specifically should Premier Portraits target with the new branding message? With the quality of the prints that Premier Portraits is going with I would recommend them market the new branding to high-end personal photographers that would service the higher end clients such as corporate big wigs and sports personal. These types of people are the people that can afford to spend the added cost and are also the people that would appreciate the added touches. 2. What product should Premier Portraits really offer to this market? Premier Portraits should offer this group the chance to capture the magic of childhood and the memories of today with a Catherin Portraits. Catherin Portraits can be offered in ways that depict the family’s children at major milestones like babies, toddlers, toothless, graduations. This would then follow the client into their professional career for when they when big games, or land huge business deals. 3. What value should the company’s online presence deliver? Since clients like to know that they are working with professionals. So you would need to be able to tell your client with confidence what you can do for them simply in two sentences, you look like a specialized expert who knows what they are doing and in turn, they can trust you to do it. You need to know where to target so you spend your efforts wisely. By developing specific content, programs and case studies for targeted segments, you will...
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...The 4P analysis of the first day of selling iPhone 5 in New York In the following paragraphs, I will apply the 4P Marketing Framework to a news article about the first day of selling iPhone 5 in New York with my own thoughts. The iPhone 5, which was claimed by Apple to be ‘thinnest, lightest and fastest’ smartphone ever with a larger 4-inch screen and LTE capabilities is the product. In my opinion, this product not only satisfied customer needs but also exceeds customer needs. When I look at it, I see the hard-work behind each precision in the phone. To quote what was said on the company website, ‘iPhone 5 is made with a level of precision you’d expect from a finely crafted watch-not a smartphone’. I could not agree more with it. It becomes more of a piece of art than a product to me. Because of the greater value such as the fine design that it gives me, I am willing to pay more to it than any other cell phones such as the Samsung Galaxy S® III. From my perspective, the promotion, which is least involved in the article, is the price reduction of $500 one can obtain if he is willing to sign a contract with a wireless service provider. This price reduction obviously made the iPhone 5 more appealing in terms of price. With a two-year contract, the smartphone worth US$199 with 16GB of storage, $299 for a 32GB model and $399 for a 64GB model. And according the AT&T website, without a contract, the smartphone is US$649.99 with 16GB of storage, $749.99 for a 32GB model and...
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...ACG 2011 Analysis of Financial Statements Project You have been requested by your CFO to find a suitable available-for-sale security for your company to purchase. She would like you to analyze two companies and determine which one would make the better investment. Select two publicly traded companies whose businesses are similar. Some examples might be Walmart and Target; Chico’s and Sacks Fifth Avenue; General Mills and Kraft Food. Select companies in which you have some personal interest. Locate the most recently released annual reports of both entities. They should be the same year. Using this financial information, please complete the following: * Horizontal analysis of the 2 most recent years for the balance sheets and the income statements for each company * Comparison of the results of the horizontal analyses of the two companies * Vertical analysis of the balance sheets and income statements producing common-size percents for the current year * Comparison of the results of the vertical analyses of the two companies * Ratio analysis for the current year of your 2 companies using 4 liquidity and efficiency ratios, 2 solvency ratios, 4 profitability ratios, and the price-earnings ratio Prepare a report for your CFO presenting these analyses (see exhibits 17.8 and 17.9) and a comparative chart of your ratios. Your report should include a discussion of both companies and their strengths and weaknesses. You must present your recommendation...
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...It sells a variety of products including clothing, jewelry, handbags, cosmetics, and home furnishing. Nordstrom started as a shoe store as time passed they diversify their product, and they opened more stores in different locations. They sell products identical to the department stores. Nordstrom like department stores have a series of permanent products such as cosmetics, hardware, jewelry, sporting goods, among others. Another likeness to the other department stores is that they have many stores in different locations of the US. Nordstrom competes with other national, regional, and local retail and departments stores. Nordstrom’s top competition comes from retail stores that sell similar lines of apparel such as Neiman Marcus, Saks Fifth Avenue, Dillard’s, and other high-end fashion retailers. Nordstrom shares many characteristic with other retailers such as their generous exchange policy, superior customer service, the product quality. 2. Describe Nordstrom's level of service on the continuum from full service to self-service. Give an example of a store that would be on the opposite end of the continuum and explain their differences. Moving from full service to self-service paid off for Nordstrom. You will think that a customer will enjoy more the full service, because it may seems like the store is making life easier for him. However self service gives the customer a sense of freedom. The customer won’t feel like he’s wasting someone else’s time if he opts not to buy...
