...presence of food carts in this area brings culture awareness to the prominently homogenous population of Madison through the stories of the people making food. If you were to look closer you would see the faces behind the labor and the tight spaces they work in. These workers are not traditionally chefs or cooks wearing bright stark white uniforms that identify the roles they play in the food process; instead you see mixed matched track suits, sweatshirts, jeans, and winter jackets. The age of the servers appeared to range from older adults in their 60’s to some in their late 20’s. The gender and race of the food cart worker is heavily male and of an ethnic minority. Ten out of sixteen workers were male while only six were female. Only...
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...2014 Thank You for Shopping With Us Customers must take several precautions when shopping, especially those on a budget. There are traps all over the stores, from the parking lot to the meat department. Some of the pretty well hidden, some are quite obvious. Grocery stores use several marketing tricks and strategies to get customers to spend more money in their stores. Walk into Kroger, the smell of rotisserie chicken fills the air. This lures the customer to deli, but he came for milk. By the time he gets to the milk, he has a rotisserie chicken and macaroni and cheese. How did this happen? In most Krogers, and other grocery stores, the deli is located in the front of the store. Therefore, the first thing you see and smell is deli food. The milk is almost always located in the back. So the customer has to walk past different types of merchandise to get to it, encouraging him to buy more than he intended to buy. Occasionally, a grocery store will rearrange their merchandise. The purpose of this is so the customer will have to search for what they came in for. The customer enters Tom Thumb to buy chips, noticing the store is looking a little different. She goes to the last aisle the chips were on, but to her surprise this is now the baking aisle. She walks all they down the aisle and spots a goldfish shape snack box and grabs it for her son’s lunch box. She goes to the next aisle to find the newest Oreo cookie---in the basket. Finally she reaches her destination and gets...
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...Q1) How did Tata Motors segment the market for commercial vehicles ? Which variables were used to segment the market? Remember that while segmenting the entire market has to be segmented. Indian commercial vehicle market sector includes three and four wheels, two wheelers as well as passenger cars and SUVs generally used for commercial goods transportation. Non motorized undocumented sectors like bullock cart, horse drawn carriages, bicycle rickshaws & manual pull carts was also serving for commercial transportation. The commercial vehicle market segmentation was as follows – Tata Motors segmented the market for commercial vehicles based on the functional needs of the different customers as 1) R&C – Ricks & Carts Vehicle carrying less than 175KL and less than 5 KM travelling distance 1) S3W – Small three wheelers – Vehicle transporting load between 175KG to 1000KG travelling between 0-225KM. 3) L3W – Large three wheelers Load carrying capacity less than 2250KG and travelling distance between 0-250KM 4) PU – Pick Up Load capacity upto 2500KG and travelling distance 0-300KM. Based on this target market as well as the opportunity to grow the total market pie, the team estimated that 45% of the Ace customer base would come from people planning to buy 3 wheelers, 15% from potential pick-up and LCV buyer and balance (40% ) from first time commercial vehicle purchasers. Each of the functional market segmate further segmented...
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...1. Order item a.) Clicking on the “CART” button allows the user to go to the shopping cart page. b.) When the user clicks on the text field of Item ID, the condition “must be positive integer” will appear below the text field. c.) When the user clicks on the text field of Quantity, the condition “must contain digits” will appear below the text field. d.) The user can order an item by keying in the item ID and quantity and then clicking the “ADD ITEM” button. e.) If there are no error messages, then the order item will be saved in the shopping cart. f.) If the user does not key in any text for any text field and proceeds to click on the “ADD ITEM” button, the text field will change colour and the “*” will appear behind the text...
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...Chapter 1 Introduction The project is a interactive website for movies from all round the world. The purpose of the website is to provide a hands-on, easy-to-use information about all movie details at the click of a button. The website can be developed to be a large database which enlists movies which are famous internationally, and also those which are local favorites. The scope, therefore, is again that any movie detail can be found without much hassle. The website offers complete control to the registered user and he can buy movies tickets ,search for movies and provide appropriate feedback. It also provides tons of features such as a shopping cart for multiple movie ticket buying sections for buying dvd title of the movies etc. The user can post his comments about the movies on the website and interact with movie buffs from around the world. 2 Chapter 2 Problem Definition The project is an online movie store where people can buy movies tickets as well as dvd titles. The user will be able to point out any suggestions if present, interact with other users request for movie titles which are not available on the website, post comments on the listed movies subject to the administrator’s consent. The proposed project helps find movies tickets to any thaetres across any location of the multiplex. It also keeps the recent movies posted to the user so that he is aware of any new movies which he might...
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...Case Study Best-Book-Buy Online Bookstore Requirements Specification Document (By Henrique Paques, Leo Mark and Shamkant B. Navathe) 1. Introduction The purpose of this case study is to present a data-intensive application for which a database can be designed. It is described with sufficient degree of detail so that the application can be implemented in languages like Java or C using ODBC or JDBC connectivity to the relational database. This case study is an illustration of the typical project we have been using to teach an undergraduate class in database design that covers essentially the first 16 chapters of the textbook at Georgia Tech. The user interface is defined in screen format – these screens can be implemented using Visual Basic or Java as needed, or a simpler version of the interface using simple text menus may be implemented. There are a few reports included in the application specification. They are for illustrative purposes and may be modified as well. The methodology to be followed uses conceptual design in the Entity Relationship Model (Chapter 3), followed by a mapping of the ER schema into the relational schema (Chapter 7). The application is broken into a number of tasks and the inputs and outputs are related to the tasks by means of an Information Flow Diagram. Students should use Chapter 12 to understand the overall process of database design used for design of large databases. A design methodology is developed during the discussion of this...
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...existing systems will be “sources” (providers) and “sinks” (receivers) of information for the WebStore system. When a customer opens an account, his or her information will be passed from the WebStore system to the Customer Tracking System. When an order is placed (or when a customer requests status information on a prior order), information will be stored in and retrieved from the Purchasing Fulfillment System. Finally, Jim found that the system would need to access two additional data sources. First, in order to produce an online product catalog, the system would need to access the inventory database. Second, to store the items a customer wants to purchase in the WebStore’s shopping cart, a temporary database would need to be created. Once the transaction was completed, the shopping cart data could be deleted. With this information, Jim was then able to develop the level-0 DFD for the WebStore system, shown in Figure 6-18. He understood how information would flow through the WebStore, how a customer would interact with the...
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...IDEO Shopping Cart The IDEO Shopping Cart was a successful invention. It was successful because it was able to answer the problems of the normal shopping cart we see in various stores. Although it did not sell in the States, its idea went on and was found in France though a different variation. The IDEO cart was the invention that sparked others to build upon, that made it a success. What kept it from becoming mainstream in the U.S. was the use of the small baskets. The full size shopping carts were able to handle bulky items with ease such as 50lb dog food bags, televisions, and other items that were too large or heavy for the baskets. Most stores that require shopping carts carry heavy bulky items that the little baskets wouldn’t be able to handle. Considering that these larger items where usually the profit makers for stores, the store owners did not see the benefit. IDEO should have marketed the cart to stores that required carts but rarely sold items that would not fit in a single basket. Some wonder if it was ahead of its time. The shopping cart for the most part was ahead of its time. People are used to grabbing a cart and shopping, no stopping to put baskets in and out, no worries about hanging bags tearing from the cart on the way to the car. People were used to the simple big basket cart. It worked for them for decades and they did not see any reason to change something that is/was working. The big selling point to most people would have been...