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...SAMPLE CIVIL ENGINEERING RESUME – Sophomores, Freshmen BRIDGET SPECTOR bspector@andrew.cmu.edu Current Address: SMC 123, 5032 Forbes Avenue, Pittsburgh, PA 15289 (412) 511-4422 Permanent Address: 21 School Avenue, Philadelphia, PA 19111 OBJECTIVE To obtain a summer internship in the field of civil engineering that will utilize my problem solving and leadership skills. EDUCATION Carnegie Mellon University Pittsburgh, PA Bachelor of Science in Civil Engineering, May 2013 Overall GPA: 3.20/4.0 Best High School Philadelphia, PA High School Diploma, June 2009 GPA 3.82/4.0 PROJECTS Cardboard Structure, Fall 2009 • Designed and constructed a cardboard bridge meant to support the average adult male. • Prepared scale models for analysis of alternatives, prior to final test. Brick Wall Scheduling, Fall 2009 • Developed a bid proposal for building a brick wall. • Conducted time studies and generated Gantt charts to investigate most economical method of using resources. Traffic Light Timing, Fall 2009 • Conducted studies on the flow of traffic through three intersections on Forbes Avenue. • Designed more efficient traffic light cycles based on collected data. WORK Pennsylvania Governor’s School for the Sciences Pittsburgh, PA EXPERIENCE Teaching Assistant...
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...SWOT and Business Analysis of The Ford Motor Company The purpose of this research is to assuming the role of a Fund Manager deciding whether to invest in The Ford Motor Company. By Identifying Internal and external stakeholders, wants and needs , Strength, Weakness, Opportunities and Threats (SWOT) of The Ford Motor Company. This to detriment whether the company is profitable and competitive in the automobile industry. Ford Motor Company SWOT Analysis Strength • Ford Motor Company is a Multi international Company with 90 plant and facilities selling vehicles in 200 markets. It is the second biggest plant in the world, with approximately 345,000 employees. (http://www.freeonlineresearchpapers.com/ford-diversity-commitment) , (http://media.ford.com/article_display.cfm?article_id=7670) • The Ford Motor Company is the Fifth largest vehicle manufacturer in the world and the second in the U.S. with a total (Sales 2010) of 4,988,031 vehicles manufactured including Cars, land craft vehicles (LCV), Heavy Commercial Vehicles (HCV) and Heavy Buses. (Oica.net, 2011) (http://oica.net/wp-content/uploads/ranking-2010.pdf) • Ford Motor diversity in Ford Credit is a subsidiary of The Ford Motor Company that finance vehicles to customer and dealers to support Ford Motor Company sales. They also provide financing on Lincoln vehicles, offering: competitive rates, innovative products, flexible terms (http://www.fordcredit.com/companyInfo/profile.jhtml) • Ford Motor merges with Hertz Rent-A-Car...
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...Can Financial Management Decisions Influence Firm Value Economy 2302 Monique Martin Chu Nguyen Financial management is a work plan that details the revenue and expenses of a company. Financial decisions are strategies that achieve the financial objectives of a company that include capital budgeting, capital structure, and working capital management. Modigliani and Miller (1958) received the Nobel Prize in economics for their study of the relationship between capital structure and corporate value, with and without corporate tax. Whether financial management decisions influence firm value is still debated daily because there are plenty of uncertain factors. In this paper, I intend to discuss related theories about financial management and the efficiency of capital market. The main objective of management is to insure all scarce resources are used in a efficient and effective way that will allow a company to reach its financial target. In most cases, that target is to achieve profit of value. If isues or losses occur, the company will usually revise its polices to address those issues in hopes of resolving the issue and putting the company back on the road to make profits. Management decisions made by a company or firm include but are not limited to capital budgeting, capital structure, and working capital management. Capital budgeting is a process of long run overall arrangements to make timely and reasonable investments...
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...linen, silverware and glassware while greeting guests (with eye contact and smile), also escort guests to their tables then present menus to the guests and answer questions about menu items, or making recommendations. At my fourth day, I taking foods and drink orders present and serve wine (into the proper glass) and serving food and drinks. My fifth day is check with guests to ensure that they are enjoying their meals and take action to correct any problems. My sixth day, I remove dishes (gentlemen first!) and glasses from the tables for cleaning and Dealing with bill payments. And in every seventh day of my OJT is my rest day. Guide Questions (after the training/internship) 1. What specific additional skills have you learned this month? 2. Describe your experiences with regards to guests relation. II: Learning Experiences (Realization about the Training) ■ Is your establishment is highly recommended as an avenue of training for the incoming practicumers?...