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...| [CATALOG MANAGEMENT PROPOSAL FOR BOYONIKA(handloom industry)-ODISHA] | The Objective of the Project is to design the Boyonika’s Catalogue Management Application which will display the dynamic pages of different textile & handloom products. The application will contain module like Online Information of different products, Employee Directory & address and skills of weavers | TABLE OF CONTENTS * ABOUT THE HANDLOOM INDUSTRY * BOYONIKA * PROPOSAL DETAILS FOR CATALOG MANAGEMENT OF BOYONIKA * Objective of the project * PHASE 1 * BOYANIKA Application * CATALOG MANAGEMENT * OVERVIEW OF THE PROPOSED SYSTEM * FEATURES OF THE APPLICATION * SYSTEM REQUIREMENTS * SYSTEM DESCRIPTIONS * PROCESS FLOW * ARCHIVING OLD DATA * COST ESTIMATION(approximate data) * TIMEFRAME * PHASE -2 * HARDWARE * PAYMENT GATEWAY PROCESS FLOW * PHASE -3 * CONNECTIVITY * SYSTEM REQUIREMENTS * BENEFITS FROM THE PROJECT * CONCLUSION * REFERENCES ABOUT THE HANDLOOM INDUSTRY The Handloom division assumes an exceptionally significant part in the nation's economy. Actually, that is not all; it is likewise the second biggest industry in India with paramount sections, for example autonomous power weavers, material factories, handlooms and pieces of clothing .Handlooms have been known to India right from the historic ages. The use of fabrics, techniques created to make designer art pieces and expressing...
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...For many people, Grocery shopping is thought of as a routine task in our everyday lives necessary to put food on the table; I consider grocery store shopping to be a maddening experience. For example, grocery store parking lots where most of the vacant parking spaces are occupied by abandoned shopping carts because some insensitive shopper couldn’t spare an extra ten seconds of their day to return something back where they found it, the audacity of people, it’s enough to make my blood pressure sky rocket. To illustrate further, several days ago while patiently waiting for a parking space, I observed a scruffy middle-aged man sporting brown, wavy hair sort of a stocky fellow, over-dressed in an expensive trench coat, unpacking his shopping cart. Slyly eyeing his surrounding’s to see if anybody is eyeballing his every move, like a fox seeking its prey, he quickly slithers into his car and ditches the cart right in the middle of the vacant spot I wanted to occupy, causing me to stop, get out of my car, and remove something that some inconsiderate numbskull could not be bothered to do. Additionally, parents that allow their children free will to run wild through the store, with no boundaries, screaming an ear deafening pitch, and leaping out in front of a swiftly moving shopping cart destroying products on the shelf creating a colossal mess, causing me to feel like the hair on my skin is standing straight up. I could practically feel steam coming out of my ears and my face...
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...Grocery Shopping Walking through a grocery store you can find all different sorts of people. There’s the people that only need a few things and use a basket accordingly, there’s the people that have a smaller list and are not expecting to buy a lot but somehow when they get to the check out their cart is overflowing, or there’s always the person with three carts generously filled. It is the people that fill the baskets, carts and occasionally their own arms that keep a grocery store in business. Because of this, most employees are extremely polite and helpful when it comes to the customers; but that does not stop the customers from being rude not only to each other but to employees as well. The customers who need only a few things are often the rudest shoppers. Normally this is due to the fact that they are in a hurry. It seems as though they think the whole grocery store revolves around them and their few items. They weave in and out of other shoppers and cut off an employee that is trying to help another customer. When these shoppers need help finding something they are often demanding, impatient, and just plain rude. They tap their foot while an employee tries to find what they are looking, and if the employee comes back with bad news such as: they no longer carry that item, they are currently out of that item, or even they never had that item, that’s when the adult who should be mature and understanding throws a tantrum fit. They yell at the employee and demand to...
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...Check Out the Future of Shopping By: Emily Lengel To Management at WEIS October 17, 2013 Introduction to the future of shopping Everybody grocery shops and sometimes it can be a real pain in the neck. If only there was a quicker method to help customers while they are shopping. Your next trip to the grocery store could be quicker and easier than ever before with this new hand held device. The new technology — called “Scan It” — lets you get digital coupons, ring up your own items as you go and could even help you save time. A device that looks like a smartphone is making supermarket shoppers—and stores—happier. Perched on the handle of the shopping cart, it scans grocery items as the customer adds them to the cart. Three main reasons why to get this device; Couponing- No more cutting out coupons in the Sunday paper; Get them right from this device. Soon as you scan the item on the device, if there is a coupon for that product that week, it will already register it for you. Ring up your own items- If you need a price check on an item, no more going to get help from an employee, the device will do it for you; and you can even check your own items out and bag as you finishing your shopping Save time- No more waiting to get checked out at that long register line; All you have to do is give your device to an employee at the front end and they will upload it and all you have to do is just pay! Shaving Time off the Weekly Grocery Run to Keep Consumers in Stores...
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...repair it. (3) • CanGo has constructed its website to mirror the consumer buying process. (3) • The team is attempting to find out why shoppers place items in their virtual shopping carts but don’t follow through with the purchase. (9) • Andrew utilized VALS2 to get a better understanding of their target market. (3) • CanGo has built their technology around the behaviors of the consumers. (9) • There was an increase in sales to the Japanese market. (6) • Debbie continues to be a strong team member who doesn’t hesitate to step up. (3) • Assets to liabilities look favorable. (6) • Profit created from revenue. (6) Looking at CanGo over the past two weeks has shown that the company has great ideas and continues to look for ways to improve the company. During week three, we were introduced to Jack; who laid out a chart of the warehouse before and after the installation of an Automated Storage and Retrieval System (ASRS). The ASRS system would allow CanGo to process more orders at a quicker rate preventing the products to sit in the warehouse for extended periods. The ASRS would also assist with getting the orders out much faster and prevent the backup which caused problems the previous holiday season. The team has found that 75% of online shoppers place products in their virtual shopping carts but fail to follow through with the purchase. Andrew utilized the VALS2 surveys to get a better understanding of the target market. This information will...
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...PROJECT ON FRUIT SELLERS MANEGERIAL EFFECTIVENESS SUBMITTED TO: Prof. Partha Sen Gupta KIIT University BY: Sayantan Patra Sonali Swain Sonali Khuntia Achinto Mahato Amit Kumar Satabdi Das INTRODUCTION: Managerial Effectiveness is fast becoming a competitive advantage for organizations, especially in the context of high demand for and, therefore, continuous migration of competent managers from one organization to another. Organizations, therefore, have started investing in retaining competent managers and putting in place systems for developing new cadre of effective managers. It is in wake of these contextual factors that this programme on Managerial Effectiveness is being conducted. Managerial Effectiveness is often defined in terms of output - what a manager achieves. This result oriented definition leads us to look for the factors that contribute towards the “results”. Studies find three factors to be responsible for the results that an organization achieves through its managers. These are: (a) the efforts and ability of the managers, (b) the environment in which the managers and the organization operates, and (c) the efforts and ability of the subordinates. Thus, the managers’ ability is the key element in achieving the desired results. This programme on Managerial Effectiveness focuses by and large on the managerial ability of Managing Self, Managing Subordinates & Relationships (which can enhance subordinates’ ability), Managing Change and Decision...
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...Meijer and Sally Beauty Supply. I have discovered that the consumer is just a pawn in the retailers’ game of shopping. The first store I went to was Kohl’s ®. As I walked through the doors, I entered what Paco Underhill referred to as the “Decompression Chamber”. It was a very small vestibule separating the outside from the main area of the store. I have noticed that on much warmer days the a/c unit is pumping cool air or on a cooler day warm air to help transition from the outside. On the doors were big bright posters advertising their Columbus Weekend Sale. When I entered the main store area, I thought of the Invariable Right and immediately looked to the right. There were clothes displays and table’s and to the left were the shopping carts. I started in the athletic clothes to see what kind of sales they were having on sweatshirts. The little electronic sign next to the Nike hooded sweatshirts was advertising 25% off. Without even realizing what I was doing, I had the fabric of the sweatshirt in my hand, being caressed with my fingers….as Paco Underhill put it, I was “petting”. I looked at the price tag and it read $68. Seeming a little pricey for a sweatshirt to begin with I applied the 25% sale discount and I would still be paying roughly $50...
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