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...JOB ANALYSIS PRIME MANPOWER SUBMITTED BY: MACALALAD, MARY JOY C. SATUITO, KENNETH B. Company Profile Manpower Inc. (NYSE: MAN) is a world leader in the employment services industry; creating and delivering services that enable its clients to win in the changing world of work. Celebrating its 60th anniversary in 2008, the $21 billion company offers employers a range of services for the entire employment and business cycle including permanent, temporary and contract recruitment; employee assessment and selection; training; outplacement; outsourcing and consulting. Manpower’s worldwide network of 4,500 offices in 80 countries and territories enables the company to meet the needs of its 400,000 clients per year, including small and medium size enterprises in all industry sectors, as well as the world’s largest multinational corporations. The focus of Manpower’s work is on raising productivity through improved quality, efficiency and cost-reduction across their total workforce, enabling clients to concentrate on their core business activities. Manpower Inc. operates under five brands: Manpower, Manpower Professional, Elan, Jefferson Wells and Right Management. More information on Manpower Inc. is available at www.manpower.com. Address: 14/F Bankmer Building 6756 Ayala Avenue 1226 Makati City, Philippines The Manpower Network: 4,500 offices in 80 countries and territories Manpower and Manpower Professional collectively have 4,100 offices across...
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...Earth Day, Then and Now Thirty Years ago, 20 million Americans participated in the first Earth Day on April 22, 1970. Fifth Avenue in New York City was closed to automobiles as 100,000 people joined in concerts, lectures, and street theater. More than 2,000 colleges and universities across America paused their anti-war protests to rally instead against pollution and population growth. Even Congress recessed, acknowledging that the environment was now on a political par with motherhood. Since that first Earth Day, the celebrations have only gotten bigger, if somewhat less dramatic: The organizers of Earth Day 2000, to be held April 22, expect 500 million people around the globe to participate in celebrations, workshops, and demonstrations. This year's theme is "clean energy" and the master of ceremonies for the big celebration on the Washington Mall is none other than Leonardo Di Caprio. Earth Day 1970 provoked a torrent of apocalyptic predictions. "We have about five more years at the outside to do something," ecologist Kenneth Watt declared to a Swarthmore College audience on April 19, 1970. The day after Earth Day, even the staid New York Times editorial page warned, "Man must stop pollution and conserve his resources, not merely to enhance existence but to save the race from intolerable deterioration and possible extinction. Three decades later, of course, the world hasn't come to an end; if anything, the planet's ecological future has never looked so promising. The prophets...
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...Do financial management decisions influence firm value? Table of contents 1. Introduction 3 2. Background overview 3 2.1 Financial management decisions 3 2.1.1 Capital budgeting 4 2.1.2 Capital structure 4 2.1.3 Working capital management 5 2.1.4 Relationship 5 2.2 Efficiency of the capital markets 5 3. Empirical study 6 3.1 Select a FTSE 100 company—HSBC Holdings PLC 6 3.2 Financial decisions taken over in the past three years 7 3.3 Appraise the financial management decisions 8 3.4 Impacts the financial management decisions have on the company’s value 9 3.5 Analysis 10 4. Conclusion 11 References 12 Bibliography 13 1. Introduction The financial management is a comprehensive and complex work to plan the expenditure and revenue in detail, so as to accumulate more profit guarantee the future expansion and daily normal operation. Financial management decisions are the strategies to achieve their financial objectives which mainly include capital budgeting, capital structure, and working capital management. Scholars have been devoting themselves into this discipline for a long time, especially the research of capital structure. Modigliani and Miller (1958) even got their Nobel Prize in economics for their study of the relationship between capital structure and corporate value, with and without corporate tax. But whether financial management decisions influence the firm value and how policies affect it are still open for discussion...
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...Introduction Although it has been classified as the fifth largest airline, Classic Airlines like many others in the airline industry is struggling to maintain competitive advantage within its market. A key component of the business model affecting both competiveness and profitability is the structure of the marketing portfolio within the company. The scenario revolves around Classic Airlines, a company that provides air travel, which has seen a dramatic fall in their client base, (University of Phoenix, 2010). Now senior management must devise a plan that will reverse this trend while reducing cost by 15 percent. The direction the staff has chosen is using different marketing concepts, which will be discussed in this paper. According to the New York Times (2010), “The airlines industry is expected to have collective losses of $2.5 billion in 2009, according to a forecast from an airline trade association” (Para. 3). Business Dictionary defines the marketing concept. Fundamentally, all companies want to endure and prosper, which is accomplished by meeting the needs and wants of the customer. To be successful, a company must sell the product it offers. In other words, selling focus on the seller while marketing focus on the buyer, this makes sense, the buyer will not buy something he or she does not want or need, (Kotler & Keller, 2006). Competitors, technology, social and economic environments that an organization needs to overcome or try to match its capabilities, affect...
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